No BS Agency Podcast podcast

Ep 195: What Nobody Understands About Building the Authority Machine

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Over the years, I have taken a lot of people through the process of building their Authority Machine.

One of the most common reasons people get stuck or can’t even begin is the thought that they don’t have anything new, unique or interesting to add. Others know what they want to say, but  feel like an imposter and not successful “enough” to share their point of view.

But there’s a big secret that no one knows and almost everyone has a hard time understanding when they first get going on building their Authority Machine.

Tune into this episode to hear:

  • How building an Authority Machine hones your process and your voice
  • What actually builds your authority
  • Why waiting to become an authority before creating the Authority Machine isn’t a good strategy
  • Why using AI will never help you build your authority

Resources:

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