#378 B2B Marketing Metrics That Matter!
► The importance of measurement in B2B marketing!
Sam talks to Vikash Koushik, Head of Marketing @ RevenueHero
They cover:
👉 Key metrics to measure and why
👉 MQLs and SQLs broken down
👉 Using data over emotion
👉 Using your website to qualify leads
👉 What’s working well for RevenueHero to drive pipeline that closes
📌 Vikash Koushik
📢 LinkedIn
🔗 Web link
======================
The show is brought to you by...
RevenueHero — 3X your inbound conversions this quarter with the same traffic:
Factors.ai — Empower intent-based outreach & make every marketing dollar count towards revenue:
======================
🔥 *Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting*
======================
✅ *Subscribe to Sam's Youtube Channel*
🔗 YouTube
💙 *Follow Sam on LinkedIn*
🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast*
📧 *Try Sam's b2b marketing tips daily newsletter*
======================
D'autres épisodes de "Breaking B2B - B2B Marketing & Demand Generation Podcast"
Ne ratez aucun épisode de “Breaking B2B - B2B Marketing & Demand Generation Podcast” et abonnez-vous gratuitement à ce podcast dans l'application GetPodcast.