Unlocking Innovation and Concept Creation, with Aaron Noveshen and Michael Parlapiano

Our latest episode of the QSR CEO to CEO: Behind the Counter series features two industry mavens in Happy Joe’s Pizza & Ice Cream’s Tom Sacco and BRIX Holdings’ leader Sherif Mityas. The two restaurant veterans chatted about a host of topics in this wide-ranging conversation, from value to experience to why some chains are thriving and others are struggling. Like always, we provided each executive three mystery questions, turned our camera off, and let them take the reins. The result was another candid look inside the sector and what it takes to lead from the top.

Michael Parlapiano, managing director of The Culinary Edge, and its founder and industry vet, Aaron Noveshen, join QSR Uncut this week to break down a host of topics, from the rise of chicken chain Starbird to what it takes to innovate, create, and keep restaurant brands ahead of trends and competitors. We explore the industry landscape, what’s coming, and get into a whole lot more from two of the industry’s leading voices.

Will Krieger and Erin Dougherty, of strategic insights firm The Directions Group, join QSR Uncut this week to break down what’s happening industry-wide and how restaurants are reacting to satisfy consumers’ ever-changing needs. We talk everything from MAHA to menu simplification to shifting occasions, macro challenges, value, and a whole lot more. The Directions Group works with brands to make sense of it all, respond to current trends, and help get on the front foot of future evolutions in diner behavior. For more after listening, visit here. This episode was sponsored by our partners at The Directions Group.

Meet INDAY, a New York City-based high-growth brand that brings modern Indian flavors and a “food karma” philosophy to everyday dining. It’s out not only to conquer the power luncher set in the lucrative QSR market, but also to change perceptions of what Indian cuisine can be. Founder Basu Ratnam joins QSR Uncut to discuss how the concept came to be, where growth might take it, and how the overall Indian category has erupted in recent years.

Brad Bergaus, corporate chef and director of menu innovation at Taco John’s, joins QSR Uncut to dive into how the classic chain is delivering more than just convenience to consumers. How is Taco John’s using unexpected pairings to define its own unique West-Mex flavor and stand out in the QSR space? What’s needed to appeal to Gen Z and even Gen Alpha customers? What should operators understand about using LTOs as a testing ground? We get into those questions and much more in this week’s culinary-focused episode.

Sonic Drive-In’s former CEO Cliff Hudson and CIO Craig Miller join QSR Uncut to take listeners behind the scenes of their innovation and how the iconic brand went from a retro drive-in to a digitally advanced concept that paved the path for the modern QSR and digital-first restaurant revolution. How did they roll out groundbreaking features? What’s next for restaurants and digital growth? We get into that and much more in this wide-ranging episode featuring two of the industry’s brightest minds. Check out Hudson and Miller’s new book here for a follow-up.

Ron Cardwell, Director of Commodity Strategy for Restaurant Technologies, joins QSR Uncut to discuss one of the industry’s hot-button topics: Should you consider beef tallow? What goes into a potential switch? And how can restaurants pick the right oil for their operation, from type to cost, and more? We’ll break down what truly goes on behind the scenes and what could be coming next for the category. This episode was sponsored by Restaurant Technologies.

Dan Rymer, Executive Vice President of North America, leading the consumer practice at the global executive search firm, Redgrave, specializes in QSR and the restaurant industry and has an extensive track record of helping appoint C-Suite and senior leadership talent. He joins QSR Uncut to discuss his best tips for interviewing, hiring, and making sure executives find long-term success. The evolution of executive recruitment isn’t just about finding the best candidate—it’s about setting them up to thrive.

la Madeleine Bakery & Café CEO John Dillon joins QSR Uncut this week to discuss the ongoing evolution of a category pioneer. The industry vet joined la Madeleine in January and has worked to revitalize the brand’s strategy, including the launch of a robust new brunch lineup, expanded franchise efforts, and transformation of the la Madeleine’s overall guest experience. 

Shannon Hogan recently opened a concept, TEA+POKE, with his wife Carmen, that combines two growing categories with a menu and approach that has drawn crowds since day one. Built to scale, he shares the brand’s inception story as well as how he’s positioning it to expand. What did it take to get open? What’s next? Here’s a look inside an entrepreneurial dream and journey that's just getting going.