Topic focus: Google Ads
Keywords: Ad Relevance, Ad Strategy, Targeting, Behaviour, Google, Google, Google.
Meet Josh Drasta,
Josh has spent the past six years working in Social Media Intelligence and the Ad space.
Currently, he is a part of the Google EMEA office working as an Agency Development Manager, providing the management of a portfolio of agencies and brands - analytical, and sales power to drive advertiser growth, acquisition growth and overall business growth.
Over the course of his career, he's worked with brands such as Danone, P&G, Japan Airlines, Pernod Ricard, or Petronas, as well as with the BIG 6 advertising agencies.
LinkedIn: https://www.linkedin.com/in/drasta/
Website: https://iamdrjosh.wordpress.com/
Case Studies:
The impact of the pandemic on holiday shopping
https://www.thinkwithgoogle.com/consumer-insights/pandemic-holiday-shopping/
Data-driven marketing
Funnel Strategy
https://www.thinkwithgoogle.com/intl/en-145/future-of-marketing/creativity/kpis-essential-framework/
Getting to Know Josh
Favorite Car
https://www.peugeot.ie/range/find-your-vehicle/peugeot-traveller.html
Last Downloaded Song
https://open.spotify.com/track/3eJBKLhpOauQJlgoOSPErD?si=-50BdWTWSYOziIJOyLzifQ
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