Eat Neve: Nora Fierman on Fueling the Mountain Endurance Flow

Neve, Italian for snow, is a portable, real food fuel born from Nora Fierman's passion for endurance sport in the mountains. A lifelong skier, Nora wanted to change the game around how endurance skiers fuel. Neve is a little pouch of goodness, made from foods like beets, tart cherries, and boysenberries and is the perfect companion for any adventure.

Nora and I are incredibly aligned in our philosophies around nutrition, fueling, and meaningful movement in the mountains. We dive into a wide ranging conversation covering her background in sport and struggles with fueling her own sporting adventures, the challenges of starting a food business, and rambles on sport and life and beyond. 

You can learn more about Nora and Neve at http://eatneve.com and use code intheflow15 to save 15% off 6 packs of this amazing new product. 

Stay up to date with what I'm up to over at http://mountainathlete.substack.com and on Instagram @jlointheflow