Design Maturity in Deep Tech

What can you learn about users by stepping into their everyday environments? Nikol welcomes Christopher Leineweber, Head of UX at RIB Software, to explore how home visits, construction site observations, and behavioral research help shape digital products. They also discuss building design maturity across global teams and preparing designers for an increasingly AI-driven industry.🌐 Get in touch with us:⁠⁠⁠⁠⁠⁠⁠⁠⁠Useberry.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠

In this episode, Nikol and Chris Nguyen explore what happens when UX playbooks meet real product work. Covering everything from design sprints and over-researching to judgment, taste, and permission-seeking, the conversation looks at how designers grow beyond rigid frameworks and make better decisions through experience.👉 Connect with Christopher🌐 Get in touch with us:⁠⁠⁠⁠⁠⁠⁠⁠Useberry.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠

Nikol speaks with Jui Pandya about design maturity, deep tech, and what it takes to make UX valuable inside complex, highly technical organizations. From business impact to research constraints, this episode looks at how design can move beyond the interface and shape the systems people work with.👉 Connect with Jui on LinkedIn🌐 Get in touch with us:⁠⁠⁠⁠⁠⁠⁠Useberry.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠

Nikol speaks with Stéphanie Walter about accessibility, enterprise UX, and designing products for how people actually work. From complexity to trade-offs, this episode looks at what designing for the real world actually involves.👉 Connect with Stephanie on ⁠Linkedin🌐 Get in touch with us:⁠⁠⁠⁠⁠⁠Useberry.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠

Growth designer Ramona Ziemann joins If U Seek to talk about designing with accountability, building data infrastructure that scales, and why meaningful UX impact comes from reliable systems. Across the episode, Ramona walks through the mindset that transformed her work to focusing on designs that actually drive retention, signups, and adoption. She talks about diagnosing broken funnels, testing ideas before they grow into expensive builds, and creating shared analytics systems that let teams learn instead of guess. It’s an honest, grounded conversation about what really makes design impactful.👉 Connect with Ramona on ⁠Linkedin⁠ & check out Ahead Studio🌐 Get in touch with us:⁠⁠⁠⁠⁠Useberry.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠

Joe Natoli, UX consultant, author, and educator, joins If U Seek to talk about cutting through UX dogma and bringing design back to reality. With decades of experience helping teams at Fortune 100 companies, government agencies, and startups, Joe shares what really drives results in messy, fast-moving environments.As the voice behind GiveGoodUX.com and founder of UX365Academy.com, Joe has spent his career helping designers and teams focus on what truly matters - flexibility, communication, and execution. From challenging the idea that “good UX” can only happen by the book, to reframing the tension between business goals and user needs, this episode explores how adaptability, clarity, and honesty shape better outcomes for everyone involved.If you’ve ever felt trapped by process or wondered how to make UX actually work inside your organization, this episode is one to queue up right away!👉 Connect with Joe on Linkedin & X🌐 Get in touch with us:⁠⁠⁠⁠Useberry.com⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠

Eleni Lialiamou, founder of Kimolian and longtime product leader, joins If U Seek to talk about building real agency inside organizations and why product thinking is more than a job title. From redefining how teams execute ideas, to exploring how AI is changing access and creativity, Eleni brings thoughtful energy to big questions about leadership, tooling, and education.Would you like to know more about how good ideas actually get built and what it takes to bring others along the way Then definitely don’t miss this one! 👉 Connect with Eleni on LinkedIn🌐 Learn more about her work at Kimolian Academy🌐 Get in touch with us:⁠⁠⁠Useberry.com⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠Instagram⁠

John Cleere, founder of Unmake and longtime design leader, joins If U Seek to talk about community, communication, and designing the conditions for clarity at work. From starting peer-led groups inside companies to challenging the way teams think about strategy, John shares thoughtful ideas (and some unexpected inspiration from Renaissance art).If you’ve ever tried to influence a team without pulling rank — or wondered how design fits into long-term thinking — this episode is for you.👉 Connect with John on LinkedInFind his book recommendations here: Why Greatness Cannot Be Planned: The Myth of the Objective by Joel Lehman and Kenneth StanleyUncommon Sense, Common Nonsense by Jules Goddard and Tony EcclesConnect the Dots: The Art and Science of Creating Good Luck by Christian BuschThe Business of Belonging: How to Make Community your Competitive Advantage by David SpinksAlchemy: The Surprising Power of Ideas That Don't Make Sense by Rory Sutherland🌐 Get in touch with us:⁠⁠Useberry.com⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠Instagram⁠

Karen Manhas, Senior UX Designer at Tesco, joins If U Seek to talk about the reality of working in Enterprise UX. From redesigning legacy systems to influencing without a title, Karen shares how internal tools get built, measured, and improved. IF you would like to know more about why this kind of UX work matters more than people think (or some great tips about talking with stakeholders), this episode is for you! -You can see Karen's Miroverse page here, and check out her templates here: https://miro.com/miroverse/profile/Karen-Ma/🌐 Get in touch with us:⁠Useberry.com⁠⁠LinkedIn⁠⁠Instagram⁠⁠Facebook

Kostas Giannakis, Head of Product Design & Research at Next Insurance, joins us to talk about how AI is reshaping the way teams work from faster prototyping to rethinking team structure. He shares how his team uses AI in everyday workflows and what that means for the role of designers(and other team members) today.We also touched on AI-led research interviews, the shrinking space for junior roles, and why culture still matters when everything else is changing. Tune in to hear the full conversation and see where AI might be taking your team next.🌐 Get in touch with us:Useberry.comLinkedInInstagramFacebook