Marketing Breakthroughs & Entrepreneurial Wins | Gabrielle Hailmann

In this inspiring episode of Business Story of the Week, Shaahin Cheyene sits down with Gabrielle Hailmann — award-winning marketer, entrepreneur, author, and podcaster. Gabrielle shares her incredible journey from launching her career during a recession to becoming one of Canada’s top women in direct marketing.  Learn how she helps small businesses thrive using digital tools, automation, and fractional CMO services. Dive into strategies for thought leadership, programmatic advertising, and building authentic relationships in a rapidly changing market. Perfect for entrepreneurs, marketers, and anyone ready to jump into success!

In this powerful episode of Business Story of the Week, Shaahin Cheyene sits down with Sig Muller, a seasoned corporate leader turned life transformation advocate. After surviving a sudden cardiac arrest, Sig shares his incredible journey of reinvention, his mission to help others become the world’s best versions of themselves, and the invaluable lessons he learned from corporate successes, failures, and near-death experience. From telehealth innovations to mastering purpose-driven living, Sig delivers insights that will inspire you to reflect, refocus, and take meaningful action in your business and life. Tune in for actionable strategies on finding your passion, building impactful businesses, and creating a joy-filled, mission-driven life.

In this powerful episode of Business Story of the Week, Shaahin Cheyene and Samanta Treminio interview Eric Woodroof, founder of Profitable Green Solutions and global energy efficiency expert. Eric shares his 25+ years of experience helping companies, governments, and organizations save energy, reduce emissions, and boost profitability — all while making a positive impact on the environment. He dives into how tax credits and smart energy investments create rapid ROI, the mistakes that shaped his journey, and why passion-driven work is the key to long-term success. If you’re curious how businesses can go green and grow profits at the same time, this episode is a must-listen!

In this Business Story of the Week episode, Shaahin Cheyene and Samanta Treminio sit down with Paul Lajoie—CPA, serial entrepreneur, and founder of BizBuy Pro. With 25 years of experience buying, selling, and running 15+ companies, Paul reveals what it really takes to succeed in business acquisitions. From overcoming costly mistakes driven by ego to realizing the power of outsourcing and mentorship, Paul shares wisdom for aspiring business owners ready to leave the 9-to-5 grind. Whether you’re eyeing your first acquisition or looking to scale, this episode is packed with practical advice and inspiration.

In this episode of Business Story of the Week, Shaahin Cheyene and Samanta Treminio chat with Rita Thomas, widely known as Your Funnel Godmother. Rita reveals how she turned 12 years of juggling a full-time job and a side hustle into full entrepreneurial freedom using the power of automation and smart funnels.  Learn how lead magnets, niching down, and automated systems can transform your business—just like they did for Rita. Plus, discover how you can join her free masterclass, Chaos to Clockwork, and start building a business that runs like magic!

Nonprofit leadership isn’t just about passion—it’s about perseverance, strategy, and connection. In this episode of #BusinessStoryOfTheWeek, we sit down with Robyn Winters, Director of Development at Stout Street Foundation, to hear her real-world insights on navigating the nonprofit sector, empowering women leaders, and learning from failure. Whether you're launching a nonprofit or just love a good story, this one’s for you.

What happens when your life hits an unexpected reset button? For Bridgid Ruden, a traumatic brain injury turned her world upside down—but also awakened a new purpose. In this moving and inspiring Business Story of the Week rapid-fire episode, Bridgid opens up about the accident that changed everything, her path to healing through Reiki, and how she found the courage to rebuild her life and help others do the same. Join us as Bridgid shares how she: Overcame a devastating injury and relearned basic life skills Transformed her healing into a successful Reiki practice and inspirational platform Faces the challenges of marketing with grace and persistence Continues to help trauma survivors find peace, purpose, and healing This is more than a story about business—it’s a testament to human resilience and the power of purpose-driven entrepreneurship.

From Allergies to Innovation: How Cheri Turned a White Gravy Craving into a Dairy-Free Empire What do you do when you're allergic to dairy, wheat, eggs, and peas—but still crave white gravy? If you're Cheri, you create a revolutionary shelf-stable, dairy-free product that’s changing lives across the country. In this inspiring episode of Podcast Cola, we dive into the story of Cheri, founder of Cheri’s HazelCream and the voice behind Sherry’s Allergy Adventure. Discover how her food allergy diagnosis sparked an eight-year journey of culinary reinvention, product innovation, and unexpected success. From failed gluten-free bread to a hit on Roku TV, Cheri shares candid insights about entrepreneurship, resilience, and the power of believing in your idea—even when it starts in your own kitchen.  

In this powerful episode of Business Story of the Week, Shaahin Cheyene chats with Brian Smith, founder and CEO of Strategy Ladders, a company that helps B2B service businesses scale rapidly and sustainably.  Brian shares his 17-year entrepreneurial journey filled with high growth, setbacks, and valuable lessons. From weathering the impact of COVID on his ventures to building a business that frees founders from the grind of sales, operations, and management, Brian offers actionable insights on smart scaling, choosing the right partners, and taking bold risks when it counts. If you want to unlock explosive growth for your business, this episode is for you!

In this dynamic episode of Business Story of the Week, Shaahin Cheyene talks with John Tillman — a seasoned entrepreneur who has built and sold multiple businesses across industries, from retail to tech.  John shares his rollercoaster journey: how he faced near-bankruptcy, overcame fear, and found resilience to rise again. Hear about his current ventures — the uplifting feedback platform BeKinder and the visionary Entrepreneurial Hall of Giants — and get valuable insights on turning ideas into action, focusing on vision, and conquering fear of failure.  This episode is packed with inspiration for entrepreneurs at every stage!