The Power of Industry Events and Social Media in Lawn Care Growth

In this follow-up conversation, Jon Grant discusses how working with Megan and Joey Coberly from The Landscaping Bookkeeper has helped him gain a better understanding of his business’s finances. He also shares how attending industry events like the Lawn Care Life Conference and LCR Summit has inspired new ideas and improved his operations. Finally, Jon and his son’s efforts to optimize their social media strategy are paying off, allowing them to reach more customers and grow their business. This episode is packed with actionable insights for anyone looking to improve their financial literacy, embrace networking opportunities, and harness the power of social media to expand their lawn care company. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In part one of this insightful conversation, Jon Grant joins Paul Jamison to share his journey running a successful lawn care business in Virginia. Starting with just one crew and a focus on leaf removal, Jon’s company is now bursting at the seams as he diversifies his services and strategizes for growth. Listeners will gain valuable tips on scaling operations, managing demand, and increasing profits, all while maintaining a strong foundation. Don’t miss this inspiring story of ambition and success in the green industry! Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this solo episode, Paul Jamison dives into Dave Ramsey’s famous Baby Steps and explains how they can help lawn care and landscaping business owners take control of their finances, eliminate debt, and build lasting wealth. From tackling debt head-on to growing a robust financial future, Paul breaks down each of the seven steps with actionable advice tailored to the green industry. Whether you're looking to escape the paycheck-to-paycheck grind or make smarter financial decisions, this episode will equip you with the tools to achieve financial freedom and turn your lawn care business into a wealth-building machine. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this episode, Paul Jamison and John Pajak dive into the biggest financial mistakes lawn care business owners make, including miscalculating man-hour rates, overlooking owner pay, and failing to track true business costs and profits. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this episode, Paul Jamison and John Pajak break down the essentials of budgeting for household and business success, highlighting the importance of tracking expenses, creating margins, and building profitability. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In the final installment of this four-part series, Kevin Salters and Paul Jamison dive deeper into the importance of starting investments early, staying disciplined to save for taxes, and their shared excitement for reconnecting at the upcoming Lawn Care Life Conference. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In part three of this four-part series, Kevin Salters explains why he operates as an S-Corporation, how he prepares for taxes, and why leveraging tax advantages and compound growth through investing is essential for building long-term financial security in the lawn care industry. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In part two of this four-part series, Kevin Salters joins Paul Jamison to preview two major 2025 events—the Equip Expo in October and the Lawn Care Life Conference in February. Kevin shares highlights from his past experience at the VIP Experience, details what’s new for 2025, and dives into the incredible opportunities these gatherings offer for learning, networking, and elevating your lawn care business. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this kickoff episode of a four-part series, Kevin Salters, founder of Root Development, shares his journey of building a thriving fertilization and weed control business focused on turf nutrition, customer care, and financial growth. Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here (Coupon code: CHRISTMAS saves 30% off tickets) Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers

In this special episode of The Green Industry Podcast, Paul Jamison sits down with Eric Halfman at the Equip Expo, live from the John Deere booth. Together, they dive into what’s new with the iconic Gator™ Utility Vehicles, discussing the latest innovations and how these versatile machines are transforming the landscaping and lawn care industry. Eric shares insights from his career at John Deere and offers a behind-the-scenes look at the excitement of Equip Expo. Whether you’re a loyal John Deere fan or curious about utility vehicle trends, this episode is packed with value and inspiration! Connect with Paul: Click Here Upcoming Events: Lawn Care Life Conference: Get Your Tickets Here Save 50% off Equip Exposition Tickets Paul's Recommended Professionals: Try the CRM Jobber Get a Professional Website - Footbridge Media The Landscaping Bookkeeper Call Rail Paul's Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash Paul's Business Building Resources: Price Increase Letter Template Contract Templates Know Your Numbers