Marketing That Actually Works

In the hilarious conclusion of our 3-part series with John Pajak, Paul Jamison breaks down the viral Empire Cleaning commercial while diving deep into powerful branding, marketing strategies, and exactly how to become more findable so you can attract way more customers to your lawn care business. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

In Part 2 of our 3-part series Paul Jamison and John Pajak break down exactly what it means to "know your numbers" in the lawn care business — showing you step-by-step how to calculate your true break-even point and price your services profitably so you can finally take full control of your finances and build a thriving, stress-free company. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

Host Paul Jamison catches up with lawn care business veteran John Pajak to map out his busy 2026 travel schedule and get an exclusive early look at what's coming at the Equip Expo in Louisville, Kentucky. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

In this closing episode, discover how to save aggressively, invest with intention, embrace generosity for divine increase, live debt-free on purpose, and implement the final principles to transform your lawn care business finances this year. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

Identify and crush the time-wasters holding back your productivity and bottom line. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

In Part 1 of this 3-part series on Level Up Your Money, Paul Jamison dives into Chapters 1–3 of his new book, sharing biblical wisdom and practical steps for knowing the true condition of your finances through budgeting and tracking, cultivating a strong work ethic that invites divine favor and opportunities, and building a reputation of trust that shapes long-term financial success. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

In this episode of Level Up Your Money, Paul Jamison breaks down why lifestyle creep silently sabotages financial progress and shares biblical wisdom plus practical strategies to choose freedom over flash, stay disciplined with growing income, and build lasting debt-free peace. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

In this episode of The Green Industry Podcast, host Paul reveals the top 10 most profitable add-on services beyond basic mowing. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

In this episode of The Green Industry Podcast, host Paul breaks down how lawn care business owners can price their services profitably in 2026—revealing the underpricing trap that's silently costing thousands, sharing real cost calculations (including a detailed overhead breakdown), Florida-specific market rates, proven pricing models, and practical steps to raise prices without losing good clients. Price Increase Letter Template 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Try the CRM Jobber - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now

In this episode of The Green Industry Podcast, host Paul Jamison sits down with Chris Lonergan from Footbridge Media to reveal why blindly copying big business marketing tactics can hurt local lawn care companies, emphasizing the advantages of focusing on local density, quick wins, relationships, and job-booking strategies over national-scale branding. 🎟️ Equip Expo 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL: Register Here 📚 Level Up Your Money (New Release) 👉 Get Your Paperback Copy! 🎧 Level Up Your Money (Audiobook) 👉 Listen on Audible 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals 📚 The Landscaping Bookkeeper – Know your numbers, stress less: thelandscapingbookkeeper.com The Lawn Care Bootcamp - Click Here 📞 CallRail – Track where your leads are coming from: callrail.com 📈 Lawn Care Launch: Click Here (new program for business owners) 🌐 Footbridge Media – Get a pro lawn care website: footbridgemedia.com 💻 Horizon360 – All-in-one contractor business software: gethorizon360.com 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates 📚 Paul's Most Popular Business Books How to Build a Thriving Lawn Care Business: Buy on Amazon Cut That Grass and Make That Cash: Buy on Amazon Level Up Your Money (New Release): Buy Now