Alter Egos for Performance | Todd Herman

Harrison Scott Key is "the best storyteller I've ever seen," says host Dave Will (EO Boston). Author, TEDx speaker, and professor at the Savannah College of Art and Design, Harrison shares how storytelling can impact the way you run your business. In this episode, Harrison also articulates how to apply storytelling to entrepreneurship and how it can improve your customer experience. Links: Harrison's Website: http://www.harrisonscottkey.com/

Todd Herman is a coach, speaker, author, and creator of "The Alter Ego Effect." He has helped thousands of people achieve their most ambitious goals by teaching them resilience, creativity, confidence, and courage. His book, "The Alter Ego Effect," was a Wall Street Journal bestseller. In addition to a long list of accolades, he has worked with the world's elite performers in sports and business, including Kobe Bryant and Rafael Nadal, for over two decades. In this episode, Todd shares how his concept of alter egos or "secret identities" can transform your life. Links: "The Alter Ego Effect": https://alteregoeffect.com/ Todd's Website: https://toddherman.me/  

While waiting in a McDonald's drive-thru line in 1989, Brian Scudamore noticed a pickup truck advertising a junk removal service. Needing to pay for college, Brian had the idea of starting his own junk hauling business. With just US$700 of his savings and a dream, Brian purchased a truck and started "The Rubbish Boys." After the business grew much faster than he expected, Brian decided to drop out of college to pursue his business full time. Fast forward to today, you might know "The Rubbish Boys" by another name: 1-800-GOT-JUNK? Hear Brian share his incredible story of building an international powerhouse.   Links: Brian's Website: https://brianscudamore.com/ 1-800-GOT-JUNK?: https://www.1800gotjunk.com/

Jay Bacrania is a Growth Consultant at Crews & co. He is a co-creator of the Growth Method, a business operating system built by entrepreneurs for entrepreneurs. In this episode, Jay shares insights on how to properly tackle strategic planning. With a focus on straightforward, effective action items, Jay shows how planning doesn't have to be a headache. Shownotes Links: Jay's LinkedIn: https://www.linkedin.com/in/jaybacrania/ Jay's Email: [email protected]  

We revisit a holiday classic this week: Mitch Allen, the founder and "Chief Elf" of HireSanta, joins Dave for a talk about the business. Mitch is a serial entrepreneur and has had other successful businesses prior to founding HireSanta, a company that helps organizations hire professional Santa Clauses. He shares his story of appearing on Shark Tank and how everything you see on TV is not quite what it seems.  Links: HireSanta: https://www.hiresanta.com/ Mitch's LinkedIn: https://www.linkedin.com/in/mitchell-allen-45b54a5/

Casey Brown is a top pricing expert and professional speaker. She is the founder of Boost Pricing, where she helps companies discover their true pricing power and increase profits. Over the course of her career, Casey has personally helped over 1,000 companies generate more than US$1 billion in incremental profits. This episode focuses on how entrepreneurs can confidently own their value and negotiate fearlessly. Casey talks about common customer tactics and gives you practical steps to set prices that reflect your worth. She is also a best-selling author and her book, Fearless Pricing, guides business owners to own their value and command the prices they deserve. Listen in. Links: Casey's Website: https://www.caseybrown.com/ Casey's LinkedIn: https://www.linkedin.com/in/caseybrownboost/ Boost Pricing: https://boostpricing.com/ Fearless Pricing: https://a.co/d/e9oWiq4  

Param Dedhia, MD, is an internal medicine doctor, integrative medicine practitioner, and sleep expert. In this episode, Dr. Dedhia discusses sleep and well-being. He also talks about the rise of GLP-1 medications, such as Ozempic, and their benefits for managing obesity and diabetes. Dr. Dedhia also touches on the importance of mindfulness, joy, and being present.  Links: Param's Website: https://www.param.com/  

Description: We revisit a classic this week with Joe Foster, the founder of Reebok. From building shoes at his grandfather's business to founding one of the most well-known shoe brands in the world, Joe Foster has had quite the journey. He and his brother Jeff worked at their grandfather's shoe business, the JW Foster company, which was known for the first spiked running shoe. After returning from World War II, Joe and his brother noted that their family business wouldn't be able to grow in the state that it was in—still cobbling shoes using designs from the 1930s. They wanted to create something that would eventually rival shoes from Nike and Adidas, behemoths in the industry. As a result, Reebok was founded. Listen in as Joe shares his incredible story. For a deeper dive, check out Joe's book, "Shoemaker"!   Links: "Shoemaker" by Joe Foster: https://www.simonandschuster.com/books/Shoemaker/Joe-Foster/9781471194016  

We dug another episode from the crypt this week featuring Tyler Hamilton! Tyler Hamilton is a former professional cyclist. He's competed in a number of events throughout his extensive career, from the Olympics to the Tour de France. Tyler joins the podcast today to discuss his book The Secret Race and his involvement in the doping culture that surrounded professional cycling. Listen in as he shares his incredible story!   Related Links: The Secret Race: Inside the Hidden World of the Tour de France: https://amz.run/5dYQ Contact Tyler: [email protected] Adventure Base Camps: https://www.adventurebasecamps.com/  

Dandapani returns to the podcast this week. Dandapani is a Hindu priest, entrepreneur, and author. After earning an electrical engineering degree in Australia, he dropped everything to become a Hindu monk in Hawaii. After becoming a Hindu priest, Dandapani ventured into the world of entrepreneurship. Using his experience as a Hindu monk and priest, he has developed a mentorship program for entrepreneurs, helping them find deeper meaning and focus in their lives. In this episode, listen in as Dandapani talks about the importance of self-awareness, practicing focus, and living with intention.    Related Links: Dandapani's Website: https://dandapani.org/ The Power of Unwavering Focus: https://dandapani.org/unwavering-focus-book/