27: Selling and Serving The 3 Buyer Types with Photographer & Business Coach Rachel Traxler

Today I welcome Rachel Traxler to Creative Abundance! We talk about selling + serving to different buyer types, the 3 different types of buyers, and how to market to each of them. Connect with Rachel on Instagram: https://www.instagram.com/racheltraxler/?hl=en Rachel’s SEO freebie: https://racheltraxler.com/seo-freebie Gold Biz Podcast: https://podcasts.apple.com/us/podcast/gold-biz-podcast/id1553374027 📌Sign Up for Stock Photography Academy! (enrollment closes May 1st) https://www.aubreywestlund.com/stock-photography-academy Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review! Your support means the world to me! 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund

How much can you earn from stock photography? In this episode I talk about my approach to stock photography and how that differs from other stock photographers. Get on the waitlist/ email list for Stock Photography Academy: https://creative-author-37.ck.page/7affb1a01d You can purchase the recordings from Lazy Girl Bootcamp here: https://stan.store/aubreywestlund/p/lazy-girl-bootcamp (https://stan.store/aubreywestlund/p/lazy-girl-bootcamp) Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ (https://www.instagram.com/aubreywestlund/) More resources here: https://stan.store/aubreywestlund (https://stan.store/aubreywestlund)

Sign up for Lazy Girl Bootcamp before doors close April 4th! https://stan.store/aubreywestlund/p/lazy-girl-bootcamp Journal Prompts from the episode: -How do I want to feel in this season? -What have I been putting off that I really want to prioritize right now? -What can I let go of to make room for new beginnings? Also Mentioned: A Year of Living Mindfully by Randi Regan: https://www.amazon.com/Year-Living-Mindfully-Seasonal-Practices/dp/1628652616 Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund

AI (Artificial Intelligence) has people scared. Some people think it’s the “end of photography” but perhaps we’ve actually seen this before… LAZY GIRL (Stock Photography) BOOTCAMP IS COMING! Mark your calendars. A 24 hour flash sale is happening on March 17th! https://stan.store/aubreywestlund Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund

It’s been a crazy week folks! I turned 36 and had a reel go viral the same day that my course was set to close! Some thoughts on this + what we did. Plus, a fresh dose of stock photography motivation! ✨✨✨✨✨✨✨ Jordan’s many chat viral reel podcast episode: https://podcasts.apple.com/us/podcast/the-space-social-podcast/id1541427817?i=1000645995205 Join Stock Photography Academy here: https://www.aubreywestlund.com/stock-photography-academy (Use code ptp10 for 10% off 😘) & You can join the 3-Month Mentorship here: https://stan.store/aubreywestlund/p/stock-photography-academy-private-mentorship Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund

I’ve been thinking about my course A LOT lately since I’ve spent the past few months updating it. I wanted to share some honest insights about what really goes in to running an online course. Is it really passive? How much work goes into it? Would I do it again? My favorite marketing tip… I answer all these questions and more! ⏰Enrollment for Stock Photography Academy is closing on Tuesday! (February 20th)✨ Sign up before then to get access to all the amazing workshops and challenges I’m running this year! Join here: https://www.aubreywestlund.com/stock-photography-academy (Use code ptp10 for 10% off 😘) & You can join the 3-Month Mentorship here: https://stan.store/aubreywestlund/p/stock-photography-academy-private-mentorship Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund

Juliana Nahas is a product photographer, stylist, and art director working with brands worldwide. She is also the founder of The Stock Shop, a new marketplace for creatives to buy and sell digital assets to enhance their designs. Today on the podcast Juliana shares with us an exclusive inside sneak peak of The Stock Shop - a curated digital marketplace for creators. “The Stock Shop is launching March 2024 and we're in the process of searching for the best global talent to join our founding artists. Creators of all kinds - photographers, designers, artists, and more - are invited to submit their work for consideration to sell on the site and founding artists will receive 50% commission on all sales. What makes The Stock Shop different from other digital asset platforms is following the launch we will be creating design challenges for specific categories that our customers are shopping for. Creators can submit their work and the community will vote on the best designs - those that rise to the top will be sold on the site. This exciting process will ensure The Stock Shop hosts the best global talent, stays ahead of the trends, and provides only high-quality products to buyers.” Connect with Juliana on IG : https://www.instagram.com/julianamary/ Apply as a founding artist for The Stock Shop * Visit https://www.thestockshop.com/ to apply as a founding artist. Founding artist deadline is February 11th! Stock Photography Academy Announcement! Don’t forget to sign up for Stock Photography Academy by February 20th to get access to all the amazing workshops and challenges I’m running this year! https://www.aubreywestlund.com/stock-photography-academy (Use code ptp10 for 10% off 😘) Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund

Today I welcome Whitney Finuf to the podcast! Whitney is a photographer who specializes in stylish imagery for beauty and wellness brands. She is also a Stocksy contributor and she shares how she got “rejected” multiple times before finally getting accepted one year later as a contributor, how she made a $5,700 stock photo sale! If you’ve ever been rejected by your top choice agency, this episode is filled with some great advice. CONNECT WITH WHITNEY: whitneyfinuf.com https://www.instagram.com/whitneyfinufphoto/ MENTIONED DURING THIS EPISODE: Pricing information for product photographers: https://www.instagram.com/aphotoeditor/ Stocksy: https://www.stocksy.com/ Some resources on opening up Roth IRA’S for kids! https://www.fidelity.com/learning-center/personal-finance/retirement/turbocharge-childs-retirement https://www.whitecoatinvestor.com/how-to-hire-your-kids-for-taxes/ STOCK PHOTOGRAPHY ACADEMY ANNOUNCEMENT! Don’t forget to sign up for Stock Photography Academy by February 20th to get access to all the amazing workshops and challenges I’m running this year! https://www.aubreywestlund.com/stock-photography-academy (Use code ptp10 for 10% off 😘) SUPPORT THE PODCAST: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund

If you’re a photographer, service provider, or any other type of small business owner feeling stuck in a saturated market, you NEED to tune into this episode with Cassie Dillard aka @Cassandraskyway Cassie is an Instagram expert, consultant and social media manager for personal brands. Specializing in helping you tell your story, stand out from your industry and connect with your followers. Connect with Cassie💗 On IG: https://www.instagram.com/cassandraskyway Girls Club Market in SLC: https://stan.store/theravesocial/p/this-is-a-girls-club-market-guest-list-9od8q Book a Creative Consultation Call: https://linktr.ee/cassandraskyway?lt_utm_source=lt_share_link#318397135 [email protected] Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund

What to do during slow season 🌱✨ Today we’re discussing the beauty of the slow season, for both your business and your soul. Mentioned in the episode: * The Artist’s Way: https://www.goodreads.com/en/book/show/615570 * Women Who Run With the Wolves: https://www.goodreads.com/en/book/show/241823 * Sarah J. Mass: https://www.goodreads.com/author/show/3433047.Sarah_J_Maas * ChatGPT Custom Instructions: https://openai.com/blog/custom-instructions-for-chatgpt Work with Aubrey:🫶 ⭐️VIP DAY https://www.aubreywestlund.com/vip-days Support the Podcast: If you loved this episode, please share, tag me, or leave a ⭐️⭐️⭐️⭐️⭐️review!Your support means the world to me! 💗 💗 You can find Aubrey on Instagram at https://www.instagram.com/aubreywestlund/ More resources here: https://stan.store/aubreywestlund