Radically Transparent podcast

The Power of Social Intent Data for Revenue Growth with Colin Day

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Marketing leader Colin Day, Managing Director, EMEA of Oktopost and recipient of LinkedIn’s Transformation Partner of the Year award at LinkedIn’s 2024 Marketing Partner Awards stops by the podcast to unravel how marketing leaders can effectively identify and capitalize on social intent signals to improve lead generation, customer engagement and contribute to revenue growth.

Hot topics

  • The shift from corporate profiles to employee advocacy
  • Bridging the gap between social media engagement and revenue generation
  • Emerging trends in social media marketing and how B2B marketing leaders can prepare for them

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