This PT Practice is Transforming Patient Care and Building Networks
In this episode of PT Business Blueprint, we sit down with Dan, co-owner of Advantage Physical Therapy in Long Island, NY, to explore the challenges and opportunities in growing a PT practice.
Chapter Timestamps:
[0:00] Welcome & Vision: A Thousand Conversations with PT Owners
[4:10] Taking Over a Legacy Practice: From Paper Charts to Digital Transformation
[9:25] Growing a Practice: Scaling Staff and Shifting Demographics
[13:35] Challenges of Modernization: Employee Buy-In & Operational Changes
[17:50] Expanding Patient Care: In-Home Therapy and Access Barriers
[22:00] Communication Over Fancy Marketing: Why Basics Matter
[27:15] Introducing an IPA: Collaboration Without Losing Independence
[34:30] Lessons Learned: Simplifying Complex Collaborations
[39:45] The Call to Action: PT Advocacy and Policy Engagement in 2024
Dan shares his journey from taking over a legacy clinic rooted in tradition to transforming it into a thriving, modern practice that embraces innovative approaches.
We delve into:
Moving from paper charts to digital EMRs and the lessons learned along the way.
Shifting patient demographics and expanding care models to include in-home therapy and broader specialties.
The formation of a groundbreaking Independent Practice Association (IPA) for PTs in New York and its impact on collaboration, payer negotiations, and patient access.
Simple yet effective communication and marketing strategies for growing a practice.
Why PTs need to engage with policy and advocacy to drive real change for the profession.
Key Takeaway: Innovation doesn’t have to be fancy—sometimes the basics, like strong communication and collaboration, are the most transformative tools.
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