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Have you ever poured your heart and soul into a client's brand design only for them to say, "This isn't really what we had in mind?" Yes, you're entitled to a one-minute pity part, but you need to know how to bounce back productively. Drawing on her nearly 10 years of experience in the industry, Michelle shares personal anecdotes and practical strategies for navigating these challenging situations. She emphasizes the importance of separating brand strategy from design, setting clear client expectations, and knowing when to reassess a project's direction. You'll gain valuable insights on effectively communicating with clients, managing expectations, and ultimately delivering high-quality, successful branding solutions. ------------------------- In today's episode, we cover the following:
- Things to remind yourself when a client doesn't like your designs
- Identifying miscommunication to match the client's needs
- Deciding if you need to start from scratch or go through a round of revisions
- What to do when nothing you're creating is working for the client
- The responsibility that a designer has to dig out the vision from the client
- Striving for excellence, serving clients with quality
- Episode 148: How to Explain Your Designs to Clients
- Episode 146: My Brand Design Process, Step by Step
- Episode 023: Everything in My Brand Questionnaire
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