How to Fix Broken & Unfair Coffee Trading, and Create a Brighter Future, Ft. Ricardo Pereira

Today's episode is Part One of a multi part series. Ricardo Pereira has spent the past 20 years innovating coffee production during every step of the supply chain, and he's not happy with the antiquated coffee trade system that exists today. Tune in to hear Ricardo's incredible journey into the world of coffee and health science- and learn why the inequitable coffee market that we currently use must be torn down and rebuilt anew. To taste the coffee that is the culmination of Ricardo's work, visit www.puritycoffee.com and use code HEALTHY at checkout.

Coffee scientist and Hawaiian coffee expert Dr. Shawn Steiman joins the podcast for an episode about coffee origins, Kona coffee labeling, and using lab testing to track and trace coffee. Dr. Shawn asks us the fascinating question: "if everyone is growing different coffee varieties using a variety of methods, does origin even matter anymore?" To taste the world's leading Health First Coffee, visit www.puritycoffee.com and use code HEALTHY at checkout.

Download our FREE Coffee Defect Poster and Grading Guide: https://mailchi.mp/puritycoffee/ktznewrg9x Specialty coffee legend Trish Rothgeb joins the program to share her expertise on grading coffee for quality- so we know what to look for when searching for a superior bean. Trish shares her thoughts on how coffee is green graded and categorized, and how Health First Coffee differs from specialty coffee.

Want to learn more about different coffee cultivars and species? Download our free guide to Arabica and Coffee Cultivars here: http://bit.ly/3Tl8WEt Dr. Shawn Steiman holds multiple degrees in plant and soil sciences, and today he's shedding light on the science that goes into your cup. From species and cultivar to Shawn's thoughts on Origin- this episode will forever change the way you think about coffee, flavor, and health.

Download the Circular Health Coffee Roadmap to see our story: https://imgur.com/a/road-map-to-circu... Chief Learning Officer from Purity Coffee Ildi Revi sits down with us for an in depth episode about the creation of the entirely new coffee category known as "Circular Health Coffee." Ildi extrapolates on what defines this unique category that prioritizes health- not just the health of the coffee product- but of every single person in the coffee production chain, and the ecosystem itself.

Resident coffee expert and Chief Learning Officer Ildi Revi returns for an in depth exploration of the toxic compounds produced by mold: mycotoxins. Ildi breaks down exactly what mycotoxins are, what we know about their effect on humans, and how we can reduce the intake of these substances. Ildi also familiarizes us to two specific common coffee toxins: ochratoxin A and aflatoxin.

FREE COLD BREW, HYDRATION, AND ELECTROLYTE GUIDE: https://tinyurl.com/2ay7f5wr Chief Learning Officer Ildi Revi explains why coffee does NOT dehydrate you and how cold brews can actually contain compounds that are beneficial to our gut- compounds that aren't always found in hot brewed coffee. Ildi also shares how you can maximize the electrolytes in your cold brew to stay cool this summer while avoiding those sugary electrolyte alternatives. COLD BREW JUST DROPPED at www.puritycoffee.com use code HEALTHY for savings and stay cool this summer 😎

NC Statue University Food Science Professor Dr. Gabriel Harris joins the podcast for an incredible in-depth exploration of the family of compounds known as "diterpenes." These heavier terpene compounds comprise much of the "oil" fraction that you find in your morning cup of coffee. Listen to Dr. Harris explain the power behind these substances- and whether or not you should filter out that fraction entirely, which he says depends on your personal health goals.

Chief learning officer at Purity Coffee Ildi Revi joins the program for an enlightening exploration on antioxidant compounds- what they are, how they affect us, and how a daily dose of healthy coffee is going to your best bet to maximize antioxidants in your diet. Ildi explains exactly what chlorogenic acids are, and how they are some of the best supplements we can take for disease prevention, health, and longevity. If you're ready to switch to a coffee rich in chlorogenic acids and free of mold, mycotoxin, and pesticide- visit www.puritycoffee.com and use code HEALTHY

Creator of Purity Coffee Andrew Salisbury sits down for an episode of The Health First Coffee Podcast to dive into the science that reveals the truth about coffee's effect on human health. "The science is settled," says Andrew, "Coffee, when produced in a healthy way, is GOOD for you." Andrew goes on to extrapolate on how not all coffee is created equally, and how the choices made during coffee production can determine if the final brew is a net positive for your health… Or not. He also highlights the importance of the incredible organic acid consortium in coffee, and how we need to move past the basic coffee talking points like "mold free-" which he describes as bare minimum table stakes. If you want to taste the coffee that Andrew has dedicated his life to creating, visit www.puritycoffee.com and use code HEALTHY