173 Seven Lessons from Publishing Book #24 (An Amazon Bestseller)

High-performance mindset coach Claudine Chi joins host Hassan Osman to share how she transformed years of coaching Olympic-level athletes into a 365-day journal that builds self-belief — in just five minutes a day.

I share seven actionable lessons from publishing my 24th book, "AI Change Management Made Simple," which became an Amazon bestseller in five categories. Learn about repurposing content with AI, getting early reviews, creating audiobooks in under 5 minutes, and turning readers into email subscribers with high-value bonuses.

How Jay Yang, a 19-year-old author shares how “permissionless action,” cold emails, and a focused writing routine helped him self-publish You Can Just Do Things and grow his audience.

How to write a short, niche book in 4 weeks, repurpose it into courses and content, and use Amazon KDP, Udemy, and Gumroad to grow sales and authority. (From Teddy Smith's Publishing Performance Show).  

A deep-dive with author Nat Eliason on writing his first novel Husk, transitioning from nonfiction to fiction, using AI for editing, and choosing self-publishing over traditional routes.  

A new course about how to write a book in 4 weeks (using AI to write in your own voice): https://course.writerontheside.com/    Some thoughts on what I've been doing behind the scenes to relaunch it. 

A discussion on the weekly Small Bets yap about starting and running 3 different newsletters on the side. I also discuss the launch of my new course on https://course.writerontheside.com/

An in-depth interview with author and entrepreneur Phil Van Treuren, who shares how he built a six-figure self-publishing business selling stoic philosophy books—without relying on Amazon KDP.  

This is a repeat episode that addresses giving away your book for free (shifting it from paid to free) when it makes sense to do so. 

How do you start with Facebook Ads to get more readers? In this episode, I sit down with Francesco Ambrosian to discuss the effectiveness of Meta Ads, how to create compelling ads, targeting strategies, and the importance of a professional landing page. Francesco also shares his insights on different ad approaches for fiction and non-fiction books, budgeting, and the significance of organic versus paid marketing.