This Week in Business podcast

Scaling a Local Favorite: The Strategy Behind Wawa’s Growth

0:00
11:35
15 Sekunden vorwärts
15 Sekunden vorwärts
Z. John Zhang, Wharton Professor of Marketing, discusses how brands like Wawa scale beyond their regional roots by leveraging innovation, customer loyalty, and strategic expansion into competitive new markets.

Hosted on Acast. See acast.com/privacy for more information.

Weitere Episoden von „This Week in Business“