Data and Human Behaviour

In today’s episode, which comes out on the first anniversary of the publication of  award-winning book The Simplicity Principle, the book’s author Julia Hobsbawm gives the top 6 elements and tips for achieving The Sinmplicity Principle in your life.

This new series includes a Simplicity Lesson each episode and today it is Clarity. But first listen to the environmental and peace campaigner, author and founder of Resurgence Satish Kumar discuss his Simplicity Principle.

The final episode in series 1 is with Tim Harford, FT columnist, author of 9 books including 50 More Things That Made The Modern Economy and it turns out several of these embody the Simplicity Principle itself. Hear him discuss simplicity in a complex world with Julia.

How simple is it to know what the public thinks and feels and are business leaders or politicians rewarded or punished by complexity? Hear Deborah Mattinson, founder of strategy and insight business Britain Thinks for some clear-headed answers

In the wake of the pain and protest following the racist murder of George Floyd by police in America today’s guest is the writer Elijah Lawal, who answers the simple question: how can racism be stopped?

From Twitter to “the mainstream media” trust is at an all-time low. But how complicated is it to regain it? Julia talks Ro veteran Communications guru Mark Borkowski and Brigitte Trafford of new internet trust service NewsGuard.

Hear acclaimed historian and commentator Niall Ferguson discuss the pandemic from the perspective of network science as we ask: what does the future look like?

A two-for one with award-winning writer Wendell Steavenson and digital guru Tom Adeyoola on both how they keep it simple to stay productive but also how to cut through complexity in the supply chains of the food business and the clothing retail sector. Julia says ‘this episode is like looking through a window at the real world and I loved both my guests’

Today hear from the Stirling-prize winning founder of DRMM architects and the Quality of Life Foundation Sadie Morgan OBE about what matters in the built environment and how simplicity is the secret to success.

A special episode with Professor Sir Mark Walport, the UK Government’s head of UK Research & Innovation and Jessica Morris, Founder of OurBrainBank (www.ourbrainbank.org) to assess how simplicity can cut through the obvious complexity of science and medicine.