Stop Staring at Dashboards: What E-commerce Analytics Should Really Tell You - Mia Umanos

In this episode of the eCom Ops Podcast, host Norbert Strappler talks with Belinda Cheng, Operations Manager at Magenta Inc., about recognizing when your business has outgrown its processes, introducing structure without losing agility, and why implementing new software isn't always the first step toward fixing operational problems.

Ever thought Kickstarter was just for startups? Think again. Dylan Lam, CEO and Founder of Omirank, reveals how even established eCommerce brands can leverage crowdfunding to validate new product ideas, raise capital without risk, and build a loyal community before production begins.

In this episode of the eCom Ops Podcast, we sit down with Neil Twa, CEO and co-founder of Voltage Holdings, who has cracked the code to scaling Amazon FBA businesses into multi-million-dollar brands. With over 17 years in eCommerce, Neil has seen it all-what works, what flops, and what truly builds long-term success.

In this compelling episode of the Ecom Ops Podcast, we dive into the fascinating world of data analytics with Mia Umanos, the CEO of Clickvoyant and a seasoned expert boasting 15 years of experience. Mia, now a pivotal part of Clickvoyant, shares her journey and the revolutionary impact of AI-driven analytics on eCommerce.

In this episode of the eCom Ops Podcast, host Norbert Strappler talks with Leo Poitevin, Founder of Astrack and Co-founder of Linkavista, about the shift from traditional SEO to generative engine optimization, and why visibility is increasingly about being mentioned, trusted, and recommended rather than simply earning the click.

Journalist and author Elaine Pofeldt (Forbes, CNBC, Fortune) shows how one-person businesses reach seven figures with smart outsourcing, low-cost tech, and a bias to action. A must-listen for e-commerce founders who want to grow without doing everything themselves.

Lahari Neelapareddy, CPA and founder of Tax Hero, explains why sales tax compliance matters for every eCommerce store, from economic nexus to audits, and why you still need humans, not just apps.

In this episode of the eCom Ops Podcast, host Norbert Strappler talks with Vikas Mehta, COO of ACV Auctions, about how ACV is transforming the relationship-driven world of wholesale automotive auctions through trust, transparency, automation, and AI.

Jesse Frimpone built a seven-figure e-commerce empire across seven brands, powered by TikTok Shop, affiliate marketing, and organic content. In this episode, he shares how he tests products risk-free, scaled with 300 affiliates, and why he believes e-commerce is just getting started.

Most startups treat legal like a fire extinguisher, something you reach for only when things are already burning. In this episode of the eCom Ops Podcast, host Norbert Strappler sits down with Jeff Holman, founder of Intellectual Strategies and a former patent attorney who left traditional law firm life to build a fractional legal model built specifically for startups.