The Pubcast with Jon Loomer podcast

The Baseball Manager Analogy: What Advertisers Get Wrong

0:00
8:16
15 Sekunden vorwärts
15 Sekunden vorwärts

A baseball manager's job is to put talented players in position to succeed, not over-manage with unnecessary bunts and quirky strategies. Jon explains why advertisers make the same mistake - focusing on complex campaign tactics instead of what actually wins: great ads.

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