Ask George: Marketing

Caitlin and Richard talk about evaluating and improving leadership skills. Today we're emphasizing self-reflection, personal development, and nurturing future leaders. We'll hit on practical strategies like using checklists, encouraging team feedback, and managing team dynamics. 

Dr. Scott Smith shares his journey from associate to successful practice owner. Our original episode with Dr. Smith aired February 8, 2012. It was Season 6 episode 26. In this follow-up two-parter, Dr. Smith shares his insights on rural dentistry, maximizing profitability, and balancing work with personal life. Learn about the challenges of staffing, managing multiple practices, and the importance of strategic financial planning.  Dr. Scott Smith: 801-529-6121

Richard and George talk about marketing your practice. The do's and the don't's. George would know. He's spent an inordinate amount of money trying out different marketing tactics for his own practice in Phoenix. Learn how to maximize your marketing ROI, choose the right marketing firm, and understand the importance of patient reviews, Google ads, and strategic direct mail campaigns. 

Richard and Traci are joined by Dr. Amanda Reimer Chang. She just went from an associate to being the proud owner of a rapidly growing practice. Discover how Amanda (and Traci) made it happen. 

Merlin Erickson and Dr. Richard Low team up on The Pursuit of Ownership. Today we dig into the challenges of being an executive with ADHD. Richard shares his personal journey, revealing how he turned an executive function disorder into a strength. From practical tips to surprising insights, learn how to turn potential setbacks into strengths and achieve success in leadership and dental practice ownership. Truly a candid discussion on thriving with ADHD in the professional world.

Dr. Matt Ford is joined by dental students (and Analytics-based Pre-ownership attendees) Mohammed and Santino in Scottsdale, Arizona. We talk about the steps to transitioning from dental school to practice ownership. Mohammed and Santino talk about their firsthand experiences, financial literacy, team culture, and strategic planning. 

Richard Low and Caitlin dig into the metrics that matter when assessing a dentist's performance. We're looking at the often-overlooked topic of self-evaluation and identifying, one of our favorite works here at Shared Practices: bottlenecks that may be messing up your growth. 

Our very own Dr. Matt Ford and soon-to-be Dr. Merlin Erickson talk with special guest Nik. They talk about the grueling (but worth it) road from dental school straight to practice ownership. Learn financing specifics, the importance of building a stable patient base, and probably most of all: strategic patience.

Ask George is back again! Today's all about practice reinvestment. Richard and George talk about the strategies and nuances of maximizing returns with your practice. This is for solos, those transitioning to a group, or those running a large group already. You'll learn where to put your money for the best ROI. From marketing and team development to technology upgrades and coaching, discover how to make smart, impactful decisions where it matters most.

Richard and Caitlin talk about the transformative power of the Analytics-Based Office Management (ABOM) course. Today we're going deep on: insights on team development, hiring strategies, and the qualities of an effective office manager. Take notes - today you're getting practical and tactical tips for getting better leadership within your team.