312: How to tell better stories in your content - brand archetypes 101

If you’ve ever felt like your content is missing something (that it’s not landing, not connecting) chances are, you’re not telling stories in a way that truly reflects who you are. That’s where brand archetypes come in. In this episode I am going to break down what the archetypes are and how knowing these can transform the way you market yourself online. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ The 12 brand archetypes and how to find out yours ✨ How to create content knowing your brand archetype ✨ 3 powerful examples to help you implement brand archetypes into stories SHOW RESOURCES 👇TAKE the brand archetypes quiz - ⁠https://brandpersonalityquiz.com/⁠ WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days -  ⁠https://sales.contentqueenmariah.com/checkout-whatsapp⁠ JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕

I get it… the fonts, colours and logos of your brand are fun. No one wants to sit down and write the long-term plans either, that can be scary. But without the CORE brand foundations, it is HARD to market your business well - trust me it is rough. So if you are a business owner wanting to create impact sustainably and get actual results from your marketing, it all starts with the basics. Brand foundations. Mitch (Head of Visuals) and I sat down to talk about some recent branding projects we have worked on and how these insights can help any small business owner shine in a competitive marketIf you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ What are branding foundations ✨ Why fonts, colours and logos are the LAST thing you think about ✨ How to be unique online SHOW RESOURCES 👇READ the branding foundations blog - https://www.contentqueenmariah.com/blog/the-basics-for-branding-in-your-small-business TAKE the brand archetypes quiz - https://brandpersonalityquiz.com/ WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days -  https://sales.contentqueenmariah.com/checkout-whatsapp JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕

Do I need social media to have a successful business?That is a question I am sure you ask yourself every time you have to sit down and post to socials. While yes, social media can play a huge role in marketing your small business, I am here to tell you - you have options. In this episode of The Content Queen Podcast I am giving you 3 things you can do instead of relying just on socials. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ The 3 things you can do if social media feels off for you  ✨ How to market your business with confidence without relying solely on social media ✨ Why social media isn’t for everyone (and what to do instead) SHOW RESOURCES 👇WANT more confirmation on why you don’t need to be on social media ALL the time to see “success”, hear Tara’s story - https://www.contentqueenmariah.com/podcast/160 NEED help with your marketing but don’t know where to start? Feeling stuck? Join my 14 WhatsApp Group - it is the best place to start - https://sales.contentqueenmariah.com/checkout-whatsapp JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕

Do you have this fundamental marketing channel set up for your business? Google My Business? I think it is an underrated channel and one we are all guilty of either not having or not keeping updated. And yes, even if ChatGPT takes over search, your Google My Business profile creates credibility. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @contentsocialmediaqueen.⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ What is Google My Business and why you need it ✨ Online business owner? Doesn’t matter ✨ How to get Google Reviews ✨ What you need to do to keep your page updated SHOW RESOURCES 👇CHECK out Bethany’s on website - www.contentsocialmediaqueen.com  FOLLOW Bethany on Instagram - https://www.instagram.com/contentsocialmediaqueen WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days -  https://sales.contentqueenmariah.com/checkout-whatsapp JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕ABOUT THE GUEST I studied creative writing and a 4.0 GPA from the University of Nevada, Reno. I founded Content Social Media Queen in 2016 after I experienced a massive tragedy and grief in my life. My intent with my company is that it would be much more than just another marketing agency. I want it to represent an intimate collaboration where strategy meets soul. My clients aren’t faceless accounts - they are visionaries, dreamers, and doers. And like any great partnership, I am here for the long haul, ensuring their brands not only survive but flourish. 

Do you ask yourself this often? Am I actually doing a “good job” at marketing my business? I am going to give you 3 things to think about, but spoiler alert... There is no magic. Marketing works for businesses because they know what works for their audience and their business. No random Instagram video tell you exactly what to do to market your business is the answer, so let’s talk about it. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ The three ways to know if you are “good” at marketing  ✨ How you can level up your marketing ✨ Why there is no magic answer  SHOW RESOURCES 👇WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days -  https://sales.contentqueenmariah.com/checkout-whatsapp JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕

Looking to “clean up your systems” over the New Year break? This is a great time to audit and see what you need for the year ahead. But with all the options, where do you even begin? Here. Start with this episode. We are going through the systems and processes to help you in the year ahead! If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @mindfulmanagementco_.⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ What tools you need as a small business ✨ How to launch your next product or service ✨ How to start using AI ✨ How to set up the right systems SHOW RESOURCES 👇FOLLOW Lee-Anne on Instagram - https://www.instagram.com/mindfulmanagementco_/ CHECK out her website - https://mindfulmanagementco.com/ BOOK in a strategy session - https://links.ivorey.io/widget/booking/W8uaNfo1acxikYReApWv LISTEN to the case study ep on the work Lee-Anne and I did - https://www.contentqueenmariah.com/podcast/304 JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕ABOUT THE GUEST Lee-Anne Prytherch is the Founder of Mindful Management Co, a systems strategist, tech integrator, and Fractional COO known for her rare ability to blend sharp strategy with grounded execution.Lee-Anne brings a level of detail and depth that’s hard to find. She sees the whole board, from backend workflows to launch planning, AI integration to strategic presence, and ensures that every element is considered, aligned, and implemented with precision. Nothing gets missed.With nearly two decades of cross-industry experience (we're talking sales, strategy, operations and tech) and an insatiable curiosity for emerging trends and technologies, Lee-Anne is always evolving - not for the sake of following hype, but to ensure her clients' businesses are ready for what’s next.She’s technically brilliant (especially when it comes to AI and smart integrations), but never loses the human-first approach that sets her apart. Systems and strategy aren’t just services, they’re her second language.

Can we even keep up?Social media, marketing via content has changed. 2025 did some crazy things and 2026 is going to be amplified. What do you do? Let's break it down together. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ The five key things we will see in marketing in 2026  ✨ How to balance it out ✨ Tactics and strategies you can choose but don't have to SHOW RESOURCES 👇Have questions about 2026 and your marketing? Join my 14 day Ask Me Anything WhatsApp for $30 - https://sales.contentqueenmariah.com/checkout-whatsapp JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕

Meta is going through a lot of changes. Recently, thousands of businesses lost access to their Instagram accounts due to edits within Meta and some AI issues. In Australia from Dec 10, under 16s are banned from using Meta. It is a lot to get our head around so in this episode of The Content Queen Podcast we have Meta Expert Katharine Crane to give us an update and to help you future proof your Meta account. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @crane_creative.⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ What has changed with Meta ✨ How you can secure your Meta account ✨ Details on the under 16s ban in Australia SHOW RESOURCES 👇GET help with Meta Setup - https://crane-creative.mykajabi.com/offers/iWzF8WGe/checkout Check out Katharine’s website - cranecreative.com.au  FOLLOW her on Instagram https://www.instagram.com/crane_creative/ JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕ABOUT THE GUEST Katharine Crane is a social media strategist and coach based in South Australia, known for making the back end of Meta make sense. After fourteen years in the digital space, she’s become the person business owners call when things break, accounts go missing or Meta changes something overnight. Kat blends strategy with real life practicality, helping business owners secure their setups, create stronger systems and use social media without the chaos.

What if your next launch didn’t start with a “buy now” post?In this episode of The Content Queen Podcast, I’m taking you behind the scenes of a client project where we created serious hype before doors even opened.I’ll walk you through what we did, why it worked, and how you can apply the same approach to your own launch (if it aligns). If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠KEY EPISODE TAKEAWAYS 👇✨ Why launching is more than a moment✨ How “building in public” invites connection and buy-in✨ The simple video trick I used so the biz owner didn’t have to show up constantly on camera✨ How one shoot day gave us MONTHS of content✨ Why community-driven content is queeeen✨ Easy ways to start hype-building today (even with a small budget)SHOW RESOURCES 👇WANT to AMA about your content marketing? Join my 14 Business Day WhatsApp group and get your very specific questions answered (and tailored to you). Not AI Chatbots, just me - https://sales.contentqueenmariah.com/checkout-whatsappJOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp Find out more about how to WORK WITH US -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ www.contentqueenmariah.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on INSTAGRAM -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://www.instagram.com/contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you like this episode, don't forget to share it to your Instagram stories and tag me⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @contentqueenmariah⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!Other than that, enjoy - chat next week 💕

Do you want to connect deeper with your audience through content? And with AI, our trust levels are dropping… We have David Ebner on ep 303 of The Content Queen Podcast to help you tell better stories in your content, especially in an AI-driven world where trust and human connection matter more than ever.If you’re ready to create content that’s remembered (not just scrolled past), this is the episode for you!If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @the_content_workshop.⁠⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠  KEY EPISODE TAKEAWAYS 👇✨ Why storytelling will always be powerful, even in an AI world✨ How to use AI as a tool without losing your human touch✨ The secret to making your content stand out online✨ Why content should be treated like corporate philanthropySHOW RESOURCES 👇Check out David’s website – https://contentworkshop.com/FOLLOW David on LinkedIn – https://www.linkedin.com/in/davidjebner/JOIN us in Content Bootcamp (build your content strategy) – https://www.contentqueenmariah.com/content-marketing-bootcampFind out more about how to WORK WITH US – www.contentqueenmariah.comConnect with us on INSTAGRAM – https://www.instagram.com/contentqueenmariahIf you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. Other than that, enjoy – chat next week 💕ABOUT THE GUEST 👇David J Ebner is the President and Founder of Content Workshop, a story-first content marketing agency. While in graduate school, he assembled a collective of storytellers whose sole purpose was to use their storytelling skills to help brands create and convert an audience. That idea became Content Workshop in 2013. After graduating from the University of Tampa with an MFA in Creative Writing, he authored the Amazon Best Seller: Kingmakers: A Content Marketing Story. In 2025, Content Workshop acquired Lush Concepts, a web and technology studio, to heighten storytelling through every aspect of a brand's digital and physical footprint. Today, David runs Content Workshop and Lush Concepts from their headquarters in Clearwater, Florida. He also serves as the treasurer for a national non-profit and roasts his own coffee.