Business Network Insights: Tomorrow’s Competitive Differentiator

The Buzz: “Why doesn’t a company know that a target customer has connections to an existing customer? Why doesn’t it automatically see that a new customer may be involved with a company that engaged in fraudulent activities? There are so many good reasons to know business relationships – and integrate this knowledge into processes in a standardized way…countless pieces of information are publicly available, but not intelligently linked and easily retrievable.” (www.palturai.com) The ecosystem of businesses and people that surrounds your organization is full of hidden potential as as well as harm. The ability to successfully navigate in this ever-more-complex environment requires a revolution in data-driven insights. You need now – more than ever – to transform data with contextual insights into applicable knowledge that uncovers hidden opportunity as well as risk. Why? Knowledge gained from business network insights drives an evolution in customer acquisition and retention by enabling high-value, relevant customer interactions. And understanding the dynamics of an interconnected business ecosystem expands capabilities in risk mitigation. Good news! Innovative knowledge graph solutions – powering today’s AI – deliver the contextual understanding your business needs to be competitive in tomorrow’s connected world. We’ll ask Bernhard Ritz and Noel Billingsley at Palturai, and Falk Rieker at SAP for their insights on thriving in today’s challenging global marketplace on Business Network Insights: Tomorrow’s Competitive Differentiator – Part 2.