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The muesli bar aisle is WILD at the moment, which has us thinking… what makes a museli bar a “muesli bar”. Are the new Quatro bars “muesli bars” or something else? Plus, the (re)birth of muesli bars in Australia was huge. Ben, a real life member of Generation Muesli Bar takes us through the reasons they became an instant success.
Follow us on Instagram (@ingredipedia) and TikTok (@ingredipedia) to see visuals of our weird and snacky food pursuits.
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