Using your Human Design Undefined Energy Centers to Clarify your Niche and Messaging

You're invited to an intimate conversation between my sister, Sam, and I today on the podcast! We get super honest about our struggles and wins in 2024, and start to craft our vision of 2025- both professionally and personally. Sam is also an entrepreneur, world traveler, expat (living in Mexico since 2017), and Manifesting Generator with multiple interests and creative ideas-- so you know we have a lot to talk about! Here's just a sample of what we cover: What we’re most proud of in 2024, and what our intention/ goals are in 2025.  Balancing the masculine and feminine in your life and in how to create holistic goals. The moment we’re living in right now and what opportunities are available to us to create our dreams in a non-linear way Taking action towards our goals and what that looks like in an aligned, feminine way Being an ex-pat living in Mexico (and talking about my upcoming retreat in Sam’s hometown!) What it's been like for her living in a city that is a "spiritual vortex" I hope you enjoy this spontaneous, fun episode! If you want to hang out with me and Sam IN-PERSON, join me for the Soul Profits Entrepreneur Retreat in Playa del Carmen, Mexico March 2-8, 2025. More info: https://souprofitsretreat.com/ Check out Sam's website- Parvin Music https://parvin-music.com/ Listen to the first interview I did with Sam back in 2022!

Today on the podcast, I’m thrilled to welcome my long-time friend and recent collaborator, Candy Phelps! Candy is the CEO of Bizzy Bizzy Creative Agency, a thriving business she’s successfully run for over 15 years. She’s also a serial entrepreneur with a knack for launching unique ventures, including our joint endeavor, the Soul Profits Retreats. In this lively and insightful conversation, Candy shares her journey of self-education and creative problem-solving, which has been the cornerstone of her success as a business owner. We also dive into some of the hard lessons she’s learned along the way and her unique approach to launching new businesses today. Here’s a sneak peek at what we cover: Candy’s journey from freelancing during the Great Recession of 2009 to teaching herself the skills she needed using YouTube. How she overcame a major money block about seven years into her entrepreneurial journey—and the shifts that followed. The hilariously creative way she recently built a niche business (hint: it’s inspired by one of the best films of the ‘90s!) by leveraging her SEO skills and “working backward.” Why empowering and uplifting women entrepreneurs is at the heart of her work. The insights she gained from our co-hosted 1-day Money Mindset retreat and what she’s most excited about for our upcoming retreat in Mexico. And, of course, we spill all the details about the Soul Profits Entrepreneur Retreat happening this March in Playa del Carmen, Mexico! We couldn’t be more excited to blend productivity, strategy, mindset, community, and travel into an unforgettable week. Listen to the full episode for all the details, and if you’re curious, check out our retreat page. We’d absolutely love to see you in Playa del Carmen in March! Retreat Details: https://bizzybizzycreative.com/soul-profits-entrepreneur-retreat-mexico/ Candy’s Businesses:  https://bizzybizzycreative.com/ https://shopmotormouth.com/

Elaina Ray is a growth strategist and business mentor who helps entrepreneurs unlock their next level, scale in a structured and streamlined way, and hit milestone after milestone. She's also a self-made multimillionaire, a speaker, world traveler, podcast host, and author of the book, Becoming Self-Made.  I have been following Elaina for years, have worked with her a couple of times in her small group containers, and have been hugely inspired by her content. I know you’ll be inspired by this episode as well!  Some of the things we discuss include: Elaina’s path to entrepreneurship, and the “tipping point” that launched her on a “rocket ship” path of growth into the multi-millions.  Important mindset AND strategy shifts for new entrepreneurs, to connect with high-level, super-aligned clients.  How she helps clients craft their messaging to connect their offer with their ideal audience. The path she took from selling 1-on-1 coaching packages, to groups and other offers, and how she created her own messaging and marketing through listening to her audience. Her own experience with mindset blocks, “failures” and being visible online, and how she keeps moving forward and growing her business at an accelerated pace.  How she’s changed her messaging recently around money and mistakes she made in the past  And SO much more!!  Learn more at https://elainaray.com Get her Free Trainings: https://elainaray.com/freegifts Follow her on Instagram: https://www.instagram.com/heyelainaray

In Human Design, the 9 energy centers represent the core energetic hubs within your bodygraph, each corresponding to a specific aspect of your life, such as emotions, communication, identity, and intuition. As a Soulpreneur, understanding your energy centers in Human Design is essential for aligning your business with your true essence. Defined centers provide you with consistent strengths, allowing you to bring stability and reliability to your work. For example, a defined Throat Center helps you communicate your message with clarity and authority, while a defined Sacral Center fuels your ability to work with sustained energy.  Undefined centers, on the other hand, give you the flexibility to adapt and gain deep wisdom from external influences, such as understanding the needs and desires of your clients or collaborators. They also show us where we need to do shadow work, or where we've learned hard-won lessons. Understanding our own undefined energy centers gives us so much insight into our ideal client's struggles/ goals/ desires, because they are generally on a similar journey as us.  So in this episode, we go through each energy center and talk about the the lessons they may be teaching you, and how you can apply that to your messaging/ content to call in the most aligned ideal clients ("niche").  If you don't have your HD chart in front of you as you listen to this episode, I recommend that you grab it (FREE!) on my website: ⁠https://jessparvin.com/freebies⁠ You can also buy "The Soulpreneur HD Guidebook" now for only $44! This is an in-depth custom document ALL about your unique Human Design, and how to leverage it to create or grow a soul-aligned business. https://jessparvin.com/product/soulpreneur-hd-booklet And if you want to dive deeper into HD, please join me on September 20 for my FREE Masterclass! ⁠https://jessparvin.com/intro-to-hd⁠

Heather Burkart is an Ayurvedic practitioner and yoga teacher focused on helping women heal and find balance through the various seasons of life. In this interview, we talk about one of my favorite topics - Ayurveda- and how it can help you find balance with the seasons and natural rhythms of your body. Heather is especially focused on Menstrual Health and has created an array of online courses, group programs, as well as 1-on-1 services to support women on their wellness journey.  Ayurveda is the sister-science of Yoga, and is a really comprehensive system that looks at each person individually, based on their unique constitution (Doshas). It offers us advice for lifestyle, diet, meditation, yoga practices, other habits and more.  The first step to understanding and practicing Ayurveda, is to know your predominant Dosha(s), which each correlate to different natural elements. We also discuss how the doshas: Vata, Pitta, and Kapha can be applied to our Business Cycles, and offer us wisdom around finding balance in our work, throughout various seasons.  Heather has great advice for: -Incorporating Ayurveda into your Yoga practice, customizing it depending on your Dosha -Eating and exercising for various seasons (ex: Summer = fiery Pitta season!)  -Tapping into the Intuition of your body to guide you towards balance  -The best time of year for launching offers and other business phases -How to get un-stuck in your business using the Ayurvedic Doshas -How Vedic Astrology is related to Ayurveda, and what the cycles of the moon + planets tell us about our own wellness And much more!  I also share a bit about my recent 3 week stay at an Ayurvedic facility in India and what has transformed for me since then.  Learn more about everything that Heather does to support women’s wellness: https://herwellbeing.com/ Join her Full Moon Circle for Women! https://insighttimer.com/meditation-groups/women-s-full-moon-circle Podcast episodes, yoga practices, and more on Youtube https://www.youtube.com/@herwellbeing-ayurveda-yoga More Ayurveda Resources for women: https://herwellbeing.com/ayurvedic-courses/

What is the real importance of good Branding? Well, in short, it's everything. It is the most important thing to focus on, as it sets the foundation for your business.  Branding encompasses your audience, niche, offerings, and pricing, all of which contribute to your position in the market. In this episode, I discuss the importance of getting the branding foundation right from the beginning, before creating offers, building a website, or engaging in social media and other marketing. This gives you confidence and clarity in your messaging and visuals so you can move forward with ease. I also recap last week's Online Masterclass: Branding by Design, where we looked at Human Design (your 'unique energetic blueprint') and how it can be a total game-changer in the Branding process. Knowing your design, and living in alignment with it can save you a ton of steps when you go to create a Holistic or Soul Brand as a purpose-driven solopreneur. If you missed the live Masterclass, you can catch the recording by signing up here: https://jessparvin.com/branding-by-design-masterclass/ If you're ready to launch your Soul Brand and would like to do it in a supportive, accelerated environment with other like-minded women, join my Soul Brand Strategy group- we start July 16! https://jessparvin.com/soul-brand-strategy/

This is one of the most common blocks that I see again and again with clients, myself, and friends. We are sabotaging ourselves and preventing our businesses from growing, all in pursuit of the ever elusive "perfect" outcome. In this episode we dig into why we do this and what it looks like (usually). I share personal anecdotes and have 2 exciting new offers for those of you who are ready to move past this block! Why are we Perfectionists? Societal or familial conditioning Were you pushed to get perfect grades in school? Or did you feel pressure to look perfect? We might be “trained” to be perfectionists via schooling or in certain work environments, especially a more "masculine" environment that sets us up with unrealistic expectations and doesn’t value creativity, “the messy process” or see failure as a necessary part of growth.  You might actually be wired for perfectionism. I have seen this theme show up in some peoples’ Human Design Readings, as well as in my own chart. How does perfectionism show up in our work? Not taking ANY action because we think we need to be 100% “ready”, or have 100% clarity on the end vision. A time-suck: You could spend 1 hour on an A- version or 16 hours on an A+ version. . . what’s really going to move the needle forward in your business? Being a control freak : Thinking only I can do this “right” (perfectly) which keeps us from growing our biz, and trusting others to take on tasks that aren't in our wheelhouse. Hey Madison! Join me LIVE on June 25 for a Soulpreneur Circle on Perfectionism at the new Bohemian Oasis Healing Center. My new group coaching container, Soul Brand Strategy, kicks off July 9! Learn more about this 6-week accelerator for new and "stuck" entrepreneurs. https://jessparvin.com/soul-brand-strategy/ Book a 90 minute Human Design reading here (where you can ask any questions like "why am I such a perfectionist?!" and we'll find the answers through the wisdom of your design)

What does the process of working with a Holistic Business coach to birth a new soul-aligned venture actually look like? Surprisingly, it has very little to do with things like marketing tactics, content creation, quarterly goals, etc.  The real magic is in the personal healing- because personal growth and business growth are intertwined.  In this episode I share some insights in my personal healing journey as well as how I typically work with clients as a Holistic Business Coach. My favorite tools for personal and business growth include: 1. Human Design  A “holistic self-knowledge system” that combines astrology, Kabbalah, Myers-Briggs, I Ching, quantum physics, the chakra system and a load of other stuff in order to generate an “energetic blueprint" called a BodyGraph chart. I generally look at the chart with my client during one of our first sessions, and it gives both of us so much insight into how to move forward to grow/ birth their business. When people have their chart read it’s often like being truly “Seen” and understood for the first time.  Together we can unravel the conditioning and trauma (which causes self-doubt, anxiety, limiting beliefs, and SO much more) from who you truly ARE and get profound validation sometimes. 2. Branding My first podcast episode ever was about “Branding as a Manifestation Tool”, so it feels like I’ve come full circle at the start of this new season. And it absolutely is a manifestation tool - a way to step into our highest self. Besides the "fun" part of Branding (picking colors, fonts, etc.) there is a SHADOW side of the process- including what comes up as we work on things like naming our gifts, calling in our dream clients, sharing our magic with the world, etc. There’s healing that happens as we work through those blocks and create a physical manifestation of your highest self- in the form of a website, social media posts, branding photography, etc.  If you're looking for guidance and support as you embark on or continue your (healing) entrepreneurial journey, please reach out to me for a free no-pressure "clarity call" consultation. www.JessParvin.com

What's more important that living your Purpose?  For the past 6 months, I've been studying to be a certified Soul Purpose Coach. This has got me thinking about all things related to our Purpose- how do we find it? How do we make it "real" in the world? How might it change/ evolve? And what holds us back? In this episode we dive into all things Purpose-related:  Potential barriers to living a life of purpose (ex: conditioning, lack of community, fear/ blocks) How to tell if your current work is not in alignment with your purpose How Human Design gives us insight into our Purpose/ Life Theme, and much more Most people know their purpose but need someone to give them "permission" to live it.  How my own journey has evolved, giving me clues to my Purpose and then expressing it in different ways So whether you're still searching for your higher calling, or you are currently building a business that is purpose-driven and soul-aligned, you will find this episode thought provoking and helpful. If I can support you in finding and expressing your purpose, contact me to learn more about my Holistic Business AND Purpose Coaching packages.  To get your Human Design Chart read (+ a mini coaching session around your work/ Purpose)  now through November 10 - book here: https://jessparvin.hbportal.co/public/6539725b2f2e8300c91082b6/1-My_services   

What is Human Design and how can we use it to help us in our businesses and careers?  Human Design is an amazing tool that combines ancient wisdom like astrology, the chakra system, I-Ching, and more with quantum physics. Each of us has a "unique energetic blueprint" that is represented by our HD chart which is created based on the day and time that you were born.  I have been exploring this amazing tool for a few years on my own, and recently have been using it with coaching clients who are looking for guidance as they start or grow a soul-purpose buisness. Mainly, HD is an incredible opportunity for us to look at who we are, inately, without all of the conditioning that has likely taken us away from ourselves. It is my favorite tool for helping us tap into the wisdom of our body, and our own intuition- the most important step in personal or professional growth. In this episode I talk about the basics of Human Design, how it has impacted me (with lots of examples from my chart), and how I've seen it help clients. I also describe most of the key aspects of a Human Design chart, and how they're useful, such as: -Energy Types: There are 5 types and each one has a unique way of being in the world. This is very much tied to our work because it gives us insight into how we naturally interact with others, what our main strengths are, and what kind of rest/ replenishment we need. -Strategy & Authority: These are probably the most important aspects to know because they give us guildelines for making decisions and reaching our highest potential. -Energy Centers: Cooresponding to the Chakra System, whether your centers are open or "defined" can give you a lot of insight into how much you are affected by other peoples' auras -Gates & Channels: The combination of these "gifts" starts to point us towards our greater purpose. -Incarnation Cross (aka Life Theme): The big picture "red thread" that is connecting us to our highest selves and greater purpose in life.  and more! Between now and November 10 I will be offering a special on HD Business Growth sessions: We will look at your chart and I will describe to you the most important aspects of it. We will discuss an issue you're having in your job/ business and we'll look to the chart to see what clues it gives us to help you move through it. Only $150 for 90 minutes. Email me [email protected] if you're interested!