CES Tech Talk podcast

Sports Outside the Stadium

0:00
11:31
15 Sekunden vorwärts
15 Sekunden vorwärts

Kristen Banks, Senior Vice President of Marketing at the Las Vegas Raiders, joins James Kotecki in the CES C Space Studio to recap the success of Super Bowl LVIII in Las Vegas. She also discusses primetime marketing strategies, fan engagement beyond the field, and how technology is transforming fan data.

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