Rethinking Podcasting | Podcast Strategy, Business Growth & Listener Psychology for Coaches, Consultants and Experts podcast

One Episode Doesn’t Need to Do Everything | How to Plan Your Podcast Episodes [Ep 205]

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What if you've been asking one episode to do a job that takes ten? Most podcast episodes try to teach, nurture, build trust, overcome objections and sell — all at once.

This episode is about what happens when you give an episode one job instead. How that changes what you include, what you cut, and why your listener actually moves.

In this episode, I talk about:

  • Why a good episode and an effective one aren't the same thing — and which one you've probably been making
  • What you're actually doing when you add one more example, one more story, one more point just to be safe
  • The question that needs to come before your title, your key points, and your CTA — and why most people never ask it

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