Road To A Million: Use This Tactic To Increase Recurring Clients

Join the FREE Home Cleaning Courses. Click Here 1. Introduction to the 75 Hard Challenge 0:00   The speaker introduces the concept of the 'real 75 hard' as showing up consistently for 75 weeks on a free Zoom call. Emphasizes the importance of sharing financial data and being transparent.   2. Intensity vs. Consistency 0:53   Discusses the difference between intense short-term challenges (like 75 hard) and long-term consistency. Highlights that true growth comes from consistent effort over many years, not just short bursts of intensity.   3. The Importance of Planning Beyond Short-Term Goals 4:06   Questions what happens after the 75 days of a challenge. Stresses the need for a long-term plan to avoid reverting to old habits.   4. The Role of Data in Sustaining Growth 5:15   Emphasizes the importance of tracking data in business and fitness. Suggests that understanding numbers can lead to better decision-making and sustainability.   5. Understanding Seasons in Business 6:14   Introduces the concept of different seasons in business (sprint vs. maintenance). Encourages focusing on maintenance after intense periods to ensure long-term success.   6. Discipline Over Motivation 6:39   Discusses the need for discipline to maintain habits when motivation wanes. Identifies key behaviors in fitness and business that contribute to success.   7. Setting Standards and Expectations 7:40   Highlights the importance of setting high standards for oneself and one's team. Discusses how the quality of a team reflects the standards set by the leader.   8. Maximizing Cleaner Efficiency 9:23   Shares insights on how to optimize cleaner schedules for better efficiency. Discusses the importance of understanding the constraints of the business.   9. Strategies for Cleaner Scheduling 22:04   Discusses the importance of not splitting cleaning jobs between multiple cleaners unless necessary. Emphasizes filling schedules from top-performing cleaners down.   10. Minimum Cleaning Hours 24:56   Introduces a new minimum cleaning hour policy to ensure cleaners have sufficient work hours. Discusses how this change positively impacts cleaner retention.   11. Time Blocking for Cleaner Schedules 25:03   Explains the importance of time blocking for cleaner schedules to maximize efficiency. Discusses how to manage morning and afternoon cleaning slots effectively.   12. Internal Marketing Strategies 46:22   Discusses the importance of internal marketing to fill cleaner schedules. Shares insights on how to effectively communicate with existing clients.   13. Conclusion and Call to Action 57:03   Encourages viewers to apply the discussed strategies in their own businesses. Invites interested individuals to apply for the coaching program to learn more.  

Join the FREE Home Cleaning Courses. Click Here   1. Introduction and Welcome 0:00   Greeting participants: Sir Mitchell, Kayla, Steph, Jen, Danny. Mention of the 'Road to a Millie' theme. Introduction of the Phoenix market and its size.   2. Background on Business Journey 0:14   Personal story of moving to Arizona and starting a second location. Comparison of market sizes: Bozeman, Montana vs. Mesa, Arizona. Discussion of client acquisition and market dynamics.   3. Business Growth Overview 1:00   Achieving a million-dollar run rate in 16 months. Importance of consistency in business performance. Overview of strategies used to achieve growth.   4. Key Business Strategies 3:00   Focus on acquiring clients and cleaners as the core business function. Hiring a salesperson for one month to boost sales.   5. Current Business Performance 5:01   Revenue details: $19,000 last week, aiming for consistency. Comparison with Montana location's performance.   6. Importance of Belief and Mindset 7:11   Emphasis on belief in possibilities for business growth. Personal story of overcoming initial business struggles.   7. Investment in Skills and Mentorship 8:15   Importance of investing in personal development and mentorship. Example of mentorship with Alex Hermosey.   8. Financial Literacy and Business Metrics 15:29   Discussion on personal financial statements vs. report cards. Importance of understanding assets and liabilities.   9. Marketing and Client Acquisition 25:10   Overview of marketing strategies and their effectiveness. Importance of internal marketing and client retention.   10. Sales and Revenue Generation 42:21   Details on sales commission structure for new hires. Importance of converting leads into recurring clients.   11. Conclusion and Next Steps 56:44   Recap of key takeaways from the call. Invitation to join the coaching program for further support.  

Join the FREE Home Cleaning Courses. Click Here   1. Introduction to the Concept of Good Days 3:32   The speaker introduces the idea that every day can be a good day. Emphasizes the importance of reframing our perception of days (e.g., Mondays can be as exciting as Fridays or birthdays).   2. The Power of Reframing 4:29   Discusses how the feelings associated with specific days are subjective and can be experienced any day. Encourages the audience to create joy and excitement in their daily lives by changing their mindset.   3. The Movie Example: 'Alexander's No Good, Terrible, Horrible, Absolutely Bad Day' 5:11   Shares a family movie night experience that aligns with the theme of good and bad days. The movie illustrates that everyone has bad days, but it’s our perspective that defines them.   4. Understanding Problems in Business 7:21   Discusses how problems in business can be viewed as opportunities rather than setbacks. Encourages a mindset shift to see challenges as part of the entrepreneurial journey.   5. Teaching Children to Embrace Learning 10:08   Shares a personal story about teaching a child to enjoy learning and embrace challenges. Highlights the importance of fostering a love for learning over rote education.   6. The Importance of Commitment in Business 19:14   Discusses the necessity of commitment to learning and growing in business. Emphasizes that true understanding comes from hands-on experience.   7. The Framework for Teaching Skills 23:33   Introduces a three-step framework for teaching skills: do it for them, do it with them, and let them do it on their own. This method ensures that learners gain independence and confidence.   8. Real-Life Success Stories 25:03   Shares success stories of individuals who have implemented the discussed frameworks and achieved significant revenue growth. Highlights the importance of accountability and systems in achieving business success.   9. The Role of Data in Business Growth 36:06   Discusses the importance of tracking data and understanding business metrics to drive growth. Emphasizes that knowing your numbers is crucial for making informed decisions.   10. Conclusion and Call to Action 58:39   Encourages the audience to take action, embrace challenges, and seek help when needed. Reiterates the importance of community support and learning from others.

Join the FREE Home Cleaning Courses. Click Here   1. Introduction 0:01   Greeting participants and introducing the call. Mention of the significance of week 69 in their journey.   2. Recap of Previous Weeks 0:24   Reflection on the first week of the journey. Mention of the first caddy packing and excitement.   3. Access to Previous Episodes 1:07   Information on where to find previous episodes in both paid and free groups.   4. Success Stories from the Community 2:03   Highlighting success stories of community members who achieved significant revenue growth. Mention of Jessica Lucas and Kayla Irby as examples.   5. Importance of Long-Term Commitment 3:15   Emphasis on the time and effort required to grow a cleaning business. Acknowledgment of the challenges faced by new members.   6. Learning Through Experience 4:20   Discussion on the best ways to learn about business: through doing, not just consuming content. Importance of spending money on marketing and operations.   7. The Concept of Tuition in Business 6:59   Explanation of the idea that losing money is part of the learning process in business.   8. The Goal of Building a Million-Dollar Business 8:30   Discussion on the freedom that comes with a successful business.   9. The Pursuit of Happiness and Freedom 9:43   Reference to the movie 'The Pursuit of Happiness' and its relevance to business.   10. Sharing Revenue Growth Data 13:04   Sharing of revenue data from community members to illustrate progress.   11. Importance of Progress Over Numbers 11:30   Emphasis on the importance of continuous progress rather than just hitting revenue milestones.   12. Marketing Strategies and Consistency 27:00   Discussion on the importance of consistent marketing efforts over time.   13. Client Fulfillment and Team Management 31:00   Overview of client fulfillment metrics and team performance.   14. The Role of Google Reviews 32:27   Importance of Google reviews in building a positive business reputation.   15. Hiring and Training Challenges 39:34   Discussion on the costs and challenges of hiring and training new cleaners.   16. Conclusion and Call to Action 54:35   Encouragement for participants to continue their journey and join the coaching program.

Join the FREE Home Cleaning Courses. Click Here Introduction and Welcome 0:00   Greeting and introduction to the session. Acknowledgment of long-time participants (Ryan, Kristen, Anna, Bethany). Mention of the journey from zero to a million-dollar business.   Purpose of the Call 0:39   Aim to document the journey of building a cleaning business. Emphasis on commitment to growth and learning.   The Journey So Far 1:07   Overview of the journey from zero to $3,000 a month for 12 months. Discussion of the ease of building a business and the misconceptions around it.   Reality Check on Business Growth 1:48   The importance of hard work versus affirmations. Critique of relying solely on positive thinking without action.   Learning from Experience 2:16   Reference to previous episodes and the evolution of the business. Personal anecdotes about starting the business and the roles played.   Growth Metrics and Achievements 4:23   Discussion of revenue growth over the past 12 months. Reflection on the transformation from an idea to a successful business.   Skills Development 5:05   Importance of learning skills before teaching others. Encouragement to embrace challenges and avoid skipping steps.   Common Challenges in Business 6:08   Discussion of common issues faced by business owners (e.g., rejection, hiring difficulties). Emphasis on the need to learn from these challenges.   Understanding People’s Actions 9:41   Insight on how to manage expectations regarding others' actions. The belief that people act in their best interest.   Taking Control of Your Business 11:30   Encouragement to take responsibility for business growth. Recognition that personal growth leads to business growth.   The Importance of Skills 12:26   Skills needed for successful business management (sales, hiring, emotional control). Acknowledgment of personal responsibility in business challenges.   Aligning Interests 14:09   The concept of aligning personal and business interests for success. Importance of mutual benefit in business relationships.   Courage in Business 15:20   The need for courage to prioritize others' interests. Discussion on the numbers game in business.   Weekly Business Review 17:04   Overview of the business's performance metrics over the past week.   Marketing and Sales Strategies 35:03   Discussion of marketing spend and lead generation. Importance of tracking data for business growth.   Hiring and Team Management 49:18   Challenges faced in hiring and managing staff. Reflection on the importance of appreciating team members.   Conclusion and Future Goals 55:01   Encouragement to continue learning and growing. Invitation to join the coaching program for further support.

Join the FREE Home Cleaning Courses. Click Here Introduction to Problem Solving 0:00 Introduce the importance of problem-solving in business. Emphasize the need to stay in solution mode rather than complaining about problems.   Understanding the Problem-Solution Mindset 3:08   Recognize that everyone faces problems (e.g., internet issues, employee challenges). Shift focus from the problem to finding solutions.   Influencing Others with a Solution-Oriented Approach 5:06   Share personal anecdotes about teaching children the difference between problem-focused and solution-focused thinking. Encourage team members to adopt a similar mindset.   Aligning Actions with Goals 8:25   Assess whether daily actions align with long-term goals. Encourage team members to evaluate their behaviors and adjust them to better align with their objectives.   Hiring and Training for Success 26:04   Implement a structured hiring process to ensure the right candidates are selected. Train new hires effectively using updated systems and SOPs.   Offering Recurring Services to Clients 32:05   Train team members to offer recurring services during initial client calls. Provide incentives for clients to choose recurring services.   Follow-Up Strategies 36:09   Establish a follow-up process for clients after their initial clean. Use text messages and phone calls to encourage recurring bookings.   Continuous Improvement of Systems 48:09   Regularly update systems and SOPs based on feedback and new information. Ensure that all team members are trained on the latest procedures. Cautionary Notes Avoid focusing too much on problems; this can lead to a negative mindset. Ensure that all team members understand the importance of a solution-oriented approach. Tips for Efficiency Regularly review and update SOPs to keep them relevant. Encourage open communication among team members to share solutions and best practices. Utilize technology to streamline processes and improve efficiency.

Join the FREE Home Cleaning Courses. Click Here   1. Introduction 0:01   Greeting participants and introducing the call. Mention of the significance of week 69 in their journey.   2. Recap of Previous Weeks 0:24   Reflection on the first week of the journey. Mention of the first caddy packing and excitement.   3. Access to Previous Episodes 1:07   Information on where to find previous episodes in both paid and free groups.   4. Success Stories from the Community 2:03   Highlighting success stories of community members who achieved significant revenue growth. Mention of Jessica Lucas and Kayla Irby as examples.   5. Importance of Long-Term Commitment 3:15   Emphasis on the time and effort required to grow a cleaning business. Acknowledgment of the challenges faced by new members.   6. Learning Through Experience 4:20   Discussion on the best ways to learn about business: through doing, not just consuming content. Importance of spending money on marketing and operations.   7. The Concept of Tuition in Business 6:59   Explanation of the idea that losing money is part of the learning process in business.   8. The Goal of Building a Million-Dollar Business 8:30   Discussion on the freedom that comes with a successful business.   9. The Pursuit of Happiness and Freedom 9:43   Reference to the movie 'The Pursuit of Happiness' and its relevance to business.   10. Sharing Revenue Growth Data 13:04   Sharing of revenue data from community members to illustrate progress.   11. Importance of Progress Over Numbers 11:30   Emphasis on the importance of continuous progress rather than just hitting revenue milestones.   12. Marketing Strategies and Consistency 27:00   Discussion on the importance of consistent marketing efforts over time.   13. Client Fulfillment and Team Management 31:00   Overview of client fulfillment metrics and team performance.   14. The Role of Google Reviews 32:27   Importance of Google reviews in building a positive business reputation.   15. Hiring and Training Challenges 39:34   Discussion on the costs and challenges of hiring and training new cleaners.   16. Conclusion and Call to Action 54:35   Encouragement for participants to continue their journey and join the coaching program.

Join the FREE Home Cleaning Courses. Click Here 1. Introduction and Overview 0:02   Greeting and introduction to the topic of the Loom. Discussion about the commitment to reach the revenue goal of $1 million. Acknowledgment of the challenges faced in the previous month.   2. Reflection on Previous Month's Performance 0:30   Review of revenue drops from May to June. Analysis of the reasons behind the dip in performance.   3. Understanding Business Cycles 1:51   Explanation of business cycles and the importance of accountability. Emphasis on taking responsibility for business outcomes.   4. Identifying Problems and Solutions 3:32   Discussion on losing cleaners and its impact on business. Recognition of prioritizing revenue growth over team growth.   5. Importance of Team Growth 4:52   Emphasis on maintaining high standards for team members. The role of culture in retaining clients and cleaners.   6. Accountability and Standards 5:57   The necessity of confronting issues promptly. Importance of clear communication of standards to the team.   7. Building a Strong Culture 7:16   Strategies for building a positive team culture. Importance of recognizing and praising good performance.   8. Consistency in Processes and People 9:04   The significance of consistent systems and processes in business. The role of reliable team members in achieving business goals.   9. Learning from Mistakes 10:16   Personal anecdotes about learning through practice and persistence. Encouragement to embrace mistakes as part of the learning process.   10. Business Seasons: Learning vs. Earning 20:01   Explanation of the two business seasons: learning and earning. The long-term perspective on business growth.   11. Focus on Service and Impact 40:07   Discussion on the importance of serving others and creating impact. Personal motivations behind business efforts.   12. Conclusion and Call to Action 54:47   Encouragement to focus on consistent efforts in business. Reminder of the importance of accountability and maintaining high standards.

Join the FREE Home Cleaning Courses. Click Here 1. Introduction to Monday Dooms 0:00   Mondays are often viewed negatively, referred to as 'Monday Dooms'. The speaker welcomes everyone to the chaos of the work week.   2. The Importance of Consistency in Work 0:31   Transitioning from weekend to Monday can be tough. Advice: "Never stop working" to avoid the start-stop feeling. Expect challenges that have occurred in previous weeks to happen again.   3. Recent Business Performance Overview 2:10   Discussion of recent revenue changes: Four weeks ago, the business had its lowest revenue week since October. Now, the business has achieved its highest weekly revenue ever.   4. Setting Expectations for Business Growth 3:28   Understanding what it takes to grow a business predictably. Growth requires more effort than one might expect.   5. The Reality of Business Growth 4:06   Growth involves pain, frustration, and challenges. It's essential to align actions with goals rather than comfort.   6. The Role of Vision in Business 6:02   A visionary must see multiple steps ahead. Others may not understand the vision, leading to frustration.   7. Transition to Weekly Revenue Report 7:46   Introduction to the weekly revenue report and its significance.   8. Revenue Breakdown and Insights 8:50   Current revenue figures and comparisons to previous weeks. Importance of maintaining quality in the cleaning team.   9. Lessons Learned from Team Management 12:24   The speaker reflects on past mistakes in prioritizing revenue over team quality. Emphasis on the importance of having a strong, reliable team.   10. Marketing and Sales Strategies 28:01   Discussion on the importance of using internal marketing lists effectively. The need for consistent marketing efforts to generate leads.   11. Sales Process and Client Fulfillment 34:19   Overview of the sales process and the importance of converting leads into clients.   12. Conclusion and Key Takeaways 54:11   Emphasis on the importance of skills over money in business. Encouragement to continue learning and improving.

Join the FREE Home Cleaning Courses. Click Here 1. Introduction and Context 0:01   Welcome and casual introduction. Mention of recent travel to Montana and its significance. Discussion of the house in Montana that is now listed for sale.   2. The Journey of Home Renovation and Investment 1:16   Overview of renovations done on the Montana house: New roof, windows, kitchen, bathroom, flooring. Addition of a garage and an additional dwelling unit (ADU). Purchase price of the house: $450,000.   3. Real Estate as a Catalyst for Business Growth 5:39   The house served as the first Airbnb, leading to further investments in real estate. Connection between real estate investments and the growth of the cleaning business.   4. Importance of Consistency in Business 7:29   Emphasis on the significance of consistency in achieving business goals. Personal reflection on the importance of maintaining consistent efforts.   5. Networking and Building Relationships 9:10   Story of joining a networking group and meeting a successful real estate investor, Mike. Importance of building relationships and learning from successful individuals.   6. The Role of Mentorship in Business Success 15:11   How mentorship from Mike influenced business decisions and growth. The value of learning from experienced individuals in the industry.   7. Transitioning to the Cleaning Business 21:02   Discussion on how real estate investments led to the establishment of the cleaning business. Importance of recognizing the interconnectedness of business ventures.   8. Current Business Metrics and Goals 22:49   Overview of current revenue and growth metrics for the cleaning business. Discussion of challenges faced and strategies to overcome them.   9. Marketing and Lead Generation Strategies 42:13   Breakdown of marketing expenses and lead generation results. Importance of consistent marketing efforts to drive business growth.   10. The Importance of Systems and Processes 49:20   Discussion on the need for established processes to manage business operations effectively. How systems help in reducing emotional responses to business challenges.   11. Conclusion and Call to Action 01:06:03   Recap of the journey and lessons learned. Encouragement to apply the discussed principles in building a successful cleaning business.