3568: Getty Images: How Brands Can Avoid AI's Sloppification of Visual Content

*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" tabindex="-1" data-turn-id= "72e2f87d-7178-4c4c-8917-454a147e9ed3" data-testid= "conversation-turn-14" data-scroll-anchor="true" data-turn= "assistant"> What happens when speed, scale, and convenience start to erode trust in the images brands rely on to tell their story? In this episode of Tech Talks Daily, I spoke with Dr. Rebecca Swift, Senior Vice President of Creative at Getty Images, about a growing problem hiding in plain sight, the rise of low-quality, generic, AI-generated visuals and the quiet damage they are doing to brand credibility. Rebecca brings a rare perspective to this conversation, leading a global creative team responsible for shaping how visual culture is produced, analyzed, and trusted at scale. We explore the idea of AI "sloppification," a term that captures what happens when generative tools are used because they are cheap, fast, and available, rather than because they serve a clear creative purpose. Rebecca explains how the flood of mass-produced AI imagery is making brands look interchangeable, stripping visuals of meaning, craft, and originality. When everything starts to look the same, audiences stop looking altogether, or worse, stop trusting what they see. A central theme in our discussion is transparency. Research shows that the majority of consumers want to know whether an image has been altered or created using AI, and Rebecca explains why this shift matters. For the first time, audiences are actively judging content based on how it was made, not just how it looks. We talk about why some brands misread this moment, mistaking AI usage for innovation, only to face backlash when consumers feel misled or talked down to. Rebecca also unpacks the legal and ethical risks many companies overlook in the rush to adopt generative tools. From copyright exposure to the use of non-consented training data, she outlines why commercially safe AI matters, especially for enterprises that trade on trust. We discuss how Getty Images approaches AI differently, with consented datasets, creator compensation, and strict controls designed to protect both brands and the creative community. The conversation goes beyond risk and into opportunity. Rebecca makes a strong case for why authenticity, real people, and human-made imagery are becoming more valuable, not less, in an AI-saturated world. We explore why video, photography, and behind-the-scenes storytelling are regaining importance, and why audiences are drawn to evidence of craft, effort, and intent. As generative AI becomes impossible to ignore, this episode asks a harder question. Are brands using AI as a thoughtful tool to support creativity, or are they trading long-term trust for short-term convenience, and will audiences continue to forgive that choice?   Useful Links Connect with Dr. Rebecca Swift on LinkedIn VisualGSP Creative Trends Follow on Instagram and LinkedIn Thanks to our sponsors, Alcor, for supporting the show.

What actually happens when a company loses control of its own voice in a world full of channels, platforms, and constant noise? In this episode of Tech Talks Daily, I sat down with Joshua Altman, founder of beltway.media, to unpack what corporate communication really means in 2026 and why it has quietly become one of the most misunderstood leadership functions inside modern organizations. Joshua describes his work as a fractional chief communications officer, a role that sits above individual campaigns, tools, or channels and focuses instead on perception, trust, and consistency across everything a company says and does. Our conversation starts by challenging the assumption that communication is something you "turn on" when a product launches or a crisis hits. Joshua explains why corporate communication is not project-based and not owned by marketing alone. It touches internal updates, investor messaging, brand signals, packaging, email, social platforms, and even the tools teams choose to use every day. If it communicates with internal or external audiences and shapes how the company is perceived, it belongs in the communications function. When that function is missing or fragmented, confusion and noise tend to fill the gap. We also explored why communication has arguably become harder, not easier, despite the explosion of collaboration tools. Email was meant to simplify work, then Slack was meant to replace email, and now AI assistants are transcribing every meeting and surfacing more content than anyone can realistically process. Joshua makes a strong case for simplicity, clarity, and focus, arguing that organizations need to pick channels intentionally and use them well rather than spreading messages everywhere and hoping something lands. Technology naturally plays a big role in the discussion. From the shift away from tape-based media and physical workflows to the accessibility of live global collaboration and affordable computing power, Joshua reflects on how dramatically the workplace has changed since he started his career in video news production. He also shares a grounded view on AI, where it adds real value in speeding up research and reducing busywork, and where human judgment and storytelling still matter most. Toward the end of the conversation, we get into ROI, a question every leader eventually asks. Joshua offers a practical way to think about it, starting with the simple fact that founders, operators, and technical leaders get time back when they no longer have to manage communications themselves. From there, alignment, clarity, and consistency compound over time, even if the impact is not always visible in a single metric. As organizations look ahead and try to make sense of AI, platform shifts, and ever-shorter attention spans, are we investing enough thought into how our companies actually communicate, or are we still mistaking volume for clarity? Useful Links Connect with Joshua Altman Learn more about beltway.media Thanks to our sponsors, Alcor, for supporting the show.

What if your AI systems could explain why something will happen before it does, rather than simply reacting after the damage is done? In this episode of Tech Talks Daily, I sat down with Zubair Magrey, co-founder and CEO of Ergodic AI, to unpack a different way of thinking about artificial intelligence, one that focuses on understanding how complex systems actually behave. Zubair's journey begins in aerospace engineering at Rolls-Royce, moves through a decade of large-scale enterprise AI programs at Accenture, and ultimately leads to building Ergodic, a company developing what he describes as world models for enterprise decision making. World models are often mentioned in research circles, but rarely explained in a way that business leaders can connect to real operational decisions. In our conversation, Zubair breaks that gap down clearly. Instead of training AI to spot patterns in past data and assume the future will look the same, world-model AI focuses on cause and effect. It builds a structured representation of how an organization works, how different parts interact, and how actions ripple through the system over time. The result is an AI approach that can simulate outcomes, test scenarios, and help teams understand the consequences of decisions before they commit to them. We explored why this matters so much as organizations move toward agentic AI, where systems are expected to recommend or even execute actions autonomously. Without an understanding of constraints, dependencies, and system dynamics, those agents can easily produce confident but unrealistic recommendations. Zubair explains how Ergodic uses ideas from physics and system theory to respect real-world limits like capacity, time, inventory, and causality, and why ignoring those principles leads to fragile AI deployments that struggle under pressure. The conversation also gets practical. Zubair shares how world-model simulations are being used in supply chain, manufacturing, automotive, and CPG environments to detect early risks, anticipate disruptions, and evaluate trade-offs before problems cascade across customers and regions. We discuss why waiting for perfect data often stalls AI adoption, how Ergodic's data-agnostic approach works alongside existing systems, and what it takes to deliver ROI that teams actually trust and use. Finally, we step back and look at the organizational side of AI adoption. As AI becomes embedded into daily workflows, cultural change, experimentation, and trust become just as important as models and metrics. Zubair offers a grounded view on how leaders can prepare their teams for faster cycles of change without losing confidence or control. As enterprises look ahead to a future shaped by autonomous systems and real-time decision making, are we building AI that truly understands how our organizations work, or are we still guessing based on the past, and what would it take to change that? Useful Links Connect with Zubair Magrey Learn more about Ergodic AI Thanks to our sponsors, Alcor, for supporting the show.

What does it actually take to build trust with developers when your product sits quietly inside thousands of other products, often invisible to the people using it every day? In this episode of Tech Talks Daily, I sat down with Ondřej Chrastina, Developer Relations at CKEditor, to unpack a career shaped by hands-on experience, curiosity, and a deep respect for developer time. Ondřej's story starts in QA and software testing, moves through development and platform work, and eventually lands in developer relations. What makes his perspective compelling is that none of these roles felt disconnected. Each one sharpened his understanding of real developer friction, the kind you only notice when you have lived with a product day in and day out. We talked about what changes when you move from monolithic platforms to API-first services, and why developer relations looks very different depending on whether your audience is an application developer, a data engineer, or an integrator working under tight delivery pressure. Ondřej shared how his time at Kentico, Kontent.ai, and Ataccama shaped his approach to tooling, documentation, and examples. For him, theory rarely lands. Showing something that works, even in a small or imperfect way, tends to earn attention and respect far faster. At CKEditor, that thinking becomes even more interesting. The editor is everywhere, yet rarely recognized. It lives inside SaaS platforms, internal tools, CRMs, and content systems, quietly doing its job. We explored how developer experience matters even more when the product itself fades into the background, and why long-term maintenance, support, and predictability often outweigh short-term feature excitement. Ondřej also explained why building instead of buying an editor is rarely as simple as teams expect, especially when standards, security, and future updates enter the picture. We also got into the human side of developer relations. Balancing credibility with business goals, staying useful rather than loud, and acting as a bridge between engineering, product, marketing, and the outside world. Ondřej was refreshingly honest about the role ego can play, and why staying close to real usage is the fastest way to keep yourself grounded. If you care about developer experience, internal tooling, or how invisible infrastructure shapes modern software, this conversation offers plenty to reflect on. What have you seen work, or fail, when it comes to earning developer trust, and where do you think developer relations still get misunderstood? Useful Links Connect with Ondrej Chrastina Learn more about CK Editor Thanks to our sponsors, Alcor, for supporting the show.

If artificial intelligence is meant to earn trust anywhere, should banking be the place where it proves itself first? In this episode of Tech Talks Daily, I'm joined by Ravi Nemalikanti, Chief Product and Technology Officer at Abrigo, for a grounded conversation about what responsible AI actually looks like when the consequences are real. Abrigo works with more than 2,500 banks and credit unions across the United States, many of them community institutions where every decision affects local businesses, families, and entire regional economies. That reality makes this discussion feel refreshingly practical rather than theoretical. We talk about why financial services has become one of the toughest proving grounds for AI, and why that is a good thing. Ravi explains why concepts like transparency, explainability, and auditability are not optional add-ons in banking, but table stakes. From fraud detection and lending decisions to compliance and portfolio risk, every model has to stand up to regulatory, ethical, and operational scrutiny. A false positive or an opaque decision is not just a technical issue, it can damage trust, disrupt livelihoods, and undermine confidence in an institution. A big focus of the conversation is how AI assistants are already changing day-to-day banking work, largely behind the scenes. Rather than flashy chatbots, Ravi describes assistants embedded directly into lending, anti-money laundering, and compliance workflows. These systems summarize complex documents, surface anomalies, and create consistent narratives that free human experts to focus on judgment, context, and relationships. What surprised me most was how often customers value consistency and clarity over raw speed or automation. We also explore what other industries can learn from community banks, particularly their modular, measured approach to adoption. With limited budgets and decades-old core systems, these institutions innovate cautiously, prioritizing low-risk, high-return use cases and strong governance from day one. Ravi shares why explainable AI must speak the language of bankers and regulators, not data scientists, and why showing the "why" behind a decision is essential to keeping humans firmly in control. As we look toward 2026 and beyond, the conversation turns to where AI can genuinely support better outcomes in lending and credit risk without sidelining human judgment. Ravi is clear that fully autonomous decisioning still has a long way to go in high-stakes environments, and that the future is far more about partnership than replacement. AI can surface patterns, speed up insight, and flag risks early, but people remain essential for context, empathy, and final accountability. If you're trying to cut through the AI noise and understand how trust, governance, and real-world impact intersect, this episode offers a rare look at how responsible AI is actually being built and deployed today. And once you've listened, I'd love to hear your perspective. Where do you see AI earning trust, and where does it still have something to prove? Useful Links Connect with Ravi Nemalikanti Learn more about Abrigo Thanks to our sponsors, Alcor, for supporting the show.

What really happens after the startup advice runs out and founders are left facing decisions no pitch deck ever prepared them for? In this episode of Tech Talks Daily, I sit down with Vijay Rajendran, a founder, venture capitalist, UC Berkeley instructor, and author of The Funding Framework, to discuss the realities of company building that rarely appear on social feeds or investor blogs. Vijay has spent years working alongside founders at the sharpest end of growth, from early fundraising conversations through to the personal and leadership shifts that scaling demands. That experience shapes a conversation that feels refreshingly honest, thoughtful, and grounded in lived reality. We explore why building something people actually want sounds simple in theory yet proves brutally difficult in practice. Vijay explains how timing, learning velocity, and the willingness to adapt often matter more than stubborn vision, and why many founders misunderstand what momentum really looks like. From there, the discussion moves into investor relationships, not as transactional events, but as long-term partnerships that require founders to shift their mindset from defense to evaluation. The emotional and psychological dynamics of fundraising come into focus, especially the moments when founders underestimate how much power they actually have in shaping those relationships. A big part of this conversation centers on leadership identity. Vijay breaks down the messy transition from being the "chief everything officer" to becoming a true chief executive, and why the most overlooked stage in that journey is learning how to enable others. We talk about the point where founders become the bottleneck, often without realizing it, and why this tends to surface as teams grow and decisions start happening outside the founder's direct line of sight. The plateau many companies hit around scale becomes less mysterious when viewed through this lens. We also challenge some of the most popular startup advice circulating online today, particularly around fundraising volume, pitching styles, and the idea that persistence alone guarantees outcomes. Vijay shares why treating fundraising like enterprise sales, focusing on alignment over volume, and listening more than pitching often leads to better results. The conversation closes with practical reflections on personal growth, co-founder dynamics, and how leaders can regain clarity during periods of pressure without stepping away from responsibility. If you are building a company, leading a team, or questioning whether you are evolving as fast as your business demands, this episode will likely hit closer to home than you expect. And once you've listened, I'd love to hear what resonated most with you and the leadership questions you're still sitting with after the conversation. Useful Links Connect with Vijay Rajendran The Funding Framework Startup Pitch Deck Thanks to our sponsors, Alcor, for supporting the show.

What happens when decades of clinical research experience collide with a regulatory environment that is changing faster than ever? In this episode of Tech Talks Daily, I sat down with Dr Werner Engelbrecht, Senior Director of Strategy at Veeva Systems, for a wide-ranging conversation that explores how life sciences organizations across Europe are responding to mounting regulatory pressure, rapid advances in AI, and growing expectations around transparency and patient trust. Werner brings a rare perspective to this discussion. His career spans clinical research, pharmaceutical development, health authorities, and technology strategy, shaped by firsthand experience as an investigator and later as a senior industry leader.  That background gives him a grounded, practical view of what is actually changing inside pharma and biotech organizations, beyond the headlines around AI Acts, data rules, and compliance frameworks. We talk openly about why regulations such as GDPR, the EU AI Act, and ACT-EU are creating real pressure for organizations that are already operating in highly controlled environments. But rather than framing compliance as a blocker, Werner explains why this moment presents an opening for better collaboration, stronger data foundations, and more consistent ways of working across internal teams. According to him, the real challenge is less about technology and more about how companies manage data quality, align processes, and break down silos that slow everything from trial setup to regulatory response times. Our conversation also digs into where AI is genuinely making progress today in life sciences and where caution still matters. Werner shares why drug discovery and non-patient-facing use cases are moving faster, while areas like trial execution and real-world patient data still demand stronger evidence, cleaner datasets, and clearer governance. His perspective cuts through hype and focuses on what is realistic in an industry where patient safety remains the defining responsibility. We also explore patient recruitment, decentralized trials, and the growing complexity of diseases themselves. Advances in genomics and diagnostics are reshaping how trials are designed, which in turn raises questions about access to electronic health records, data harmonization across Europe, and the safeguards regulators care about most. Werner connects these dots in a way that highlights both the operational strain and the long-term upside. Toward the end, we look ahead at emerging technologies such as blockchain and connected devices, and how they could strengthen data integrity, monitoring, and regulatory confidence over time. It is a thoughtful discussion that reflects both optimism and realism, rooted in lived experience rather than theory. If you are working anywhere near clinical research, regulatory affairs, or digital transformation in life sciences, this episode offers a clear-eyed view of where the industry stands today and where it may be heading next. How should organizations turn regulation into momentum instead of resistance, and what will it take to earn lasting trust from patients, partners, and regulators alike? Useful Links Connect with Dr Werner Engelbrecht Learn more about Veeva Systems Viva Summit Europe and Viva Summit USA Follow on LinkedIn Thanks to our sponsors, Alcor, for supporting the show.

What happens when an industry that has barely changed for generations suddenly finds itself at the center of one of the biggest shifts in modern work? In this episode of Tech Talks Daily, I'm joined by Kate Hayward, UK Managing Director at Xero, for a conversation about how accounting is being reshaped by technology, education, regulation, and changing expectations from clients and talent alike. Kate describes this moment as the largest reorganization of human capital in the history of the profession, and as we talk, it becomes clear why that claim is gaining traction. We explore how AI is shifting accountants away from pure number processing and toward higher-value advisory work, without stripping away the deep financial understanding the role still demands. Kate shares why so many practices are reporting higher revenues and profits, and how technology is acting as a catalyst for rethinking long-standing workflows rather than simply speeding up broken ones. We also dig into research showing that pairing AI with financial education strengthens analytical thinking while leaving core calculation skills intact, a useful counterpoint to the more dramatic headlines about machines replacing people. Our conversation moves into the practical reality of how firms are using tools like ChatGPT today, from scenario planning to preparing for difficult client conversations, while also discussing where caution still matters, particularly around data security and core financial workflows. Kate also explains how government initiatives such as Making Tax Digital and the digitization of HMRC are changing client expectations and deepening the relationship between accountants and the businesses they support. We also spend time on the future of the profession, including how hiring strategies are evolving, why problem-solving and communication skills are becoming just as valuable as technical knowledge, and why private equity interest in accounting is accelerating digital adoption across the sector. Kate rounds things out by sharing how Xero is thinking about product design in 2026, what users can expect next, and why keeping the human side of the profession front and center still matters. So as accounting moves further into an AI-assisted, digitally native future, how do firms balance efficiency, trust, identity, and long-term relevance, and what lessons can other industries take from this moment of change? Useful Links Follow Kate Hayward on LinkedIn Accounting and Bookkeeping Industry Report Xero Website Follow on LinkedIn, Facebook, X, YouTube, Instagram

What does sales leadership actually look like once the AI experimentation phase is over and real results are the only thing that matters? In this episode of Tech Talks Daily, I sit down with Jason Ambrose, CEO of the Iconiq backed AI data platform People.ai, to unpack why the era of pilots, proofs of concept, and AI theater is fading fast. Jason brings a grounded view from the front lines of enterprise sales, where leaders are no longer impressed by clever demos. They want measurable outcomes, better forecasts, and fewer hours lost to CRM busywork. This conversation goes straight to the tension many organizations are feeling right now, the gap between AI potential and AI performance. We talk openly about why sales teams are drowning in activity data yet still starved of answers. Emails, meetings, call transcripts, dashboards, and dashboards about dashboards have created fatigue rather than clarity. Jason explains how turning raw activity into crisp, trusted answers changes how sellers operate day to day, pulling them back into customer conversations instead of internal reporting loops. The discussion challenges the long held assumption that better selling comes from more fields, more workflows, and more dashboards, arguing instead that AI should absorb the complexity so humans can focus on judgment, timing, and relationships. The conversation also explores how tools like ChatGPT and Claude are quietly dismantling the walls enterprise software spent years building. Sales leaders increasingly want answers delivered in natural language rather than another system to log into, and Jason shares why this shift is creating tension for legacy platforms built around walled gardens and locked down APIs.  We look at what this means for architecture decisions, why openness is becoming a strategic advantage, and how customers are rethinking who they trust to sit at the center of their agentic strategies. Drawing on work with companies such as AMD, Verizon, NVIDIA, and Okta, Jason shares what top performing revenue organizations have in common. Rather than chasing sameness, scripts, and averages, they lean into curiosity, variation, and context. They look for where growth behaves differently by market, segment, or product, and they use AI to surface those differences instead of flattening them away. It is a subtle shift, but one with big implications for how sales teams compete. We also look ahead to 2026 and beyond, including how pricing models may evolve as token consumption becomes a unit of value rather than seats or licenses. Jason explains why this shift could catch enterprises off guard, what governance will matter, and why AI costs may soon feel as visible as cloud spend did a decade ago. The episode closes with a thoughtful challenge to one of the biggest myths in the industry, the belief that selling itself can be fully automated, and why the last mile of persuasion, trust, and judgment remains deeply human. If you are responsible for revenue, sales operations, or AI strategy, this episode offers a clear-eyed look at what changes when AI stops being an experiment and starts being held accountable, so what assumptions about sales and AI are you still holding onto, and are they helping or quietly holding you back? Useful Links Follow Jason Ambrose on LinkedIn Learn more about people.ai Follow on LinkedIn Thanks to our sponsors, Alcor, for supporting the show.

In this episode of Tech Talks Daily, I sat down with Keith Zubchevich, CEO of Conviva, to unpack one of the most honest analogies I have heard about today's AI rollout. Keith compares modern AI agents to toddlers being sent out to get a job, full of promise, curious, and energetic, yet still lacking the judgment and context required to operate safely in the real world. It is a simple metaphor, but it captures a tension many leaders are feeling as generative AI matures in theory while so many deployments stumble in practice. As ChatGPT approaches its third birthday, the narrative suggests that GenAI has grown up. Yet Keith argues that this sense of maturity is misleading, especially inside enterprises chasing measurable returns. He explains why so many pilots stall or quietly disappoint, not because the models lack intelligence, but because organizations often release agents without clear outcomes, real-time oversight, or an understanding of how customers actually experience those interactions. The result is AI that appears to function well internally while quietly frustrating users or failing to complete the job it was meant to do. We also dig into the now infamous Chevrolet chatbot incident that sold a $76,000 vehicle for one dollar, using it as a lens to examine what happens when agents are left without boundaries or supervision. Keith makes a strong case that the next chapter of enterprise AI will not be defined by ever-larger models, but by visibility. He shares why observing behavior, patterns, sentiment, and efficiency in real time matters more than chasing raw accuracy, especially once AI moves from internal workflows into customer-facing roles. This conversation will resonate with anyone under pressure to scale AI quickly while worrying about brand risk, accountability, and trust. Keith offers a grounded view of what effective AI "parenting" looks like inside modern organizations, and why measuring the customer experience remains the most reliable signal of whether an AI system is actually growing up or simply creating new problems at speed. As leaders rush to put agents into production, are we truly ready to guide them, or are we sending toddlers into the workforce and hoping for the best? Useful Links Connect with Keith Zubchevich Learn more about Conviva Chevrolet Dealer Chatbot Agrees to Sell Tahoe for $1 Thanks to our sponsors, Alcor, for supporting the show.