033 - What is UTM tracking and why is it magic?

Coming soon from Amanda Webb...Learn how measuring your marketing can save you time and money, attract more customers, make smarter decisions, and grow your business without the overwhelm.That Analytics Show is the podcast for small business owners and marketers who want to make better use of their data. Join Amanda Webb as she talks to experts about practical ways to improve your website, marketing, and online sales.From LinkedIn strategies to making sense of Google Analytics 4, each episode is packed with tips that are easy to understand and simple to use. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Will we be able to tell the difference between AI influencers and real people? What will it look like when they test face cream?That's the topic of this week's bonus chat with May King Tsang and Amanda Webb Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Grok loses the internet this week for creating fake news. And a tractor company wins.Plus, Threads just added direct messaging but it happens in a weird way. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

A change to our normal schedule as both May King and Amanda are on the road. So we took the opportunity to talk about Amanda's favourite thing, something that seems complicated but is actually dead simple. UTM tracking. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

A report from Hubspot reveals the content types that deliver the best ROI for marketers.May King and Amanda discuss the top 10. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Instagram just launched a new sticker for stories that allows users to get notifications when you post content.Which seems like a good idea but won't it end up annoying your audience?Plus, the man who thinks he knows more about the song 'Blackbird' than Paul McCartney and why M&S uses Aldi wine Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

An April fools joke backfired in Ireland, causing Meta to disable a brands social media accounts.With so much weirdness in the real world and the proliferation of fake news, is April Fools still relevant.Amanda May King and guests discuss that, Uber Lyft & Beyonce, and how more women are listening to podcasts. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Amanda gets to nerd out about one of her favourite things UTM links as we discuss the latest update from LinkedIn ads that will make tracking success way easier. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.