
Episode 147: Solving the NBA's Marketing Problem | Why positive coverage can fix the NBA's perceived issues
6/30/2025
0:00
52:35
In this episode of the 40-40 Vision Podcast, hosts Khaled Abdallah and Osama Dahud delve into the perceived marketing problems of the NBA. They discuss various narratives surrounding the league, including ratings, the international presence of star players, the current style of play, and the impact of load management on player injuries.
The conversation also critiques the coverage of the NBA Finals and the accessibility of games through League Pass. They explore gimmicks like the in-season tournament and rivalry week, and propose solutions to enhance the league's appeal, emphasizing the need for a more positive narrative around the game.