Data Driven Marketing

Your new website launch can be an exhilarating journey, but it's not without its pitfalls. From lost logins to expired bank details, running a business with a digital presence can often be fraught with challenges. In our latest podcast episode, we dive into the common mishaps and oversights that can plague your business's websites and emails.  Join us as we explore the importance of content preparation, marketing strategy implementation, and the crucial steps to ensure a smooth and successful website launch.

Are you an ambitious e-commerce entrepreneur in Stoke-on-Trent or Staffordshire? Are you looking to take your business to new heights? Look no further! We're thrilled to share exciting news about an opportunity for eligible businesses. Our agency is extending a helping hand to e-commerce businesses looking to expand their reach. We understand the challenges small businesses face so we're here to offer our expertise at no cost to you.  

We thoroughly enjoyed reflecting on and celebrating the incredible journey of Daltons Dairy. Tracing back to 2016 when they were just an idea to today where they are now a well-known local name.  We’re looking back, starting from the very beginning – a time of yoghurt pot mood boards, vetoing the cartoon cow, and their eviction from outside Waitrose. We follow the evolution of the business that transformed it into a community sanctuary during the COVID-19 lockdown in 2020.  Don't forget to catch Rosie's invaluable insights on the dos and don'ts of bootstrapping a business during its early days.

Not every client relationship is smooth sailing, and that's alright! Embrace imperfections and learn how to navigate breakdowns gracefully.  Real stories from our business vault! Hear how we handled tough clients, turning challenges into valuable lessons.  Bridge the gap with clients using effective communication tips! Discover the power of clear expectations and setting healthy boundaries for fruitful relationships.  Turning Challenges into Success: Learn how we turned challenging client relationships into positive, productive ones. Strategies for finding common ground and rebuilding rapport.

It's late, you work from home, and you get an email after work hours, do you reply?    For James, this was very much the case, at some points, he was replying to emails at 3 am. Join Mike, Catharine and James as they tell us how responding to clients evolved as the business did. They all discuss how having a family altered their work-life balance and what they now expect of their staff out of hours.

Join James, Catharine, and Mike as they give their best tips on how to survive December as a new business. They also look back at their past December mistakes and triumphs.  How do we work to strengthen client relationships during December and should you be closing your office?  We cover the most important question for every business in December... How do I survive the office Christmas party? (maybe they shouldn't be advising on this topic) We get snippets of old Christmas parties and what we have planned for this year!

In this episode, we look at the harmonious relationship between developer and designer. A good dynamic between developer and designer is crucial for a seamless collaboration. James talks to Sam and Jim about their professional relationship, who has the last say, and who thinks their role is more important. 

We're discovering the importance of data-driven marketing. Looking at the role data plays in crafting marketing strategies and shaping campaigns. Join Sam, James and Rebecca as they give you the insights and tools you need to manage your data.

As an agency that offers full web support to our clients, we looked at some of the most common enquiries we receive, Sam and Arran are always on hand for our clients but hopefully, this episode gives you a few tips to avoid the common mistakes. 

James, Cathrine, Richard, and Michael have been working together for 20 years! Over the years they've collaborated on some amazing work but has it always been smooth sailing?