Episode 12: Inclusivity

Adrienne Palmer chats with Nikki Bowen and Christina Haines on why safety is an important topic to discuss in your shop and at events, actions men can take to be better allies to women in the industry, and why you shouldn’t assume someone’s role based on their gender

Adrienne Palmer chats with Logan Ruddick about the pros and cons of texting your customers, what it’s like to run a screen printing business when you’ve never printed a shirt, and how to handle licensing fees.

Adrienne Palmer chats with Dani Diarbakerly on what it’s like to screen print with Virgil Abloh, why the customer is not always right for you, and how to work best with major brands and influencers.

Adrienne Palmer chats with Marj Easterling about ways you can be more inclusive in your business and in the industry, the power of patience when communicating with customers, and what happened when she switched genders on her email address.

Adrienne Palmer chats with Joe Sudrovic about how being your true self leads to longtime customers, why unclogging a drain in the middle of the night is just as important as printing a shirt, and how to use social media to promote your work culture to potential new hires.

Adrienne Palmer chats with Brendan Roberts on the need to be comfortable with change, the imaginary bucket his family puts all work-related topics in during Sunday dinner, and how being a parent made him a better business leader.

Adrienne Palmer chats with Marshall Atkinson about why you should be open to change – how you can, not why you can’t – and how throwing a five dollar bill on the floor for every minute of downtime can lead to a huge revelation.

Adrienne Palmer chats with Jessica Tillery on how to successfully start a subscription service, the benefits of aligning your personal values with your company values, and how giving back to your community can influence your team and the industry

Adrienne Palmer chats with Steven Farag about his emails exchanges with Mark Cuban, how NILs and NFTs are connected to the screen printing industry, and what it takes to get a major investment from a major player.

Adrienne Palmer chats with Dannesh Kassamali about his desire to innovate, his curated 80/20 rule that is to thank for 87,000-plus Instagram followers, and why dye sublimation printing is perfect for custom socks.