Event Industry Glossary

In this episode, Jason and Lap delve into essential industry terminology, best practices for event activation lingo, and strategies for effective client communication. 

Wondering where we have been? 

In this episode, Jason and Lap share valuable insights on saying no in the event industry, handling challenging client requests, and maintaining business boundaries. They discuss real-world scenarios like heat challenges, vendor relationships, and the importance of experience in building confidence.  

In this episode, we dive into what makes PBX Europe in Amsterdam a must-attend for photo booth pros, from its intimate networking opportunities and advanced education sessions to travel tips, cultural highlights, and the unique vibe compared to PBX Vegas. Whether you’re after stronger industry connections or a European adventure, you’ll want this event on your calendar.

In this rapid-fire episode, Jason and Lap tackle photo booth tech, from DSLR vs. iPad booths to smart printing solutions. They talk shop on photography partnerships, event planning hacks, props management, and why staying updated with technology is critical in today’s wedding and event scene.

Jason and Lap expose the silent brand killers—shortcuts. From skipping backups and sloppy setups to undertrained staff and last-minute fixes, they break down how cutting corners might save you time today but cost you credibility tomorrow. This episode is a call to slow down, step up, and stop sabotaging your own business.

In this episode, Jason and Lap unpack the often-overlooked power of upgrades and add-ons in event planning. From passive upselling strategies to flat-rate pricing models, they break down how customization can boost profits, streamline logistics, and elevate client satisfaction. Whether it’s branded GIFs, rush fees, or clever use of local vendors, this conversation gives you practical, tested ways to make more money without burning out. If you’ve ever wondered how to charge more without being pushy, this one’s for you.

In this episode of ProBooth Talk, we dive deep into the creative clash between practical effects and digital magic in the world of photo booths with Inez and Cam of Viva Activations. From lighting that transforms a moment to tech that warps reality, we explore what really resonates with guests — and what risks falling flat.   We discuss how aesthetics often trump tech specs in the eyes of clients, why lighting is a secret weapon, and when to lean into physical wow-factors versus screen-based spectacle. But it’s not just gear talk — we get real about team dynamics, burnout, and reigniting your spark when the industry feels stale.   Whether you’re Team Practical, Team Digital, or somewhere in between, this one’s for you. Let’s break down how to balance creativity, client demands, and innovation — without losing your mind (or your light meter).

In this forward-looking episode, we dive into the fusion of AI and AR in the photo booth industry and beyond. From immersive brand activations to smarter event logistics, our guests unpack how these technologies are transforming user engagement, marketing strategies, and personal experiences. We explore real-world applications, consumer perceptions, and the fine line between convenience and privacy. Whether it’s predicting behavior, enhancing interactivity, or reshaping storytelling at events, this episode is a must for anyone eyeing the future of tech-driven photo experiences.

Jason and Lap are back, sleep-deprived, caffeinated, and overflowing with new ideas. In this episode, they unpack their latest creative projects, including, hologram-style activations, and the real hustle behind making event magic happen. From leveraging sponsorships to standing out in a saturated market, they dive into the mindset (and madness) of innovation in the photo booth and event world. Expect candid takes on AI, free events as marketing plays, and the bravery it takes to build something unique. It’s part brainstorm, part therapy session, and 100% fuel for anyone building experiences that stick.