As a whiskey, Black Velvet doesn't have much of a story. But it is a great example of the kind of sexist advertising that dominated advertising in the 1970s, and that's what I dive into in this episode. The 1970s were the era of women’s liberation, and advertisers struggled to figure out how to sell to women while also still using women to sell. Black Velvet's "Touch the Velvet" campaign was just one of these campaigns, many of them created by the king of sexist advertising, F. William Free.
Check out this bottle on https://mytinybottles.com/ for pictures and more.
Want even more? Patreon supporters get access to bonus content, behind the scenes information, monthly cocktail recipes and more. Become a free member or paid supporter at https://www.patreon.com/MyTinyBottles
Leave a comment or follow me on Instagram, Facebook or BlueSky.
And you can find my cocktail classes at https://www.tammystastings.com/
More episodes from "My Tiny Bottles with Tammy Coxen"
Don't miss an episode of “My Tiny Bottles with Tammy Coxen” and subscribe to it in the GetPodcast app.
