Look Left @ Marketing podcast

Conference Preview: Preparing for HIMSS22 and ViVe Arrives with Colin Hung and John Lynn

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HIMSS22 takes place March 14 - 18 in Orlando, Florida. As always, thousands of people in the industry -- from vendors, clinicians and health system executives to policymakers and patient advocates -- will participate in person or via the Digital Experience.   

In this episode of the Look Left @ Marketing podcast, Davida Dinerman chats with John Lynn, founder of HealthcareScene.com, and Colin Hung, chief marketing officer and editor of HealthcareScene.com. John and Colin have been at the vanguard of digital health and consumer engagement for decades - and they have plenty of valuable information to share in this podcast about health IT conferences. Here are some of the highlights:

01:35 - HIMSS is about connecting with people throughout the industry

03:55 - How to approach a conference with so much content

05:35 - It’s a mistake to skip the conference because it’s “too big”

08:29 - The evolution of HIMSS 

11:40 - The merging of technology and healthcare

16:08 - Where is telehealth is going

17:13 - Advice for first time attendees - “Have a plan, but be brave.”

19:59 - Extending the value beyond HIMSS

22:44 - Possible competition between HIMSS vs. ViVE

26:05 - Don’t miss the community photo

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