Fergus McCallum

As the CEO of Co:definery, the agency that specialises in positioning and business transformation, Robin has advised some of the world’s best-known agencies, including McCann, AKQA and UM, and he's also the author of the international bestseller Market of One. This conversation is an absolute must-listen for Owners and Directors, helping them focus on agency differentiation and growth. Plus, we finally have someone on the podcast that bursts the bubble that people buy from people! Presented by our own myth buster, Adam Hopkinson. Co:defineryMarket of One bookThe Immortal Life of Agencies podcast.Let's Do the Right Thing is brought to you by Pashn, in association with the Radio Works Group, and is a Maple Street Creative production. Hosted on Acast. See acast.com/privacy for more information.

In the lead up to National Stress Awareness Day, we take time out to speak to singer/songwriter Mia Karlsson. Mia was the lead singer of rock/metal band Crucified Barbara, until their split in 2016, due to burnout. This is the inspirational story of how she recovered, before pursuing a solo career and eventually putting the band back together. Presented by our own charismatic frontman, Adam Hopkinson. Find out more about Mia: https://www.miakarlssonmusic.com/Learn more about Stress Awareness Day: https://isma.org.uk/isma-international-stress-awareness-weekLet's Do the Right Thing is brought to you by https://www.pashn.media/ in association with https://radioworks.co.uk/ and is a https://www.maplestreetcreative.co.uk/ production. Hosted on Acast. See acast.com/privacy for more information.

Excellence, retention and growth is the mantra that Mike Lander works by. This is a conversation rich in resource for anyone connected with RFPs. Discover why you should decline almost half of them, along with other valuable insights in procurement and contract negotiation. Mike emphasises the importance of mentorship and overcoming adversity as he discusses his journey from being adopted at six months old to becoming a successful entrepreneur. Presented by Adam Hopkinson. https://podcasts.apple.com/gb/podcast/higgle-the-b2b-sales-club/id1708065394https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Jenny is the co-founder of 7stars, the UK's largest independent media agency. In this episode, she discusses her journey, from entering the industry without a plan,to building a workplace with a culture of transparency and autonomy that's been named Campaign's Best Place to Work in 2020, 2022, 2023 and 2025. She attributes her success to adaptability, clarity of vision, and doing the right thing. Presented by our own moral compass, Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

For two decades, Andrew Bulmer has worked with some of the world's biggest brands, helping them to develop the most engaging and innovative initiatives. Now, as President of the International Division at AMS, his energy and creativity helps drive sustainable growth to businesses around the globe. How he got here seems to be a fascinating mix of nurture and nature; from the skills he's learnt and experiences he's had, to his family's wonderful history of entrepreneurial adventures. Presented by our very own Rockefeller, Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

We begin a new series with the remarkable story of a small team, that through strategy and hard work turned themselves into a big brand and a groundbreaking band. Grace and Aaron Bond made history in 2023 when they became the first independent rock/blues band to break into the UK Official Album Charts Top 10. Since then, the dedication to their music, their fans, and their understanding of the significance of formulating and executing brand identity has seen them go from strength to strength, including reaching #4 in the Official UK Albums Chart and #1 spots on the Americana, Jazz & Blues, and Album Downloads Charts. Hosted by our own rock god, Adam Hopkinson. https://whenriversmeet.co.uk/https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

In this insightful and thought provoking episode, CEO of TBWA Manchester, Fergus McCallum shares his vast experience of being an ever present in a constantly evolving industry. This entertaining conversation covers a range of vital topics for advertisers; including youth representation, the need for brands to create global icons, and the importance of platform-first strategies. Fergus and Adam Hopkinson also discuss their favourite ads of all time. If this episode were a stranger in a bar, you could bet it would be drinking Carling Black Label.https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

In this episode, the Founding Partner of Cactus, Spencer Gallagher, discusses the importance of adapting to AI in order to improve business operations and client experience. As the co-author of Agencynomics, Spencer also shares his insights on the two areas agencies should focus on to achieve sustainable growth. This is a conversation that explores entrepreneurial challenges in the mergers and acquisitions sector and is a must listen for anyone interested in strategy and efficiency. Presented by Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Jon Walsh's career has spanned the evolving media landscape, from staring off in print, to being an early embracer of the blossoming digital world. He's created a global hub that boasts over 10,000 members and in 2023 he co-founded JobsInAdtech, a recruitment tool designed to reduce industry friction and provide cost-effective solutions. This is a wide-ranging conversation that covers programmatic auctions, AI content, and community values. Hosted by Adam Hopkinson. https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

As an advertiser, you'd never dream of denying a third of your potential customers the opportunity to experience your product...and yet...whilst the UK population of deaf, deafened, and hard of hearing is around 18 million, the number of captioned theatre performances is very low. Stagetext is all about providing greater access to the arts, and ahead of championing their work at Pashn's 3rd Birthday Party, we speak to Olivia Durkin about the charity's wonderful achievements and future goals. Presented by Adam Hopkinson.https://www.stagetext.org/https://www.pashn.media/https://radioworks.co.uk/https://www.maplestreetcreative.co.uk/ Hosted on Acast. See acast.com/privacy for more information.