“…find that new and better version that better suits and deals with the problem at hand, whether that's one for you and or your client, and then go out and sell that. Now we've made a new and smarter version, oh and by the way, it's actually also better for the world, but it's not the other way around. Don't lead with green, lead with better, and then sprinkle green on top. That's what's going to make you set your path.”
In this episode of the Humans at Work podcast, Jasper takes us through his journey into sustainability and the importance of business leadership in addressing climate change. Jasper introduces his concept of the 'Fatal Five' barriers to sustainability and how reframing the conversation can lead to positive outcomes for both businesses and the environment. We discuss the need for a redefinition of sustainability that emphasizes proactive measures for future generations, the importance of collaboration and openness in addressing environmental challenges, and the necessity of overcoming fear to embrace an abundance mindset.
Jasper and I talk about:
- The impact of our upbringing on our climate awareness.
- Rethinking how sustainability can align with business success.
- Two basic needs - a stable ecosystem and meaningful jobs.
- How mindset shifts are crucial for embracing sustainability.
- Why sustainability is often viewed as a burden, not an opportunity, and the impact this has.
- Turning around negativity to looking at opportunities for creating positive impact
- Collaboration and openness as essential for solving sustainability challenges.
- How fear can hinder progress, whereas embracing abundance fosters innovation.
- Authentic communication is key, how to lead with better solutions, not just green initiatives.
- That businesses need a mission bigger than themselves to enhance their credibility and their sustainability efforts.
- Practical strategies to empower businesses to implement sustainability.
Resources and Links:
Connect with Jules:
- Follow Jules on linkedin.com/in/julesharrisonannear
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- To get Jules’ help with your organisational or leadership challenge, visit jerica.org or go ahead and book a time with Jules via Calendly on https://calendly.com/jules_jerica/thinkingdifferently
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