Rugby Unity podcast

The plan to save rugby with Brett Robinson

7/14/2025
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What happens when a Brumbies legend takes the top job in World Rugby?

In this milestone episode of Rugby Unity, David Pembroke sits down with Dr Brett Robinson, the new Chairman of World Rugby. This isn’t just a catch-up between two mates — it’s a front-row seat to rugby’s future.


With no Eddie this week, Pemby goes deep on the off-field playbook:

  • How do we unify a fractured global game?
  • Can rugby finally fix its finances?
  • Is the USA ready for a Rugby World Cup boom?
  • What does true collaboration look like in a sport built on tradition?


Brett outlines his 4–7 year strategic vision — from launching the Nations Cup to tapping into growth markets like India and North America. He opens up on:

  • The opportunity in global alignment
  • Why culture and values are our greatest advantage
  • His thoughts on R360, professional league instability, and why World Rugby needs to move faster
  • What Hong Kong China’s qualification really means for the sport’s global footprint
  • And yes — he’s heard the criticism. On TMOs. On slow reform. On governance. But he’s not backing down.


“This is a plan built by the game, for the game — to hold no one back, and leave no one behind.”

One of the most important episodes we’ve done yet. Because if rugby’s golden decade is coming, we need more than hype. We need a plan.

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