Corey-osity Unleashed podcast

Corey-osity Unleashed with Jenni Fields

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Nobody Believes You: Jenni Field on Why Credibility Beats Authenticity


What if "just be yourself" is the worst advice a leader can take?


Jenni Field had a list of nine things she thought made a leader credible. Her dad told her nobody cared about any of it, especially men. So she went and asked. Her research turned up a surprise: credibility matters far more to followers than it does to leaders.


Jenni's case against authenticity starts with power. Snap at someone on a bad day and it lands ten times harder because of where you sit. She's been thrown out of a leader's office herself, then got the apology weeks later: "I forget the weight of my words." Debra adds the leader who chatted about private schools while his team worried about the cost of living.


Ken and Debra then work through Jenni's eight practices of credible leadership: why "put yourself in their shoes" doesn't work, why trust is built by not cancelling the one-to-one five minutes before it starts, why every leader needs a vision but nobody needs to be Steve Jobs, why introversion is no excuse and why "we're like a family" is a warning sign. She explains why leadership isn't for everyone, the difference between likable and liked, and a worrying number: the gap between how leaders think they communicate change and how employees experience it has grown from about 13% to 30%.


You'll leave with one practice that ties all eight together: make the time for your people, and be present when you do.


Jenni Field is the founder of Redefining Communications, author of Nobody Believes You and Influential Internal Communication, a former CIPR president, co-host of the Frequency Podcast and creator of the Leading with Credibility course. Find her at jennifield.com, or on LinkedIn and Instagram.


KEYWORDS

Jenni Field, Redefining Communications, Nobody Believes You, credibility, credible leadership, authenticity in leadership, power dynamics, empathy vs sympathy, trust, transparency, integrity, vision vs visionary, introverted leaders, likable vs liked, internal communication, middle managers, Bad Bosses Ruin Lives


CHAPTERS

00:00 Intro

00:52 Welcome, meet Jenni Field

02:23 From internal comms to credibility

05:00 The research: nine traits and a sceptical dad

07:23 Followers vs leaders, gender and age

08:57 Why authenticity isn't the answer

09:49 The weight of your words

12:02 Balance, not overindexing

12:54 The private school and the office move

13:50 The eight practices of credible leadership

14:53 What happened to the ninth?

16:04 Empathy, sympathy and compassion

18:56 Why "put yourself in their shoes" doesn't work

19:25 The boulder on the mountain

20:29 Nobody trains managers in empathy

21:00 Trust lives in everyday moments

22:05 What transparency looks like

23:21 The trust bank

23:50 Time is at the centre of bad bossing

24:19 Every leader needs a vision

26:59 "I didn't want to be a manager"

27:19 Leadership isn't for everyone

29:04 A safe way to try leadership

29:34 Likable vs liked

31:54 When feedback scores are too high

32:32 "We're like a family" is a warning sign

32:59 Integrity: intention vs reality

36:17 Nobody plans to be a bad boss

36:43 Middle managers cut, time squeezed

37:31 When it goes wrong

38:13 KPIs vs time for your people

38:52 Tasks vs relationships, and can AI help?

40:07 One takeaway: make the time, be present

41:22 Where to find Jenni

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