Standing outside the industry mainstream, is self-proclaimed socialist fashion designer Max Allen. How do you knock up couture for a client with just £20? How do you maintain ethics around pay when your profession runs on free labour? In his inimitably direct manner Max pierces the mainstream fashion industry's excesses and hypocrisies, whilst giving an impassioned defence of the importance of "looking best". Here Max charts his own journey from early experiments in fashion as a child, through the influence of East London's queer scene on his practice, and how he has recently come to see himself as more artist than designer.
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