Chasin' Birdies podcast

IDAKA - The Launch of a Brand

0:00
1:04:55
Rewind 15 seconds
Fast Forward 15 seconds

We love golf, and we love Entrepreneurs. This episode marries the two together and ties in how we’re all chasin’ birdies in life. Steve Pirring is our guest on this week’s episode of Chasin’ Birdies. Steve gets into his background and his role at other golf clothing brands before finally stepping out on his own and launching IDAKA.

We open up the episode and catch up with Steve. In early March, Bash was tapped as the ‘model’ for IDAKA before the launch. This has led many to question whether there’s more opportunity in modeling. Steve tells the story of how the photo shoot was almost a debacle after he decided to show up randomly in Pinehurst.

We jump into the launch of a brand and what it took in order to get it off the ground. Steve dives into the details and explains what his concept is and why IDAKA is different. In fact, the brand has already created a buzz due to winning the Best Glove of 2026 award. Steve builds on his momentum and continues to see the vision for what he needs to do in order to be relevant in an already competitive business.

We turn the episode over to some more banter before ending with the Tap In Segment, which wasn’t planned properly. Give it a listen and make sure you check out idaka.golf to check out their gear. The Sebastian hoodie is a must. Tune in, share, like, or love. Keep Chasin’!

Key Links:

  1. Visit redvanly.com for great golf apparel now repped by Chasin’ Birdies.
  2. Stay tuned for more info on winning custom headcovers from WinstonCollection.com
  3. Our Tap-in segment is sponsored by Bettinardi Golf
  4. Partners with Nemacolin Resort.

-----

Follow Chasin’ Birdies on Instagram @chasin_birdies.

Chasin’ Birdies is hosted by Ryan Bashour and Jonathan Pepe. Produced by Simpler Media.

More episodes from "Chasin' Birdies"