E58: Revenue Generation at SPEED & SCALE with Conner & Cavin | Bonus interview with Nicole Vallance

Join host John Cerasani on a special bonus episode of 2000 Percent Raise as he sits down with legendary NFL quarterback Jim McMahon. They discuss the brutal nature of football, concussions, chronic pain, and the NFL's knowledge about brain injuries. Jim shares personal stories, including a life-threatening leg infection, dealing with post-concussion struggles and depression, and a more lighthearted moment when he recounts the controversial filming of the 'Super Bowl Shuffle.' They also dive into Jim's latest venture in the cannabis industry. This episode is packed with intriguing insights into NFL player safety and the resilient spirit of a true football legend. Check out Revenant for Premium Cannabis & CBD Products   Follow Jim: Website X Instagram Facebook   Follow John: Instagram TikTok LinkedIn YouTube   2000 Percent Raise (Book)   More 2000 Percent Raise Episodes and Content   Produced by Social Chameleon

This week John is coming at you 1:1 before taking a short break. He highlights some of his favorite moments from Season 2 and teases The Partner, an upcoming project described as a mix of 'The Apprentice' & 'Shark Tank' with John’s in-your-face personality that is more frequent on his social media. The Partner will be available soon on John Cerasani TV on YouTube. In this episode John shares his personal journey and insights on the debate between renting and buying a home. Drawing from his own experiences in real estate before and after the recession, including purchasing a large house in Schaumburg, IL, a condo near Cabrini-Green, and a luxury unit in the Trump Tower in Chicago, he challenges the conventional wisdom that buying is always better than renting. John highlights the financial burdens and market risks associated with home ownership, especially in unpredictable markets, and suggests that renting can sometimes offer more freedom and actually make more sense financially. This is a call to DO THE MATH and reconsider those preconceived notions about real estate investment and personal net worth.   Follow John: Instagram TikTok LinkedIn YouTube   2000 Percent Raise (Book)   More 2000 Percent Raise Episodes and Content   Produced by Social Chameleon

This week we kick things off with an engaging interview with the one and only Andrew Hurst for a deep dive into all things health and wellness. From shedding light on the Atkins diet to sharing success stories of training former NFL players, Andrew doesn't hold back when it comes to dishing out valuable insights. Plus, he reveals the secrets of the "golden triangle" of health, relationships, and finances. You don't want to miss this insider's perspective on health and fitness! Then we're joined by former UFC Champion and all-around badass, Pat Miletich. Get ready for a no-holds-barred conversation as Pat takes a critical look at the modern environmental impacts on health and champions the power of natural healing and improved nutrition. And that's not all – we dive into some controversial societal issues, offering up deep insights into personal wellness and broader societal challenges. Grab your daily mineral supplement, kick back, and get ready to be enlightened as we explore the fascinating world of health and fitness with both incredible guests! Topics Include: Weight Loss and Nutrition Challenges of Personal Training Fitness Fads: Which Are Dead or Alive? A Critical View on Modern Environmental Impacts on Health Societal Issues in the US today   Connect with Andrew: Website Instagram LinkedIn   Connect with Pat: Website Instagram Facebook Book Recommendation: Dead Doctors Don’t Lie   Connect with John: Instagram TikTok LinkedIn   For More Info on John's Book: https://2000percentraise.com/   More 2000 Percent Raise Episodes and Content: https://linktr.ee/2000percentraise   Produced By: Social Chameleon

This week we are shaking things up a bit with a duo of conversations about the art & science of sales and cold calling and the importance of faith in leadership. We kick things off with a great talk with two younger entrepreneurs, Cavin Sherman, and Conner Fredrickson, the co-founders of Exodus Sales Collective. These guys bring a sharp business acumen grounded in their experience in the IT and the cybersecurity industry. Now they are leading Exodus Sales Collective in mastering revenue generation at speed and scale. Their team has helped over 175 clients in B2B and B2C Cyber Security, EdTech, SaaS, Wealth Development, and Digital marketing to generate revenue. Cavin and Conner have honed the craft of generating leads and setting the stage for meaningful relationships in the digital age. In this chat, they remind listeners of everything from the merits of old-school phone conversations in the fast-paced world of AI-generated leads to the importance of understanding the incredible value of every “No” you get on a cold call. Cold calling and lead generation are becoming a lost art in today's world but these guys are bringing the art back by applying the best of technology and science with tried and true business, relational, and networking practices. The episode pivots to an insightful conversation with Nicole Vallance on the crucial role of Christian Faith in redefining leadership and business practices. Nicole’s journey as a keynote speaker, leadership coach, and organizational consultant showcases her dedication to mobilizing leaders with passion and purpose. By embracing their missions, developing exceptional teams, and fostering a sense of purpose, Nicole guides leaders towards remarkable results and lasting impact. In this interview, Nicole guides us through the importance of empathy, authenticity, and a commitment to fostering both personal and societal growth. She offers practical advice on integrating faith-based values into everyday professional responsibilities, thus creating purpose-driven, ethical business environments. Key discussions include navigating organizational dynamics with integrity, addressing social issues with love and understanding, and leveraging technology for success without compromising foundational beliefs. Nicole highlights the transformative potential of aligning spiritual convictions with business goals, inspiring leaders to adopt a holistic approach for the benefit of individuals, organizations, and the broader community.   Topics Include: The Power of Personal Connection in Business The Art & Science of Cold Calling and Sales Embracing Leadership and Organizational Growth The Relationship Between Faith and Leadership The Role of Churches and Businesses in Personal Faith   Connect with Conner & Cavin: Website Blog Podcast   Connect with Nicole: Website Instagram Linktree Text LEAD to 33777 for Leadership Assessment    Connect with John: Instagram TikTok LinkedIn   For More Info on John's Book: https://2000percentraise.com/   More 2000 Percent Raise Episodes and Content: https://linktr.ee/2000percentraise   Produced By: Social Chameleon

This week 2000 Percent Raise takes a heartfelt turn as we explore the emotional landscape of loss and caregiving with our guests, the host of The Action Junkeez Podcast Jon Orlando, and his friend and Mother’s hospice CNA caregiver, Sarena Souza. John anchors a heartfelt discussion that takes a critical look at employee long-term disability plans and hospice benefits. Sarena brings her experiences, providing a window into the realities of hospice care, where patients are cared for during their last six months, and sometimes even longer, as they journey toward transition. Then, the floor opens for personal stories as Jon and John discuss their experiences with losing family members. Jon shares the poignant narrative of his mother's battle with dementia, from memory loss to the fall that left her bed-bound. The group grapples with the pain and guilt that shadow the tough decision of placing a loved one in a care facility, breaking childhood promises in the face of grim practicalities. This episode navigates through the winding paths of John and Jon’s personal lives, touching on Jon's relationship with his famous father Tony Orlando, the strain of witnessing his mother's gradual decline, and the contrasting experiences of being mentally prepared for a loved one's passing, or being blindsided by grief. The trio exchange stories of final moments and the bittersweet solace offered by knowing a loved one can still hear their voice at the end. Jon reflects on the tranquility seen on his mother's face during her final moments, crediting the hospice care that provided morphine for peace. Amid these heavy hearts, Jon also reveals the tangled relationships in his family history, including his parents' divorce, reconnecting with his father, and the funny tale involving "The Sopranos" actor Al Sapienza. The episode sheds a unique light on these facets of Jon's life, underscoring the extraordinary people who carved the path before him. Throughout this episode John, Jon, and Sarena touch on universal experiences of loss, caregiving, and the ties that bind us in our most vulnerable times. They wrap up with a nod to the strength and dedication of caregivers everywhere and the undeniable importance of hospice services. This is a raw and honest conversation that's sure to resonate with anyone who's faced the complexities of caring for loved ones as they near the curtain call of life. Topics Include: The Emotional Toll of Losing a Parent Dispelling Misconceptions of Hospice Care The Physical & Mental Challenges of Dementia The Healing Power of Reconciliation Stories of Impact and Family Legacy   Connect with Jon: Action Junkeez Podcast Instagram LinkedIn YouTube TikTok X   Connect with Sarena: Instagram   Connect with John: Instagram TikTok LinkedIn   For More Info on John's Book: https://2000percentraise.com/   More 2000 Percent Raise Episodes and Content: https://linktr.ee/2000percentraise   Produced By: Social Chameleon

This week John swings by the Dropping Bombs Podcast Studio in Las Vegas for a discussion with Brad Lea on a multitude of topics covering the realms of entrepreneurship, social media influence, content creation, and personal development. For many listeners Brad needs no introduction, he is a massively influential thought leader, author, CEO, social media influencer, investor, and philanthropist. Brad has revolutionized online learning and made a massive impact on the lives of many, including John. Brad is the host of the highly-rated podcast Dropping Bombs where he shares his insights and wisdom on everything from media to mom jeans. Brad’s mission in life is to get knowledge from the people who have it to the people who need it. His secret is that he’s lucky as hell and appropriately for this Las Vegas episode, willing to roll the dice. In this episode, Brad shares knowledge bombs that underscore the spontaneous nature of content creation that catapulted him to social media stardom. This pivotal moment highlighted his philosophy of 'being the content', emphasizing the power of authenticity in capturing and engaging an audience. As the conversation unfolds, John and Brad delve deep into the essence of entrepreneurship, dissecting the journey from taking risks to achieving monumental success. They explore the landscape of business coaching, scrutinizing the ethical implications and the genuine value it can offer when grounded in authentic experience and success. The dialogue takes a turn towards more controversial topics, such as the OnlyFans platform, prompting an exchange of views that reveal broader societal and ethical considerations. This episode is a treasure of insights for aspiring entrepreneurs and content creators and also a candid exploration of the personal growth and self-discovery that accompany the pursuit of ambition and achievement.   Topics Include: The Current Impact of Social Media The Strategy for Building a Personal Brand How to Make Money from Coaching Programs Exploring the Dark Side of the Car Industry The Importance of Being Yourself in Business   Connect with Brad: Website  Brad’s Book Instagram TikTok YouTube Podcast  LinkedIn Facebook  X   Connect with John: Instagram TikTok LinkedIn   For More Info on John's Book: https://2000percentraise.com/   More 2000 Percent Raise Episodes and Content: https://linktr.ee/2000percentraise   Produced By: Social Chameleon

We are back this week with another candid convo with John, as he dives deep with our latest guest, Mark Holman. Mark is a seasoned entrepreneur, domain name connoisseur, and a compassionate coach. He is the founder and CEO of Datafied Global and Order Medical Records.com. In this chat, Mark and John pull back the curtain on the quirky contrasts in California culture, from Laguna Beach's relaxed vibe to the charged atmosphere of a Santa Monica protest. The geography lesson doesn't stop there; they trek through the sands of Orange County beaches and debate the shifting landscape between Chicago and West Hollywood. But it's not just a travelog, Mark spills the beans on his leap into entrepreneurship and brushes with high-end vacation spots. They cruise down the Pacific Coast Highway, touch on the luxury of Pelican Hills, and set the scene at the once-iconic Arlington International Racetrack. Gear up for a mix of speed and giving back, as Mark gets real about his passion for off-road and horse racing, while simultaneously spotlighting his heartfelt venture, Red Shirt Friday. They're all about rallying corporate muscle to support our deployed soldiers, with Mark giving us the low-down on how they're helping veterans get back on their feet. John and Mark aren't shy about their love for flicks either, dishing out recommendations that range from "Hollywood Nights" to "Tombstone." Hang tight as they geek out over domain names, hashing out the ins and outs of ".ai" extensions and branding goldmines, with Mark turning down a whopping $85k offer for a prime domain. They keep it real, with Mark bringing his coaching experiences to the table, reminiscing about his 40-season streak, and a fresh endeavor to support the unsung heroes of high school sports through ratemycoaching.com. The chat takes a serious turn, as John and Mark celebrate the incredible work of Gigi's Playhouse.  But wait, there's more! They don't just talk shop; they bring startup wisdom, accountability secrets, and major kudos to proactive teachers. Mark doles out sage advice, pushing budding entrepreneurs to grab "The Millionaire Fastlane" and runs us through the needs of a growing business. As the mic cools down, John ties it all together, noting his journey of selling his company after a rollercoaster decade, while Mark dishes on the need for rock-solid systems amidst his company's surging growth. This is a whirlwind episode with brains, heart, and a dose of horsepower — you won't want to miss this amazing blend of life advice and entrepreneurial spirit!   Topics Include: The Challenges and Rewards of Coaching The Journey of Self-Funding a Business The Importance of Accountability in Business The Role of Technology in Business Growth The Intriguing World of Domain Names   Connect with Mark: Datafied Global LinkedIn Red Shirt Friday The Millionaire Fastlane Instagram   Follow John: Instagram TikTok LinkedIn   For More Info on John's Book: https://2000percentraise.com/ More 2000 Percent Raise Episodes and Content: https://linktr.ee/2000percentraise   Produced By: Social Chameleon

We're back at it again with another eye-opening convo, and this time it's all about the Benjamins – well, protecting them, actually! Anthony Ficarra swings by to school listeners on the ins and outs of life insurance and why it's not just a rich person's game. John kicks things off, introducing Anthony as a champ in the life insurance scene who doesn't just hobnob with high rollers. Anthony's here to lay down the truth about why everyone, no matter their bank account size, needs to get in on the life insurance action. He's got the skinny on why lengthy chats with wealthy individuals about tax savings and passing down that money tree should be an essential part of everyone's financial planning. Anthony and John aren't shy about diving deep into the morbid but necessary arena of the estate tax and why your life insurance policy is clutch for those gut-punch moments in life. They even swap stories about group life insurance and the difference that dough can make during times of tragedy. Now, don't think it's all about working yourself to the bone. Anthony's preaching the good word on personal development and shares why networking tops clocking in those extra office hours. He even throws shade at his old gig building power lines to highlight the beauty of work-life balance. Spoiler: He's found his pot of gold in life insurance without the back-breaking labor. As the chat rolls on, John and Anthony cover everything from the pitfalls of Dave Ramsey's wisdom to flipping life insurance into a financial Jedi move. This episode is all about shattering the myths of investing and home buying to make sure the ‘Average Joe’ gets the real deal. Things also get personal when Anthony shares a heart-breaking story about a mom still grappling with life support costs for her daughter over a decade later. Capping off this money-minded marathon, the guys tackle the topic of term versus whole life insurance, hashing out the details of death benefits and cash value growth. Strap in for an episode that is sure to get you thinking about your future no matter what life has in store!   Topics Include: The Power and Purpose of Personal Branding The Transition to Entrepreneurship and its Challenges The Importance of Early Investment in Life Insurance The Role of Life Insurance in Wealth Management Debunking Misconceptions about Debt and Investment   Follow Anthony: The Financial Advisory Podcast Instagram TikTok LinkedIn   Follow John: Instagram TikTok LinkedIn   For More Info on John's Book: https://2000percentraise.com/ More 2000 Percent Raise Episodes and Content: https://linktr.ee/2000percentraise   Produced By: Social Chameleon

This week 2000 Percent Raise hits another High Note with an exclusive sit-down with the one and only legend Sen Dog from the iconic Hip-Hop Group Cypress Hill. Alongside his Manager Trace, Sen Dog unpacks a treasure trove of stories touching on everything from the towering heights of music success to the legacy of Cypress Hill. Listeners are in for a serious treat this hour. We're taken back to the nostalgic vibes of early rap influencers and legendary acts like NWA and Public Enemy. John also spins into an exploration of Cypress Hill‘s crossover allure and commitment to inclusivity, shattering the racial barriers in their wake. Charting a path through the smokey influence of the band's music and their influence on cannabis culture and the legalization of marijuana. Sen Dog breaks down the genesis of iconic bong sounds in "Hits From the Bong" with Trace admitting those vibes were no studio magic!  This pod is a walk through the annals of hip-hop, a backstage pass to the inner workings of a pioneering group, and a candid conversation about music, life, and the irresistible call of a universal joint. Fire up 2000 Percent Raise and let John, Sen Dog, and Trace take you on a journey you won't forget!   Topics Include: John's Connection to Cypress Hill The Challenges and Triumphs of a Music Career The Beauty of Musical Collaborations  The Impact Cypress Hill had on Cannabis Legalization The State of Youth and Drug Culture    Follow Sen Dog: Website Instagram Powerflo X   Follow John: Instagram TikTok LinkedIn   For More Info on John's Book: https://2000percentraise.com/ More 2000 Percent Raise Episodes and Content: https://linktr.ee/2000percentraise   Produced By: Social Chameleon

2000 Percent Raise returns with a no-holds-barred interview with Austin Ekeler, dynamic NFL running back for the Los Angeles Chargers! Austin sits down with John to give listeners an insider's look into the high-stakes world of NFL player negotiations. Austin sheds light on his role in the executive committee and the complex interplay between the NFL and NFLPA, particularly in terms of monetary and longevity & safety interests for players. The negotiation process between players and NFL owners is dissected, with a focus on the nuances of contracts, including the controversial franchise tag and players' quest for more security. Amidst insights into the business side of the game, Austin opens up about his status as a free agent and the considerations that weigh heavily on his decision-making process, especially as he navigates the NFL landscape as an aging running back. He highlights the evolving perspectives between rookies and veteran players, emphasizing the value of experience and the impact of a player's journey, from being an undrafted player to carving out a successful career in the league. The conversation delves further into the business acumen of NFL players, with Austin sharing his engagement and discussing his focus on prioritizing quality and peace of mind in his financial dealings. Additionally, Austin provides a glimpse into his foray into the business world beyond football, including his innovative app, Eksperience, and the opportunities it presents for both athletes and college students. In this episode, John and Austin also chat about the Chargers' challenges in the crowded LA sports market and even make some Super Bowl predictions on the brink of the big game. This episode is a candid and insightful conversation that offers a multifaceted look at the life and decisions of an NFL player both on and off the field.   Topics Include: Financial and Business Aspects of Austin's NFL Career Austin's Current Role and Mindset as a Free Agent  Austin's Thoughts on The Collective Bargaining Agreement  Austin’s Personal Journey and Evolution as An NFL Player Challenges Faced By The Chargers In a Crowded Entertainment Market   Follow Austin: Linktree Instagram X  Eksperience Foundation   Follow John: Instagram TikTok LinkedIn For More Info on John's Book More 2000 Percent Raise Episodes and Content   Produced By: Social Chameleon