Series 12, Episode 8: Sponsorships, Winter Olympics, & Parity with Lauren Gibbs

In this week's Your Potential for Everything, host Alex does a solo episode where she shares 5 tips to be a better negotiator. These tips will help you understand the negotiation and use leverage to your advantage all while having empathy and implementing listening skills. Being a better negotiator is not about who can speak the loudest or manhandle the other side. It is about using your listening skills coupled with accumulated knowledge to best articulate your main objectives. Follow along with Alex: Website: yourpotentialforeverything.com Book a strategy session: https://www.yourpotentialforeverything.com/booknow

  In this episode of Your Potential for Everything, host Alex does a solo episode all about the differences between responding and answering. Politicians are great at sounding like they answered a question when they only ever responded with fancy words, but never addressed the actual question. On this episode you will learn how to combat this type of deflection while simultaneously using this tactic to your benefit. Once you get the hand of it you will easily be able to spot when someone is merely responding to you and how you should address that. Follow along with Alex: Website: yourpotentialforeverything.com Book a strategy session: https://www.yourpotentialforeverything.com/booknow

In this episode of Your Potential for Everything, host Alex does a solo episode and breaks down the importance of advocating for yourself. When you understand your value you are able to articulate that to others in a confident way. Advocating for yourself is difficult, but it is imperative in order to get your value in the marketplace. When it is difficult to advocate or negotiate for yourself, imagine you are advocating for someone close to you. It makes the process much easier. Negotiating for yourself is a form of self care that gives you confidence and clarity on your own value and worth. Follow along with Alex: Website: yourpotentialforeverything.com Book a strategy session: https://www.yourpotentialforeverything.com/booknow

In this episode of Your Potential for Everything, host Alex does a solo episode and breaks down the prep work that must be done before you enter the negotiation room. You must understand the motivations of not only yourself or your client but also the motivations of the other party. You must prepare your arguments, understand what the other party’s counterarguments could be as well as researching the background of all parties involved including professional and personal information. When you prepare for a negotiation like you are preparing for an in-depth job interview, then you will have the confidence necessary to shine during the negotiation. Follow along with Alex: Website: yourpotentialforeverything.com Book a strategy session: https://www.yourpotentialforeverything.com/booknow  

In this episode of Your Potential for Everything, host Alex does a solo episode where she discusses the key to being a better negotiator. Oftentimes people think that a negotiation is arguing until you get your way, but that is not true. A negotiation is centered around finding the issues and problems that need to be solved and providing creative solutions for those problems. Listening is the key to being a better negotiator. When you combine listening with empathy, you are on a whole other playing field. Being an empathetic listener will make you a better negotiator immediately. Follow along with Alex: Website: yourpotentialforeverything.com Book a strategy session: https://www.yourpotentialforeverything.com/booknow

In this episode of Your Potential for Everything, host Alex brings on Natalie Allport, a former Canadian national team snowboarder and lifelong entrepreneur. Natalie talks with Alex about how she became an entrepreneur after sports, how she has branded herself in sports, and the trials she faced as a woman in sports. Natalie became a full-time entrepreneur in sport and started truly cultivating her brand after her snowboarding career ended. While she started her branding while she was still an athlete, it was hard to go full throttle because of her brutal practice schedule. Being a female in the sports industry is not always easy and there is a lot of discrimination that women face both as an athlete and in the front office. Natalie has pushed her way through those barriers and loves to help others cultivate their personal brands. Follow along with Natalie: Website: https://natalieallport.com/about/ Instagram: @natalieallport Twitter: @natalieallport   Follow along with Alex: Website: yourpotentialforeverything.com Instagram: @yourpotentialforeverything Book Series: yourpotentialforeverything.com/books          

In this episode of Your Potential for Everything, Alex shares the Top 10 Tips for Goal Setting and how to create the best goals for 2022. You want to achieve your 2022 goals, but that means strategizing and organizing your goals in the right way. Also, check out my goal-setting course that contains helpful prompts, videos, and audio to teach you even more about goal setting and strategic planning. If you don’t want to waste time and money on doing the same thing you’ve always done and getting the same results you always have, then my course is for you. Follow along with Alex: Website: yourpotentialforeverything.com Goal Setting Book: https://amzn.to/3coLtsN Book a consult: https://www.yourpotentialforeverything.com/booknow        

In this episode of Your Potential for Everything, host Alex brings on Dr. Giselle Aerni is a sports medicine doctor & entrepreneur. Dr. Aerni has worked with professional athletes, high-school athletes, collegiate athletes, and everything in between. She discusses the importance of mental and physical health of athletes. Too often athletes are not given the proper tools to take care of their mental health which causes harm during and after their athletic careers. It takes a village to provide mental and physical healthcare to athletes and Dr. Aerni talks about her team both on and off the court. This conversation also covers the specific needs of female athletes and how to help them succeed while taking into consideration their unique needs like maternity care. Follow along with Dr. Aerni: Instagram: https://www.instagram.com/themadamathlete/ Podcast: https://madamathlete.com/category/podcast/ Website: https://madamathlete.com/ Follow along with Alex: Website: yourpotentialforeverything.com Instagram: @yourpotentialforeverything Book a strategy session: https://www.yourpotentialforeverything.com/booknow

In this episode of Your Potential for Everything, host Alex brings on Maddie Salamone a former student athlete who devotes her time to athlete advocacy. They discuss Maddie’s time as a member of the NCAA student athlete advisory committee, her advocacy for NCAA reform, and being a woman in sports. They also discuss the mental and physical welfare of athletes at NCAA schools and why it is important to break the culture of silence. Coaches and staff need to be held accountable for creating toxic environments for college athletes. This is Part 2 of a 2 Part series with Maddie. Follow along with Maddie: LinkedIn: https://www.linkedin.com/in/maddiesalamone/ Instagram: https://www.instagram.com/madsal15/ Twitter: https://twitter.com/madsal15 Follow along with Alex: Website: yourpotentialforeverything.com Instagram: @yourpotentialforeverything Book a strategy session: https://www.yourpotentialforeverything.com/booknow  

In this episode of Your Potential for Everything, host Alex brings on Lauren Gibbs, a 2018 Winter Olympic silver medalist in bobsledding. She also works at Parity which is an online marketplace that matches professional women athletes with social media marketing opportunities. Research estimates that of the $66 billion global sports sponsorship market, only 0.4% goes to women. Lauren and Parity are looking to change that. Did you know that Olympic and Paralympic Team USA athletes are self-funded? That means they have to raise their own money either through sponsorships or another job in order to pay for their training expenses. Learn how you can make a difference. Follow along with Lauren: Instagram: https://www.instagram.com/lagibbs84/ Twitter: https://twitter.com/lagibbs84 Parity: https://paritynow.co/ Follow along with Alex: Website: yourpotentialforeverything.com Instagram: @yourpotentialforeverything Book a strategy session: https://www.yourpotentialforeverything.com/booknow