Product Rising podcast

Product Rebels: Winning Hearts & Minds | Vidya Dinamani & Heather Samarin

2025-05-07
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48:14
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Our guests for this episode are Vidya Dinamani and Heather Samarin - co-writers of Groundwork: Get Better at Making Better Products and co-founders of Product Rebels. 

Vidya and Heather define the "core" of great product management and then go deep on "winning hearts and minds" as an uplevel once you’ve got your core down. It’s the 1-2 punch any product leader can use.

We discuss the differences between training and coaching, share a "from the field" story about a product team going from disregarded to high-impact, and 4 contexts where you might think about hiring a coach. 

Lastly, we touch on AI and product management. Faster horses, anyone? 

00:00 Introduction and Guest Welcome

00:19 Founding Product Rebels

01:21 Customer-Driven Product Management

05:01 Scrappy Customer Research

05:32 Groundwork and Core Principles

14:37 Winning Hearts and Minds

20:33 Training vs. Coaching

25:54 Challenges and Success Stories

39:48 When to Bring in a Coach

46:44 Conclusion and Farewell

📚Resources:

 - Book: Groundwork: Get Better at Making Better Products https://www.amazon.com/Groundwork-Get-Better-Making-Products/dp/0578776324 

 - Product Management Team Assessment: https://productrebels.com/assessment/ 

✨Where to find Vidya:

🌟 Where to find Heather:

💫 Where to find Cassie:

🙋🏻‍♀️Where to find Women in Product:

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