This Is the Craziest Cold Calling Advice on TikTok

TikTok is full of viral sales advice, cold call scripts, and so called sales gurus claiming to have the perfect opener, the best objection handling, and the fastest way to book meetings. In this episode of Trench Tips from We Have A Meeting, we react to real TikTok cold calling videos and break down what actually works in B2B sales and what is actively hurting your results. We analyse cold call openings, tone, delivery, pattern interrupts, budget objections, performance based offers, and appointment setting tactics that sound impressive online but fail in real sales conversations. From 14 day free trials to too good to be true promises, we explain why much of the viral sales content on TikTok is misleading and how to approach prospecting the right way. If you work in SaaS sales, SDR, BDR, account executive, recruitment, agency sales, or any outbound sales role, this video will help you improve your cold calling, discovery calls, pipeline quality, and meeting conversion rates. You will learn: How to structure better cold call openers How to handle budget objections properly Why most sales scripts fail in real conversations How to qualify prospects without sounding pushy How to avoid low quality meetings What real buyers respond to on cold calls Why viral sales advice does not translate to real results Subscribe for weekly sales training, cold call breakdowns, objection handling, and practical B2B sales strategy from experienced sales professionals. Chapters 00:00 Welcome to TikTok Cold Calling: What Could Go Wrong? 00:38 Good News or Bad News: The Curiosity Hook Opener 01:53 The Awful News Opener: When Shock Value Backfires 03:00 Neil's Masterclass: Calm, Collected, and Budget Savvy 06:42 Am I Speaking With: The Data Qualification Debate 08:39 The Youngest Cold Caller: Boss Man Energy 11:00 Free Trials and Performance Pricing: Too Good to Be True? 12:19 The Quick 10-15 Minute Call Trap: Just Sell Now 14:27 Am I Right in Saying: The Jordan Belfort Move 17:30 Final Thoughts: The Meeting Obsession Problem #coldcalling #sales #b2bsales

How do you communicate with anyone, even difficult people, once you understand how they think? In this episode, bestselling author Thomas Erikson (Surrounded by Idiots) breaks down how the DISC colour system explains behaviour, communication styles, leadership mistakes, and why so many conversations fail. We explore why most leaders struggle after promotion, why people think DISC is a personality test (it is not), how self-awareness impacts leadership and sales, and how adapting your communication style can completely change your results at work and in life. This conversation covers: How the DISC colour system really works Why DISC measures behaviour not personality How to talk to different personality colours (red, yellow, green, blue) Why experts often fail when they become leaders The role of self-awareness in leadership and sales How to give feedback people can actually hear Why being yourself at work can backfire How to adapt without pretending to be someone you are not Whether you are a leader, manager, salesperson, founder, or entrepreneur, this episode will change how you communicate and how you are perceived. Thomas Erikson is the author of Surrounded by Idiots, one of the most translated non-fiction books in the world. Get it here: https://amzn.eu/d/eiCd3or Learn more about Thomas Erikson: https://surroundedbyidiots.com Chapters 00:00 Surrounded by Idiots? You Might Be the Problem 03:34 The Self-Awareness Gap: 95% Think They're Above Average 07:36 The Aha Moment vs The Oh No Moment 16:27 Behaviour vs Personality: What You Can Actually See 17:14 The Natural You vs The Masks You Wear 20:28 You Can't Be Anything: The Beautiful Lie Parents Tell 22:36 Living a Lie: The Real Cost of Pretending Too Long 27:58 When Your Brain Is Set: The Frontal Lobe and Fixed Personality 32:11 Red, Yellow, Green, Blue: Reading People in Sales 36:47 Selling to the Four Colors: Stop Giving Them What You Want 38:15 The Unwilling Salesman: Playing Hard to Get 42:17 Go Green and Listen: The Phone Call Strategy 47:28 Tell It As It Is: The Feedback Lie Everyone Tells 50:58 Getting the Most From Your Team: Three Non-Negotiables 54:22 Who Hired All the Idiots? Taking Responsibility as a Leader 56:32 Your Main Job: Those Eleven People, Not the CEO

This is a sneak peek from an upcoming episode of We Have A Meeting Podcast featuring Thomas Erikson, author of the global bestseller Surrounded by Idiots. In this preview, Thomas challenges one of the biggest misconceptions around DISC and the colour system. He explains why the colours are not personality types, what DISC actually measures, and why so many people misunderstand how communication really works. This short clip is part of a much deeper conversation about behaviour, self awareness, leadership, and influence. The full episode goes further into DISC, communication styles, conflict, sales, and why people struggle to understand each other at work. If you have read Surrounded by Idiots, taken a DISC test, or want to communicate more effectively with different types of people, this preview will change how you think about the colours. Full episode out tomorrow at 5pm. Subscribe so you don’t miss it! Chapters: 00:00 Not a Personality Test: Understanding DISC Profiles 00:13 Behaviour vs Personality: What You Can Actually See 00:34 The Natural You: Being Yourself at Home 01:03 Entering the Office: The Tweaking Begins 01:26 The Big Meeting Mask: Adapting for High Stakes 02:19 Different Masks for Different Situations 02:37 The Secret to Excellence: Minimal Adaptation Surrounded By Idiots Book: https://amzn.eu/d/57QdMXS Sales Is Therapy Book: https://amzn.eu/d/fSdYbkK

How to cold call with iOS and Google call screening in 2026. Call screening on iPhone iOS and Google Pixel Android is changing the way cold calling works, but it does not have to kill your results. In this episode, we break down exactly how to cold call with iOS and Google call screening, why most sales reps fail to get through, and the simple tactics that actually work. If you are struggling to reach decision makers because of Google call screening, iPhone voicemail screening, or AI gatekeepers, this video shows you how to flip the script. We explain how call screening really works, what triggers instant rejection, and how to create curiosity gaps that get your call answered. You will learn how to sound like you belong, what not to say, and how to cold call smarter instead of harder. Whether you are an SDR, BDR, recruiter, or founder doing outbound, this video will help you get past call screening without lying, sounding salesy, or getting blocked. If you want to: Beat Google and iPhone call screening Cold call decision makers in 2025 Improve answer rates on mobile Stop getting screened out by AI This episode is for you. Chapters 00:00 Call Screening Is Your Best Friend, Not Your Enemy 00:54 Mobile vs Landline: What Number Are You Dialing From? 02:08 Less Is More: The Golden Rule for Beating Screeners 02:54 The Curiosity Gap: Making Them Want to Call You Back 04:02 The Call Back Strategy: I'm Just Returning Your Call 04:39 Message Encrypted: The Genius Cryptic Approach 05:36 Sound Like You Belong: The Power Generator Technique 06:47 The Judy Trick: Leveraging Gatekeeper Names for Credibility 07:49 He'll Know What It's Regarding: The Confident Redirect 08:49 Resilience Wins: Keep Trying Until You Get a Firm Yes or No 10:21 Your Task: Comment and Win £500

What if the real lever for change is not doing more, but becoming intentional about what shapes your brain, habits, and daily environment? In this episode of We Have A Meeting Podcast, Dan Murray, entrepreneur and founder of Heights, shares a deeply honest conversation about mental health, brain health, and the hidden forces that quietly shape how we think, feel, and live. Dan opens up about grief, depression, anxiety, chronic insomnia, and the search for long term solutions beyond quick fixes. He explains how nutritional imbalances can impact mood, focus, motivation, and sleep, why brain health is often misunderstood, and how neuroplasticity allows us to actively reshape who we become over time. The conversation also explores entrepreneurship through the lens of integrity and values. Dan reflects on building Heights from personal necessity, designing habits instead of relying on willpower, and the difficult decision to walk away from a successful podcast business to protect his family life and sense of alignment. Blending neuroscience, lived experience, simplicity in health, and intentional living, this episode is a grounded reminder that progress comes from small, consistent changes and conscious inputs, not perfection. You are not stuck with the brain, habits, or life you have today. CHAPTERS: 00:00 One Hour of Nutrition: What Doctors Don't Learn 05:07 Whiskey, Weed, and Panic Attacks: Rock Bottom 11:53 Your Brain Is On Fire: The Dietician Who Changed Everything 14:18 £120 for Three Supplements: The Planet Organic Revelation 15:30 Sleeping Again: When Nutrition Beats Pharmaceuticals 18:58 The Imposter Syndrome Solution: 400 Newsletters and Counting 27:00 The Mum Test: Interviewing 100 High Performers 29:30 Stephen Fry's Magic Beans: The First Customer Email 34:07 Spencer Matthews: From Hard Skeptic to True Believer 37:06 92% Retention: The Habit-Forming Business Model 47:10 Progress Over Perfection: Heights vs Bryan Johnson 48:42 The Cabin in the Woods: Why Dan Quit His Podcast 56:04 What Happens If I Succeed? The Question Nobody Asks Follow Dan’s journey: https://www.heights.com/ https://www.instagram.com/heights Buy our book: https://amzn.eu/d/5MXG94J

In this sneak peek episode of We Have A Meeting Podcast, upcoming guest Dan Murray shares a raw and unfiltered conversation around skepticism, authenticity, and what it really takes to change someone’s mind. Through a candid story involving Spencer Matthews, extreme endurance challenges, and a complete rejection of wellness culture, Dan dives into why genuine belief cannot be forced and why the strongest brand advocates often start as critics. The discussion explores performance mindset, longevity versus living fully, and the power of real world results over marketing promises. Dan reflects on the moment skepticism turned into trust during a Guinness World Record endurance challenge and how authenticity plays a defining role in business, health, and influence. This sneak peek sets the tone for a deeper conversation in the full episode, offering insight into resilience, honest storytelling, and why passion rooted in lived experience is the most powerful endorsement of all.` Full episode out tomorrow at 5pm. Subscribe so you don’t miss it!

Simon Squibb’s videos are everywhere right now, from telling strangers to quit their jobs, to claiming education is a scam, to handing out money and ice cream on camera. But does any of it actually help people start real businesses? In this episode, we react to several Simon Squibb clips and break down what’s really being said beneath the viral soundbites. We discuss the dangers of oversimplified entrepreneurial advice, the reality of starting a business with no money, and why “just start” is not always the empowering message it is made out to be. We also look at: The problem with saying “education is a scam” Why confidence, experience, and lead generation actually matter The difference between motivation and practical business advice Performative kindness versus real impact How Simon Squibb’s content compares to figures like Gary Vee and Daniel Priestley This is not a personal attack. It is an honest conversation about modern hustle culture, viral business advice, and whether short-form motivation is helping or misleading the next generation of entrepreneurs. If you are thinking about starting a business, quitting your job, or you are just tired of TikTok entrepreneurship, this one is worth watching.

In this throwback clip, Dodge Woodall relives the moment everything was on the line. With no money left and his first festival approaching fast, he sat his wife down and told her the only option was to remortgage their family home. There was no backup plan. No safety net. Just a house, a dream, and the risk of losing everything if people did not turn up. Dodge describes the fear in the room, the emotional weight of that conversation, and the nights his wife lay awake worrying about the gamble they had taken. Looking back, he admits it was not a calculated risk. It was pure belief, pressure, and a decision that could have ended very differently. Watch the full episode here https://www.youtube.com/watch?v=iNlHz46ibNQ

What does high performance really mean, and how do you build it without burning out? In this episode of We Have A Meeting, we are joined by Damian Hughes, co-host of the globally recognised High Performance Podcast, bestselling author, and expert in culture, mindset, and sustainable success. Damian has spent decades working with elite athletes, business leaders, entrepreneurs, and teams to translate the abstract idea of high performance into practical behaviours, habits, and cultures that actually work in the real world. In this conversation, we explore: What high-performing cultures really look like behind the scenes Why purpose, belonging, and psychological safety matter more than talent How habits, not motivation, drive long-term success The role of self-talk, identity, and labels in performance Why chasing success from trauma or pain has hidden costs How leaders can create values that people live, not just put on walls The biggest mistakes people make with goals, motivation, and New Year resolutions Why kindness to yourself might be your greatest competitive advantage Damian also shares insights from more than 500 interviews with world-class performers, lessons from elite sport, and ideas from his latest book Micro Habits, which breaks down how small, consistent actions can create extraordinary results. If you are an entrepreneur, leader, creator, or anyone striving to perform at a higher level without sacrificing your health, relationships, or wellbeing, this episode is for you. Subscribe for weekly conversations on business, performance, leadership, and personal growth.

Why do most New Year’s resolutions fail… even when we really want to change? In this sneak peek of We Have A Meeting Podcast, Damien Hughes (co-host of The High Performance Podcast and best-selling author) explains the psychology behind why 90% of New Year’s resolutions don’t last  and what actually works instead. Damien breaks down the “Say–Do Gap”, the hidden reason we struggle to follow through on goals like: Getting fit Building better habits Being more disciplined Sticking to routines Rather than relying on motivation or willpower, Damien shares a simple, science-backed framework to help you build habits that actually stick - without burning out or feeling like you’ve failed by February. If you’ve ever set a New Year’s resolution and quit weeks later, this conversation will change how you approach goals forever. Watch the full episode tomorrow at 5pm to dive deeper into high performance, habits, motivation, self-talk, and building sustainable success.