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There's a lot of noise and marketing of "creating engagement" and "social media is social!" online which makes SO many business owners feel shameful when their accounts aren't swimming in likes and comments, but today we're diving into what the actual research and data is around the correlation between likes, comments, and sales.
Turns out social media is, for the most part, not very social-- and that has nothing to do with whether or not you can make money in your business.
To join us in Words are Wands, head to www.kathrynmorrisoncoaching.com/messaging
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