From NFL to 8-Figure Founder: John Madsen on Identity, Truth, & Elite Performance | Ep. 319

What does it actually take to become the man who stops lying to himself and starts living at his highest standard?   In this episode of The Super Human Life, Coach Frank Rich sits down with former NFL tight end and SupraHuman founder John Madsen to break down the identity shifts behind elite performance in fitness, business, and life.   John shares how letting go of the "lovable underdog" identity and choosing truth over approval — unlocked massive growth, discipline, and clarity. They explore why most men stay stuck despite having endless information, how subconscious beliefs shape reality, and why execution always beats motivation.   This conversation challenges you to stop repeating the same year and start taking your best swing.     In This Episode, You'll Learn: Why truth is the foundation of all transformation   How identity (not willpower) drives behavior   The hidden role of guilt, shame, and unworthiness in self-sabotage   Why most men fail without structure, coaching, and accountability   How environment shapes belief — and limits potential   What it really means to become "supra-human"     Guest Bio: John Madsen John Madsen is a former NFL tight end, high-performance coach, and the founder of SupraHuman, one of the fastest-growing elite fitness and performance companies in the world.     After an improbable football journey — going from never playing high school football to earning a scholarship at the University of Utah and playing in the NFL — John transitioned into entrepreneurship. Following years of struggle as a gym owner, he rebuilt his identity, mindset, and execution framework, ultimately creating a business that now serves thousands of high-performing entrepreneurs and executives worldwide.     Today, SupraHuman is a multi–eight-figure company with over 100 employees, headquartered in Scottsdale, Arizona. The brand is known for its uncompromising standards, results-driven coaching, and focus on identity-based transformation across fitness, performance, wellness, and leadership.     John is widely recognized for his bold messaging, competitive mindset, and commitment to helping men unlock the discipline, clarity, and physical excellence required to operate at their highest level.   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ  

Most men don't struggle because they lack discipline, motivation, or intelligence. They struggle because they lack purpose.   In this solo episode of The Super Human Life, Coach Frank Rich breaks down why discovering your purpose is the foundation of real transformation and why without it, no habit, routine, or New Year's resolution will ever stick.   Purpose isn't something you invent. It's something you discover.   As we head into 2026, this episode gives you a clear, tactical framework built around five powerful questions that help uncover why you were created, who you're meant to serve, and how to start stepping into that calling right now.   This episode connects purpose to identity, faith, service, and action, showing how alignment with your calling brings clarity, direction, and freedom from anxiety, stagnation, and destructive habits.   In This Episode, You'll Learn: Why purpose is the missing piece behind most men's lack of fulfillment   How identity and purpose are directly connected   Why purpose must be discovered — not created   How living without purpose fuels anxiety, depression, and addictive cycles   The role service plays in uncovering your calling   Why passion often points to purpose How your natural gifts reveal what you were designed to do   Why the problems that anger you may be the problems you're meant to solve     How to take action on your purpose using the opportunities already in front of you   Why purpose evolves over time — and why waiting for clarity keeps you stuck     The 5 Questions To Discover Your Purpose Who do you care about? (Who do you have a heart to serve?) What are you passionate about? (What energizes and moves you?) What do you do well? (What comes naturally? What do people come to you for?) What bothers you? (What problems in the world do you want to fix?) What opportunities are in front of you right now? (What step can you take today?)     Why This Episode Matters   Without purpose, men drift. Without purpose, discipline breaks down. Without purpose, temptation grows louder.   But when a man discovers why he's here — everything changes.   This episode is a wake-up call for any man heading into a new year determined to stop drifting, stop numbing, and start living with intention, clarity, and conviction.     Who This Episode Is For Men who feel stuck, restless, or unfulfilled   Men struggling with motivation, discipline, or consistency   Men battling anxiety, depression, or addictive cycles   Men who want clarity and direction for the year ahead   Men ready to step into who they were created to be --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ    

In this powerful and eye-opening episode of The Super Human Life, Coach Frank Rich sits down with longevity pioneer and author Dr. Jeffrey Gladden, founder of Gladden Longevity and a leading voice in human performance optimization.   Together, they challenge the cultural belief that aging is an inevitable decline and reveal how mindset, biology, technology, and purpose all intersect to determine how long (and how well) we live.   Dr. Gladden shares why aging is more of a mindset than a biological certainty, how purpose and spirituality directly impact health, and why the "questions you ask yourself" may be one of the most underrated longevity tools we possess.   The conversation dives deep into the nervous system, emotional fitness, relationships, AI advancements, and the future of biohacking, giving men a roadmap to living younger, stronger, and more intentionally for decades to come.   This is not a conversation about resisting aging. This is a conversation about redefining what's possible for the human experience.   Episode Highlights & Takeaways Aging is a mindset, not a destiny. Your beliefs about aging directly influence your biology and lifespan. Define your longevity goals early. Intentionality shapes the habits and systems that determine how well you age. Spirituality & purpose are longevity multipliers. Living aligned with meaning strengthens resilience, vitality, and emotional health. AI will revolutionize personalized health optimization. When used correctly, it can supercharge diagnostics, protocols, and prevention. The nervous system determines your youthfulness. Stress, trauma, and dysregulation accelerate aging more than most people know. Biohacking tools can support, but not replace foundational health. Tech is a supplement, not the solution. Your relationships shape your mental and physical longevity. Deep connection and emotional safety reduce biological aging markers. The quality of your questions defines the quality of your life. Better questions → better decisions → better outcomes. A fulfilling life is built on love and creation. Purpose, generosity, service, and self-expression deepen well-being at every age. Guest Bio:  Dr. Jeffrey Gladden Dr. Jeffrey Gladden is a visionary in human longevity, advanced performance, and regenerative health. A triple-board-certified interventional cardiologist turned longevity expert, Dr. Gladden spent decades at the forefront of cardiac innovation, co-founding the Heart Hospital Baylor Scott & White and developing leading cardiac programs across the country.   But it was his own battle with fatigue, brain fog, and declining vitality that pushed him to rethink traditional medicine and pursue a deeper truth: aging is not a fixed fate — it's a process we can influence, optimize, and even reverse.   Today, as the founder of Gladden Longevity, he leads a cutting-edge clinic that helps individuals "live young for a lifetime" through personalized diagnostics, breakthrough technologies, and his signature Symphony of Longevity framework. His bestselling book, 100 Is the New 30, challenges conventional beliefs about aging and explores what's truly possible when a person optimizes body, mind, purpose, and spirit.   Through his research, IRB-approved clinical trials, and global speaking, Dr. Gladden is on a mission to answer one profound question:   "How good can you be—physically, mentally, emotionally, and spiritually—as you age?"   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ  

About Stan Efferding: Stan Efferding is one of the most accomplished strength athletes in the world. Known as the "World's Strongest IFBB Pro Bodybuilder," Stan holds world records in powerlifting and has coached some of the biggest names in bodybuilding, MMA, and professional sports.   He is the creator of the Vertical Diet, a performance-based nutrition system used by elite athletes and everyday men alike to optimize digestion, hormonal health, and strength. Stan is also a successful entrepreneur, speaker, and advocate for smarter, sustainable fitness as we age.   Connect with Stan: Website - https://stanefferding.com/   Instagram - https://www.instagram.com/stanefferding/   YouTube - https://www.youtube.com/@stanefferding   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ  

In this powerful conversation, Coach Frank is joined once again by psychologist and bestselling author Dr. Glenn Livingston (Never Binge Again) to break down one of the biggest hidden challenges men face: staying in control around food — especially during the holidays.   They explore why so many disciplined, successful men lose control with their eating this time of year, and how to indulge without guilt, compromise, or spiraling into a "start again Monday" setback.   Dr. Livingston reveals simple rules, identity-based strategies, and mindset shifts that allow men to enjoy the holidays while maintaining discipline, confidence, and self-respect — without obsessing, restricting, or apologizing for their goals.   Expect to Learn Why high-performers fall off more during the holidays — and how to stop it   The exact moment overeating starts — and how to intercept it   How to enjoy holiday food without losing control or waking up ashamed   Tools for navigating social pressure and family dynamics around food   Why perfectionism is the enemy of long-term health   The role of identity in lasting behavior change   How to set New Year's resolutions that actually work   Why emotional healing doesn't come before discipline — it comes after habits change   Key Takeaways Boundaries prevent guilt. You can indulge — but you must decide when, where, and how much ahead of time.   Social pressure is real — but manageable. Redirect conversations instead of defending your choices.   Clear food rules = less stress. Discipline is easier when your brain isn't negotiating every decision.   Mindful eating changes the experience. Slow down, taste your food, and stay present at the table.   Put your phone away during meals. Connection increases fulfillment and reduces overeating.   Identity is the long-term lever. Eat according to the man you're becoming — not the impulse of the moment.   Aim for consistency, not perfection. Small wins build momentum — and momentum builds belief.   Visualize consequences. Think beyond the moment and feel future outcomes before you act.   Behavior drives emotion. Fix your patterns first, and the emotional attachment to food begins to dissolve.   New Year's resolutions must be specific. Vague motivation fades — concrete rules stick.   Connect with Dr. Glenn Livingston: Website - https://www.defeatyourcravings.com/   Podcast - https://podcasts.apple.com/us/podcast/never-binge-again/id1262926738   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ    

In this power-packed episode of The Super Human Life, Coach Frank sits down with Chris Duffin — legendary strength athlete, mechanical engineer, entrepreneur, and one of the most respected voices in human performance and biological optimization.   Chris shares his unbelievable story of survival, resilience, and reinvention, and reveals a framework that's helping high-performing men rebuild purpose, identity, and physical vitality — especially after career success turns into stagnation, burnout, or loss of drive.   Whether you're a business leader, former athlete, father, or high performer who knows you're capable of more, this episode will challenge you and equip you to break through the plateau and reclaim the edge.   About Chris Duffin Chris "The Mad Scientist" Duffin is a world-record-setting powerlifter, bestselling author, biomechanical genius, and the founder of Kabuki Strength and multiple human-performance companies. He has worked with: Every major league baseball team 90% of the NBA 80% of the NFL Elite military operators Hollywood action performers High-net-worth executives + former steroid-enhanced athletes After surviving a traumatic upbringing and rising to become a top executive, world-class strength athlete, and multimillion-dollar founder, Chris devoted his life to helping people build resilience and optimize human biology for peak performance and longevity. He now coaches individuals and professionals through biomechanics, peptides, mitochondrial repair, hormone optimization, and cellular-level resilience.   Key Takeaways ✔ Comfort is the new danger. Men don't just break down at rock bottom — many collapse at rock top after success leads to stagnation and meaninglessness.   ✔ Growth requires resistance. Just like muscles atrophy in a cast, the mind and soul weaken without intentional challenge.   ✔ The Six P's of Growth: Precipice → Plunge → Pit → Pole → Peak → Plateau You must choose the plunge before life forces you into it.   ✔ Fear isn't the enemy. True strength is remaining self-aware inside stress — neither paralyzed by fear nor reckless without it.   ✔ Mindset alone is not enough. If your biology is compromised — hormones, mitochondria, inflammation — you're fighting your own physiology every day.   ✔ Modern men can reclaim energy and clarity. Peptides, hormone alignment, mitochondrial support, and circadian rhythm optimization can reverse brain fog, low drive, recovery issues, and emotional instability.   ✔ The Superhuman life = value-aligned living. Not achievement — but building a life where your actions express who you were created to be.   Peptides & Optimization Mentioned Chris shares a high-level overview of cutting-edge regenerative and performance-boosting tools, including:   CJC-1295 + Ipamorelin (GH optimization) TRT micro-dosing aligned with circadian rhythm BPC-157, TB-500, KPV (gut & tissue repair) Alcar, ketones, urolithin A (metabolic support) SLUPP 3-3-2, MOTS-C, SS-31 (mitochondrial restoration) (Not medical advice — consult a qualified professional before applying.)   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ  

In this Super Human Life masterclass, Coach Frank Rich brings you a powerful compilation from three of our most impactful conversations with Annie Yatch — trauma expert, entrepreneur, and founder of NorthStar Leadership.   Across these deep and revealing clips, Annie breaks down how unresolved trauma shapes who we love, how we lead, and the life we build. She unpacks the hidden ways our childhood stories, nervous system, and subconscious beliefs are running the show — influencing our relationships, businesses, and even our sense of purpose.   Whether you're a high-performing man, an entrepreneur, or a husband trying to lead with strength and compassion, this masterclass will show you how to recognize the role trauma plays in your patterns — and how to turn that pain into power.   Annie's frameworks bridge trauma healing, nervous-system regulation, and masculine/feminine polarity, offering practical tools for staying calm in conflict, leading your relationships from grounded strength, and finally finding freedom from the chaos that once defined you.   If you've ever felt stuck in the same emotional cycles, struggled to stay present with your partner, or wondered why success still doesn't feel fulfilling — this episode will help you connect the dots between your inner story and your external world.   Expect To Learn The hidden role of trauma in attraction: why we're subconsciously drawn to partners who mirror our childhood wounds.   How trauma distorts polarity: what happens when feminine energy leans into masculine control, and how to restore balance and safety in love.   Reading relationship dynamics: signs your wife or girlfriend is operating too much from her masculine — and what to do about it.   How to stay calm and neutral in conflict: the mindset and nervous-system tools to respond instead of react.   Integrating your masculine and feminine sides: how real strength comes from emotional awareness and internal balance.   Why entrepreneurs are addicted to chaos: understanding trauma-driven success and the addiction to adrenaline, crisis, and control.   The story that runs your life: how your subconscious childhood narrative shapes your relationships, business, and reality.   Why men struggle with vulnerability: the link between safety, emotional connection, and masculine openness.   Healing for young men: how men in their 20s can start connecting heart and mind to break generational cycles.   Annie's personal story: her journey from trauma to transformation and how it shaped her work in leadership and coaching.   How trauma becomes calling: turning pain into purpose by rewriting the story that once held you captive.   Victimhood vs. ownership: how unhealed trauma breeds a victim mindset — and how to break free.   Trauma, the subconscious, and your nervous system: why your body remembers what your mind tries to forget.   Gut health and trauma: how your microbiome affects mood, emotional regulation, and healing.   Finding your calling in life: connecting your greatest pain to your God-given purpose.   Love & leadership in partnership: how to build a business with your spouse without losing intimacy or polarity.   The biggest lies we tell ourselves about relationships — and how truth sets us free.   Guest Bio — Annie Yatch   Annie Yatch is a trauma-informed performance coach, speaker, and founder of NorthStar Leadership School, where she helps entrepreneurs and high-performing leaders heal the unconscious trauma that limits their relationships, leadership, and success. After building multiple seven-figure businesses, Annie turned her focus toward helping others break free from self-sabotage, emotional disconnection, and chaos addiction — guiding them to lead with clarity, compassion, and balance.   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ    

In this powerful conversation, Coach Frank Rich sits down with Dr. Robert Glover, best-selling author of No More Mr. Nice Guy, for his second appearance on The Super Human Life podcast (first featured in Episode 64, March 2021).   Together they dive deep into the hidden struggles "Nice Guys" face around sexuality, shame, and intimacy and why so many men turn to pornography as a safe, controllable substitute for real connection.   Dr. Glover explains how internalized sexual shame, childhood conditioning, and cultural confusion about masculinity have left modern men disconnected from their true desires, emotionally isolated, and unable to build healthy, fulfilling relationships.   This episode exposes the root causes of Nice Guy behavior and gives men the tools to break free from guilt, fear, and avoidance—so they can reclaim their masculine confidence and experience real intimacy without shame.   Expect to Learn: Why 80% of Nice Guys struggle with sexuality and emotional intimacy   How sexual shame is internalized through childhood and social conditioning   Why many Nice Guys turn to pornography as a "safe escape" from real relationships   The hidden fear of women and rejection that keeps men stuck   How social media feeds instant validation and sexual stimulation loops   Why true intimacy requires risk, vulnerability, and self-honesty   The difference between being "nice" and being authentic   How to rebuild confidence and form deeper, healthier relationships   About Dr. Robert Glover: Dr. Robert Glover is a psychotherapist, speaker, and best-selling author of No More Mr. Nice Guy, a groundbreaking book that has helped millions of men worldwide overcome people-pleasing, approval-seeking, and passivity to live with more confidence, integrity, and authenticity.   Through his Nice Guy Recovery workshops, coaching programs, and podcast, Dr. Glover continues to challenge the modern narrative around masculinity—teaching men to embrace their sexuality, express their truth, and create meaningful, passionate connections in every area of life.   Learn more about Dr. Glover's work at drglover.com.   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ  

In this episode of The Super Human Life, Coach Frank Rich sits down with Dan Brulé, one of the world's leading breathwork pioneers and author of Just Breathe, to uncover the true power hidden in something we all do every day: breathing.   With over five decades of experience teaching conscious breathwork to Navy SEALs, elite performers, and spiritual seekers alike, Dan shares how mastering the breath can transform your body, emotions, and connection to God. Together, Frank and Dan explore how something as simple as breathing with awareness can reduce anxiety, heal trauma, improve focus, and unlock the presence of the Holy Spirit in your daily life.   If you've ever struggled with stress, burnout, or emotional reactivity, or if you're simply looking for a deeper way to live, the wisdom in this conversation will show you how to pause, breathe, and step into a more powerful state of being.   Key Takeaways Breathwork is simpler and more accessible than most people think.   Conscious awareness of the breath deepens emotional regulation and clarity.   Every breath is an opportunity to reconnect body, mind, and spirit.   Integrating breathwork with fitness, prayer, or meditation multiplies results.   Daily breath rituals improve sleep, recovery, and resilience under pressure.   High performers use breath control to stay calm, focused, and intentional.   Awareness of breath opens deeper heart connection and body intelligence.   The science of breathing reveals how it impacts energy, hormones, and sleep.   Living a "superhuman life" means using your breath to fuel passion, growth, and impact.   Featured Guest Dan Brulé is a world-renowned expert in the art and science of breathwork. A former U.S. Navy diver and author of the international bestseller Just Breathe, Dan has trained more than 250,000 people in over 60 countries, including elite military units, Olympic athletes, and top executives. His mission is to help people use conscious breathing as a tool for healing, performance, and spiritual awakening.   Learn more about Dan's work at breathmastery.com.   --- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ  

In this Super Human Life Masterclass, Coach Frank Rich brings together three of the most impactful interviews ever recorded with Dr. Trish Leigh, world-renowned cognitive neuroscientist, brain performance coach, and expert on porn addiction recovery  to deliver one of the most comprehensive breakdowns on the science of rewiring your brain for freedom and purpose.   Across Episodes 47, 55, and 255, Dr. Trish and Frank have explored how porn impacts the brain, disrupts motivation, and disconnects men from their God-given potential. Now, for the first time, we've compiled the best insights and moments into a single masterclass episode, so you can understand what's really happening inside your brain and how to rebuild it through faith, purpose, and discipline   In This Masterclass, You'll Learn: The differences between the male and female brain  and how men are neurologically wired for addiction.   How porn hijacks your motivation and destroys your ability to pursue real goals.   Why porn addiction isn't sexual, it's stress-related and rooted in emotional escape.   The root cause of porn-induced erectile dysfunction and how to restore healthy sexual performance.   How processing trauma unlocks true recovery and emotional resilience.   How brain mapping technology exposes fantasy loops, objectification, and addictive neural pathways.   The link between porn use and disrupted flow states  and how to restore focus and creativity.   The power of neuroplasticity to rewire your brain for strength, discipline, and freedom.   Why purpose in work, relationships, and hobbies is essential to lasting transformation.   How scrolling has become the new smoking and what it's doing to your dopamine.   The link between porn consumption and rising sexual violence and abuse in society.   How men can reclaim their identity and integrity through faith, community, and mission.     About Dr. Trish Leigh Dr. Trish Leigh is a cognitive neuroscientist, certified brain performance coach, and international speaker specializing in helping people overcome porn addiction, ADHD, anxiety, and compulsive behaviors through brain-based recovery.   With over 25 years of experience in neurofeedback and neuroscience, Dr. Leigh is the founder of Dr. Trish Leigh Academy, where she teaches individuals how to retrain their brains, break free from addiction, and live with purpose. Her approach blends cutting-edge science, psychology, and Christian principles to help men and women optimize their focus, performance, and fulfillment.   Connect with Dr. Trish Leigh: Website - https://drtrishleigh.com/   YouTube - https://www.youtube.com/@PornBrainRewireDrTrishLeigh   Podcast - https://pod.link/1569715397   -- Connect with Frank and The Super Human Life on Social Media: Instagram: https://www.instagram.com/coachfrankrich/   Facebook: https://www.facebook.com/groups/584284948647477/   Website: http://www.thesuperhumanlifepodcast.com/tshlhome   YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzo