Branding in Martial Arts

As some of you may know, Peter has been a PhD student since he quit his job as a software engineer back in 2020. During this time, he’s gained a lot of insight in scientific research and innovation, and how they are related to Judo. In this episode, Peter and Shintaro discuss how Peter has utilized his learnings from AI research into Judo, and vice versa. Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

In this episode, Shintaro sits down with legendary Dr. Rhadi Ferguson to talk about his journey through the world of Judo, BJJ, wrestling, Olympics and MMA. Dr. Ferguson shares his approach to coaching, and how his experiences as an athlete and coach have informed his perspective on success, both on and off the mat. Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

In modern society, with so many competing interests, martial arts also needs strong branding to survive. In this episode, Shintaro and Peter delve into effective ways to brand yourself in the martial arts world and beyond. Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

Shintaro recently traveled to Tbilisi, Georgia as one of the IJF commentators for 2024 Judo Grand Slam Tbilisi. In the midst of his busy schedule, he was able to find some time to sit down in his hotel room and reflect on his experience so far. What does it take to run a huge event like a IJF Grand Slam? What do the IJF staff members think about the current state of Judo? What has Shintaro realized about his own Judo journey through this experience? Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

In this episode, Peter sits down with the Ruotolo brothers Kade and Tye. The brothers talk about how they started BJJ as babies and their professional careers, as well as their upcoming fights at ONE Fight Night 21 on 4/5/2024. You can catch their fights on Amazon Prime! Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

Mattia Galbiati is a decorated Judoka from Italy who's had great success after transitioning to Sambo. In this episode, Shintaro and Mattia discuss who the transition was for him, and what the differences are between Judo and Sambo. Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

How do you become a good Judo teacher, and what does a good Judo teacher even look like? In this episode, Shintaro and Peter critically examine the teaching methods of Judo in America. How valid is the "traditional" way of teaching that was imported from Japan? Is there a better approach? Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

Shintaro sits down with Nicky Yonezuka, the second generation of the famous Yonezuka family. Nicky shares what it was like growing up in a Judo family with his father, Yoshisada Yonezuka, who was a highly accomplished Judoka in Japan, and making it to the 1980 Olympics at 16 years old. Shintaro and Nicky also discuss what it has been like to be the head sensei at the Cranford Judo Karate Center since his father's passing in 2014, and coaching his two sons, Jack and Nick, who are training to become Judo Olympians themselves. Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

Shintaro introduces a new video series—The Private Lesson Series! This series aims to replicate the experience of a private lesson with Shintaro. Moving away from the traditional lecture format, where Shintaro would typically explain a technique, the videos in the Private Lesson Series adopt a more interactive approach. Here, Shintaro concentrates on addressing specific questions posed by a student. In this episode, Shintaro and Peter discuss this new video series in detail. Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!

Shintaro and Peter have extensively discussed the 'everyday Judoka,' for whom competition and randori may not be the most effective ways to learn and enjoy Judo. But what about those hobbyist Judokas who wish to take Judo more seriously and compete at local levels or beyond? How can they best train with limited time? Which tournaments should they consider participating in? In this episode, Shintaro and Peter explore the middle ground between recreational and professional Judokas, offering insights for those looking to deepen their engagement with Judo. Join our Discord server and start chatting with us and other grapplers by supporting us on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/shintaro_higashi_show⁠⁠⁠⁠⁠⁠⁠⁠⁠. Any amount helps!