digitalAudience and Mediahuis on Data Distribution Across European Marketing & Advertising
2025-11-13
0:00
34:55
In this special episode of the MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by Bastiaan Spaans, Chief Commercial Officer at digitalAudience, and Remco Steen, Manager of Advertising Technology at Mediahuis Netherlands, to discuss their companies' latest partnership.
They look at data distribution and collaboration between publishers, brands, and agencies, tools like data clean rooms, and how publishers are experimenting with their monetisation strategy.
They look at data distribution and collaboration between publishers, brands, and agencies, tools like data clean rooms, and how publishers are experimenting with their monetisation strategy.
Fler avsnitt från "The MadTech Podcast"
Missa inte ett avsnitt av “The MadTech Podcast” och prenumerera på det i GetPodcast-appen.
